Too Long; Didn't Read
More than 87% of businesses use video as a marketing tool. Videos are a great way to attract viewers because they draw people in and give them something interesting to watch, even if they're just skimming for information. 8 out of 10 people prefer watching videos over reading text on a website. Video marketing is the future of online advertising. It takes up more of the user's time than text or images. People spend 90% MORE time watching videos on their devices than they do reading articles. This means that your competition becomes less fierce. Video content is easy to digest in a way that text and infographics often aren't.