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The Rise of Femtech: Menstruation, Fertility, and Sex — Oh My! Currently, the Femtech market shows exponential growth, projected to reach an impressive $60.01 billion by 2027 from $18.75 billion in 2019. There’s finally an increasing awareness of huge unmet demand. What was long considered niche needs actually affect roughly half of the global population — a market of 3.73 billion prospective customers. The market is expected to reach $60 billion in 2027, according to a recent report.