The Complete Guide to Growth Marketingby@DawoodKMasood
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The Complete Guide to Growth Marketing

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Every year, over 500,000 new businesses start in the US, and over 200 billion dollars are spent on marketing. Growth marketing is a data-driven strategy that employs experiments to figure out how to improve outcomes. Marketing initiatives have typically been kept apart from product development, with the marketing division kept separate from other parts of the company. The broad objectives of growth marketing are objectives that any company should have: maintaining current clients, Obtain new clients, increasing revenue and increasing conversion rate. The growth metrics that matter must be thoroughly studied by growth marketers.

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Dawood Khan Masood

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