Too Long; Didn't Read
Russ Heddleston is the co-founder and CEO of DocSend, which sold to Dropbox for $165 million in 2021. Russ's co-founded startup was a raging success, but there are thousands of startup concepts that flop. How can you avoid making this same mistake? You need to know how to read the market and assess whether there is a need for your product. The answer to this is product-market fit research, says Success Story podcast co-host John Defterios.