Prevalence of Podcasts in Indiaby@Shanu
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Prevalence of Podcasts in India

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The podcast industry has a lot of things to offer in terms of content but the growth of this industry is slow in India. In the US, the podcasting was a $314 million industry during 2017 which denotes how excellently the podcast trends are prevalent there. In India, due to the way in which radio licensing is structured, there is devoid of talk radio. This ultimately leads to a big challenge since the majority of the natural extension of the talk radio is podcast the similar way TV’s natural extension is YouTube and Netflix.

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