Too Long; Didn't Read
There are more than 4.5 million apps on different app stores. There is no point in worrying about not getting enough exposure to the app after publishing it. You don’t need to spend money or hire a marketing team to promote your mobile app. Find out influencers and promoters in your niche who can write about your app. Create social media pages to start attracting target customers. Create a success metric to measure the success of your app release with every release with a specific target.