Too Long; Didn't Read
We are living in an on-demand world, where your pullover, sofa, or even house can be created on-demand, not mass-produced. This is great for customers, as it enables them to express their personalities by purchasing commodities that uniquely reflect their tastes. On-demand manufacturing is also great for smaller retailers, who can cater to the demands of their customers. This model can give them an advantage over large industrial manufacturers, who are quite satisfied with their dominating position in traditional mass-production models.