Pivot via Repositioning

Written by yonatan | Published 2020/03/04
Tech Story Tags: startups | lean-startup | when-to-pivot | positioning | storytelling | founders | venture-capital | hackernoon-top-story

TLDR Pivoting is often considered the last resort for a startup, a dreadful point most attempt to avoid. It’s usually reserved for the desperate times when a startup is running out of funds and has one last chance to develop something people will actually use. This perspective presents a pivot as akin to the last bet of a gambler, who pushes his last chips onto the roulette table, hoping to beat the odds with the last spin. For me, the following methodology of an agile process I usually lead when working with startups.via the TL;DR App

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Written by yonatan | Communication strategist and an expert in branding, high-stakes pitching and strategic storytelling
Published by HackerNoon on 2020/03/04