How Wikipedia Lost 3 Billion Organic Search Visits To Google in 2019

Written by SimilarWeb | Published 2020/06/10
Tech Story Tags: wikipedia | zero-click | search-results | big-data | traffic-growth | web-traffic | google-search-visits-analysis | hackernoon-top-story

TLDR In January 2019, Wikipedia won 2.2 billion organic visits to Google, down from 1.9 billion in January 2020. The site has lost billions of monthly organic visitors to zero-click results. Google introduced Knowledge Graphs and Direct Answers in 2015. This change took away any need to click on a specific link to see the desired results; therefore, search queries began ending with “zero-click” results. Out of nearly 890,000 monthly searches worldwide, only 30,000 actually become search visits to a website.via the TL;DR App

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Written by SimilarWeb | The industry standard for measuring the digital ecosystem.
Published by HackerNoon on 2020/06/10