Too Long; Didn't Read
Gennaro is the founder of FourWeekMBA, a leading source on business model innovation. He says a good distribution strategy is a solid place in business where you want to be. He explains how to connect product (the features and UX) and marketing (the perception users/customers have about your product) and how to build a distribution strategy. He also explains how a good way to build your own business is to build it on top of a platform like Amazon, Shopify, BigCommerce, or other platforms.