TL;DR NOIR , a Sparkling Rosé produced using the Méthode Traditionnelle technique, will be offered exclusively as a dynamically priced token, $NOIR, and limited to just 777 bottles (777 tokens) New Moon $NOIR token is the first wine token ever created and sets new standards for collectible wine trading phygital When a $NOIR holder wants to redeem their token for a physical bottle, the token is burned, thus reducing the total number of $NOIR in circulation Combining wine purchasing via a redeemable token and NFT creates verifiable on-chain proof of its authenticity and ownership Update: The INO has sold out! In anticipation of the $NOIR launch, beginning on December 18th, NOIR will conduct an Initial $NOIR Offering, or INO In the future full launch, you will be able to buy, sell, or redeem $NOIR through , and $NOIR will be fully tradable on noir.digital polkaswap.io We are proud to build our new project on the and be amongst the first to utilize the innovative technology and expansive possibilities that SORA offers its community. SORA Network NOIR ‘New Moon’ and the $NOIR Token At the onset of 2022, no wine company in the world is better positioned in the emerging intersection of wine and cryptocurrency than . Since its inception, NOIR has intensely brand-aligned with crypto and its core values. NOIR was the first company to accept the SORA $XOR token as payment, and became the official beverage of the . NOIR SORA community Over the last few years, NOIR has established a presence within the crypto space, sponsoring events and parties at Bitcoin Miami, #PolkaswapMiami, , Signal SF, , and many others, supplying a delicious drink for the crypto community to meet and toast with. Sub0 NFT.NYC Our first product, a slim-canned Pinot Noir Sparkling Rosé, has been enjoyed by wine enthusiasts and crypto traders all over the world. NOIR recently won the silver medal at the 2021 Monterey Wine Festival, one of the California’s oldest and most prestigious wine competitions, beating out bottles from renowned wineries. NOIR was served at The Malingering Eye show at Salon 94, an NFT presentation during NFT.NYC 2021 Moving forward, NOIR’s goal is to expand on our by creating value propositions for both wine collectors and crypto-enthusiasts through new product innovations. unique position in wine and crypto NOIR , a Sparkling Rosé produced using the technique, will be offered exclusively as a , $NOIR, on the SORA Network, and limited to just 777 bottles (or $NOIR tokens). New Moon Méthode Traditionale dynamically priced token Bottles of NOIR are only attainable by redeeming the $NOIR token. These tokens are tradable and redeemable worldwide, wherever it is possible to legally ship wine to. Redeemers will not only receive a luxurious, ultra-rare bottle of our sparkling wine, but also an exclusive NFT, otherwise not available to the public. New Moon Though this concept is unheard of for a wine company, we believe this is a business model all major luxury spirits brands will evolve towards by 2025. We are proud to build our new project on the and be amongst the first to utilize the innovative technology and expansive possibilities that SORA offers its community. SORA Network NOIR: First in Many Categories NOIR has always imagined new ways to bridge wine and crypto-economics, starting by being the first company to accept $XOR as payment. With our newest release, we have reached a new milestone that we are excited to share. Each token is tied to a bottle, so buying $NOIR tokens is the same as buying our bottles of luxury wine. The $NOIR token is the first phygital wine token ever created and sets new standards for collectible wine trading. In another first, NOIR is the first dynamically priced wine to use a continuously priced XYK curve. Aside from Uniswap’s anomalous project, which successfully illustrated the power of dynamically priced collectibles, there are almost zero examples of any products whatsoever priced using a . Unisocks bonding curve The project Unisocks Bonding curve governing SOCKS price. Source ( ) Uniswap Twitter NOIR is the first edition of (physical + digital) products that will appear on , our new platform for buying, selling, and redeeming $NOIR. When we talk about phygitals, we speak of a future where every physical object is digitally connected to the internet and the blockchain. New Moon phygital noir.digital Wine Investing and the Luxury NFT Market There has always been a link between luxury goods, such as high-end wines, and investing. Historically, wine investing has been reserved for the elite, with returns outpacing art, bonds, and other alternative investment classes. Ever deflationary, wine investments have historically offered returns that are not correlated with traditional market cycles. The recent rise of the NFT movement, as well as the future Metaverse, have created new value propositions in this space. was recently quoted in saying, “ ” Morgan Stanley Business Insider Luxury-branded non-fungible tokens could become a $56 billion market by 2030 and could see “dramatically” increased demand thanks to the metaverse. This newly emerging marketplace already includes fashion brands such as and , but in the coming years, this will foreseeably expand to other tradable luxury markets such as fine wine, supercars, and real estate. Gucci Balenciaga An NFT house, named ‘Mars House,’ a digital artwork by Krista Kim, has sold for more than $500,000 Combining wine purchasing with an NFT also creates verifiable on-chain proof of its authenticity and ownership. The French publication , based in Bordeaux, published a shocking estimate that 20 percent of the wine sold on the international market is fraudulent. NFT proof-of-ownership will become a standard in verifying the authenticity of not only collectible wines, but all luxury goods. Sud Ouest Ancient Winemaking for the Future Economy is made using the time-honored Méthode Traditionnelle champagne-making technique. Méthode Traditionnelle is a labor-intensive process, whereby wine undergoes a secondary fermentation inside the bottle, creating the bubbles that we all love. All champagnes and most luxury sparkling wines are made using this technique. NOIR New Moon Sparkling wine while it undergoes its secondary fermentation in the bottle This rigorous process was executed by our master winemaker, , who was awarded the at the San Francisco International Wine Competition, the largest wine competition in the world. His ultra-boutique wines routinely receive point reviews. Fox is dedicated to producing small lot, handcrafted bottlings of exceptional quality Rhone varietal wines from the most premium vineyards in Santa Barbara County. Blair Fox Andre Tchelistcheff Winemaker of the Year Award 90+ The 100% Grenache grapes for NOIR _New Moon’s brut style sparkling rosé were picked from his organically grown, hand-farmed estate vineyard at low sugars with a low pH and beautiful natural acidity in 2019. The grapes were destemmed, crushed, pressed, and settled before being racked into neutral French oak barrels for fermentation and aging. Finished with a final dosage under the New Moon. The end result is a luxurious, creamy mousse texture with notes of toasted brioche, ripe strawberry, and apricot jam. Drink the Moon The Moon is an important symbol for NOIR. We incorporate several biodynamic techniques into our process and harvest under the Full Moon. The gravitational force of the Full Moon pulls water and nutrients from the soil into the vines and creates the juiciest grapes to hand-pick. Night harvest under the Full Moon The New Moon is when the Sun and Moon are aligned, with the Sun and Earth on opposite sides of the Moon. New Moons represent new beginnings and are a prime time for manifestation and intention-setting. New Moons in astrology mark the start of a new lunar cycle. We crafted the final under the New Moon. Dosage is the last step before final corking. This is the addition of a small quantity of ‘liqueur de dosage’ to the wine, which determines the style of sparkling wine. In the case of , we are considered a , which is a dry style under 12 grams of sugar per 750 ml. dosage NOIR New Moon Brut On a related note, an interesting theory has emerged on how the lunar cycle pertains to trading. New and Full Moons are often pivot points towards bearish or bullish momentum, with New Moons often corresponding to local market tops and Full Moons often corresponding to local market bottoms. Wen moon? $NOIR Tokenomics $NOIR’s token supply truly represents the rare and collectible, as . As stated earlier, $NOIR follows an XYK, continuous pricing curve. Meaning, , however, they can also be sold back into the liquidity pool at any time, thus creating a marketplace for $NOIR. there will only be 777 NOIR tokens/bottles ever produced every NOIR token sold increases the cost of the next You will be able to buy, sell, or redeem the wine through . $NOIR will also be fully tradable on at launch. Those who are interested in getting exposure to $NOIR, but don’t necessarily want to buy a full $NOIR token can purchase fractional amounts via Polkaswap. However, noir.digital polkaswap.io you need at least 1 full $NOIR token in your account to redeem. 1 $NOIR token entitles you to 1 of 777 limited-edition, hand-numbered bottles, shipped to you ( ) anywhere in the world, where it is legal to ship wine. $NOIR is deflationary. or your wine broker When a $NOIR holder wants to redeem their token for a physical bottle, the token is burned, thus reducing the total number of $NOIR in circulation. In addition to claiming their physical asset, NOIR token redeemers are eligible to receive several exclusive benefits: Redeemers automatically become members, which entitles them to discounts on NOIR products and VIP access to NOIR events. NOIR Club Redeemers also receive an NFT per bottle, limited to NOIR redeemers only. This NFT is your VIP pass IRL and creates verifiable on-chain proof of your bottle’s authenticity and ownership. Initial $NOIR Offering (INO) In anticipation of the $NOIR token launch, beginning on December 18th, under the Full Moon, we will conduct an Initial $NOIR Offering, or . INO Every NOIR token is tied to 1 of 777 hand-numbered bottles of NOIR’s Sparkling Rosé — the first edition of $NOIR, and the world’s first dynamically-priced wine. New Moon There will be a total supply of 777 NOIR tokens, of which, 77 $NOIR tokens will be made available for the Initial NOIR Offering. All accounts will also receive a limited edition NOIR NFT, which will only be available to INO participants. The , priced at ( ). maximum allocation per account for the INO is 1000 XSTUSD 250 XSTUSD/NOIR four tokens/four bottles Please note: Do not send more than 1000 . If you send more, it will still be regarded as 1000 XSTUSD. No refunds will be issued. The INO will close at 77 $NOIR tokens (77 bottles). XSTUSD We will announce on our official channels when the INO closes. 🥂 Update: The INO is now closed. Thank you for participating and stay tuned for launch updates The INO has closed on noir.digital $NOIR token has not been released yet. Do not fall for fakes! We will make an announcement when the $NOIR token is released and the site is fully launched. Join our official chat.. IMPORTANT: Telegram Subsequently, many exciting and unexpected future editions of NOIR will be released later in the year. We are thrilled to plant the flag and set the foundation as the first brand in collaboration with to forge a new business model for luxury wine. SORA For any additional information, please join the NOIR and follow us on and . Telegram Twitter Instagram For press or other inquires, please contact us at drinknoir@gmail.com 🥂 Thank you and cheers!

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Introducing $NOIR, the World’s first Phygital Wine Token

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