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Understanding group dynamics and how team-building, when done correctly, can dramatically improve workplace efficiency. Well-bonded group members have more instinctual trust in each other's opinions and decisions. The importance of group dynamics in business is essential in business, says Dr. Andrew Keen. Keen: A poorly executed corporate culture will invariably lead to a loss of business momentum. Keen says it's important to consider all aspects of corporate life and workplace life and corporate life, like nation-building.