\ ## So let’s start! Tell us a bit about yourself. For example, name, profession, and personal interests. Hey! I’m **Julie Plavnik**, a FinTech entrepreneur and content marketer working for Web3 projects. I’ve been in the crypto industry since 2015, mostly working for crypto spot and derivatives exchanges. \ I’m a big advocate of Web3 and an anarchist at heart. I know crypto trading inside out. My passion is writing about crypto trading and Web3. I write for HackerNoon as @julieplavnik and @yellownetwork. And yep, I’m a raving fan of HackerNoon content. You guys’re doing a great job! ## Interesting! What was your latest Hackernoon Top story about? :::tip About Web3 Liquidity Aggregation: <https://hackernoon.com/liquidity-aggregation-in-web3-why-it-matters-challenges-and-how-were-making-it-happen>. ::: ## Do you usually write on similar topics? If not, what do you usually write about? Yep, I mostly write about Web3 and crypto. My goal is to persuade people that crypto doesn’t require you to be a genius to use it, as well as to explain it simply and give some dose of entertainment. ## Great! What is your usual writing routine like (if you have one?) My writing routine is aligned with my picks of productivity, which usually happen two times daily: in the morning when I just woke up (around 9 AM), and late in the evening (after 10 PM). \ Most of the time I spend on **industry analysis**. I’m a big fan of nerdy studies and scientific research reports. After I’ve consumed enough data to work with, I take a break - go for a beach walk, do an animal flow workout or watch something very cheesy and weird). Yes, it helps to relax and process the data. \ Then I get back to my **content creation** process with some fresh ideas in mind. I quickly make a sketch for my new article and go into a deep writing trance for 3-4 hours. The next day morning I read what I drafted, edit it and improve it. That’s it. \ Oh, how do I choose a topic?🤔 Thorough **SEO research** helps me here a lot. I just find what people are asking the most about my industry and try to address their questions in a comprehensive and fun manner. That’s it. ## Being a writer in tech can be a challenge. It’s not often our main role, but an addition to another one. What is the biggest challenge you have when it comes to writing? To explain complicated technology to a 6-year-old. Keep it simple and engaging. It’s not a challenge, but requires some effort. ## What is the next thing you hope to achieve in your career? > To launch my Web3 indie content marketing agency. \ I noticed that quite often the ways of hi-tech projects and their target audience simply do not cross, just because they speak different languages. My goal is to bridge this communication gap with engaging customer-oriented content and make both sides happy. \ ## Wow, that’s admirable. Now, something more casual: What is your guilty pleasure of choice? Coconut ice cream. ## Do you have a non-tech-related hobby? If yes, what is it? Movement (animal) flow workouts and psychology. I’m a certified profiler. Sometimes I write on psycho topics: [check that out here](https://julieplavnik.medium.com/how-hating-someone-for-no-reason-can-become-a-goldmine-of-your-new-powerful-resources-ea03d509c908). ## What can the HackerNoon community expect to read from you next? A comprehensive and in-depth content about the creative economy. ## Thanks for taking time to join our “Meet the writer” series. It was a pleasure. Do you have any closing words? Just that I’m happy to be a part of your community. I’ve learnt a lot thanks to Hackernoon publications. So to me, HackerNoon always means high-quality content.