Too Long; Didn't Read
Marketing automation is nothing but automating repetitive marketing tasks such as email, social media, website messaging, and text messages. The marketing automation market is predicted to reach $32.6 billion by 2024, with a compound annual growth rate of 13.6%. Understanding customer lifecycle and using the right strategies will help you increase overall efficiency and ROI on marketing efforts. Marketing automation makes your life easier by delivering information and content to the leads at the right time and with a touch of personalization.