Too Long; Didn't Read
<strong>Disclaimer:</strong> This article is not meant to be taken as investment or legal advice, but rather as a rough template to show the process behind marketing an Initial Coin Offering and what the project’s stakeholders should consider when running one. A token is not to be taken lightly and is a very long-term commitment. There is no guarantee that you will be successful when following my recommendations. Given this field is relatively new and best practices on what to do and what not do are still being defined, I will update the post with changes as I collect them.