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Misan Etchie is an Experienced Digital Marketer, Content Writer and Link Builder. The legacy of password reuse is leading to constant attack and account vulnerabilities. Most data breaches originate from stolen passwords as bad passwords are one of the easiest ways to compromise a system. Big tech giants like Microsoft, Apple, and Google have been trying to get rid of their customers' reliance on passwords by introducing other extra-security methods like magic links, fingerprinting, or secret tokens delivered via email or text message. FIDO (Fast Identity Online) Alliance is an association of more than 250 leading companies whose main goal is to reduce the industry's reliance.