Too Long; Didn't Read
Google Ads is an online advertising platform that follows the pay-per-click model. Advertisers pay Google in order to reach potential customers using Search keywords, device used and location. When used properly, you drive targeted traffic to your landing pages resulting in higher click rate. A lot of advertisers follow the suggestions made by Google and end up losing a lot of money with little to no results to show for. Here are 7 things to keep in mind while using Google Ads to avoid getting broke.