Too Long; Didn't Read
This past month, I released a project that I’ve been working on for a while that brought together a major consumer brand and a growing startup to produce a pretty amazing (if I do say so myself), <a href="https://hackernoon.com/tagged/officially" target="_blank">officially</a> licensed collaboration. I wanted to share my story around how I came up with this idea, worked to make it happen while still doing my day job, and what the results looked like.