Five Powerful Growth Hacking Lessons Learned in Silicon Valleyby@nikolasvogt
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Five Powerful Growth Hacking Lessons Learned in Silicon Valley

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Growth Hacking is a core competence that Silicon Valley companies have developed to systematically grow their customer base. Nikolas Vogt has worked in several global growth roles at Google over the last 7 years. In Europe, most internet companies do not know what growth hacking is, nor do many use it. Growth leaders from Silicon Valley and the European Tech Scene teach how Google, Amazon, Project A, Netflix, TikTok, N26, and other tech giants acquire and retain customers. Vogt: "Growth Hacking" is a structured approach to customer acquisition and retention that involves (often free) tactics.

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