Large or small, over the past few months all organizations have been impacted by COVID-19 in one way or another. For startups with limited resources and small teams, adjusting to the downturn has been especially difficult. As we collectively adjust to the new normal, has been collaborating with industry experts and experienced leaders to learn what teams can do to weather uncertain times more effectively and develop educational COVID resources for startups. Heavybit Read on to learn more about some of the expert AMAs, working sessions, and guides we’ve created, and to learn how to stay in the loop as we continue creating new resources moving forward. Navigating the Shift to Remote Work As teams go remote, the challenges and benefits of distributed teamwork are more apparent than ever. It’s unclear for many organizations when co-located working can resume, so it’s important for founders to consider how they can help their teams stay productive in the long term. Darren Murph, Head of Remote for Gitlab, shared his advice on that make remote teams more efficient (and happier). how teams can build processes and cultures Adapting Your Sales Strategy to Preserve Pipeline Sales during a recession is about focusing resources on the deals that will make the biggest impact and strengthening relationships with your existing customers. Sales Priorities in a Downturn Tidelift’s Bridget Gleason and Chris Grams shared . After their presentation, Bridget and Chris fielded questions from our members on everything from accelerating POCs to understanding when it’s time to drop a prospect. Check out the transcript of our how revenue teams can navigate the economic downturn Q&A with Bridget Gleason and Chris Grams. Customer Success in a Crisis With a stronger focus on retaining and upselling existing customers, customer success strategy is paramount during COVID.  Identifying opportunities to educate and empower your users now will pay off in the long run. Dremio VP of Customer Success Ohad Almog discussed how can help teams weather uncertain times and foster stronger relationships with their customers. customer success in a crisis Marketing and Brand During a Crisis It seems like every brand is jumping on the “we’re in this together” bandwagon right now. But making requires a measured approach. Look for opportunities to engage with your audience in the ways they need it most. a true connection with your customers Comms Strategy During COVID We asked GitLab’s Director of Corporate Comms Natasha Woods to share how teams should think about internal and external , and why how you communicate is essential to your recovery strategy. communication strategy during challenging times Pivoting From to Live to Online Community Engagement While many teams had big plans for event marketing at the beginning of the year, it’s now critical to explore digital-first marketing and community engagement opportunities. Readme co-founder Greg Koberger shared how he and his team , a digital radio station to combat shelter-in-place anxieties. pivoted an in-person speaker lineup to a WAPI Radio We also spoke with Developer Advocate Dawn Parzych about how LaunchDarkly has changed up . They’ve moved transitioned their live monthly Test in Production meetup to a Twitch-streamed weekly event, and introduced ToggleTalk to keep a pulse on the community via Twitter. their community engagement strategy during COVID Defending Pipeline and Bottom-Up Adoption We hosted ex-Heroku CEO and Dropbox exec Adam Gross for our Adam shared his framework on how developer and enterprise startups can gain early adoption, land, and expand while others are at a standstill. Speaker Series on The Defensibility of Developer + Self-Serve Go-to-Market. Financial COVID Resources for Startups In an AMA with Heavybit member founders, Burkland Associates’ Stephen Lord shared what startups need to know about the . For more from the Burkland team, check out their extensive collection of . Payroll Protection Program (PPP) COVID-19 Financial Resources Many members of the Heavybit community have launched their own initiatives to aid in COVID recovery. Learn more about how the Heavybit community is contributing to COVID-19 efforts here. Learn More about Heavybit’s COVID Resources for Startups We’re continuing to develop COVID resources as our community recovers. To stay up to date on the latest articles, interviews, and expert sessions as we release them, . subscribe for updates from Heavybit Previously published at https://www.heavybit.com/library/blog/covid-resources-devtools-startups/

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