Upsy

upsy

The Man Who Could Work Miracles

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POLLOCK AND THE PORROH MAN

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The obsession with early moats distracts from the real work of building lasting value. startups “You can have the greatest moats in the world (on paper) - but it’s useless if customers don’t have a need for your product.” - Nikunj Kothari (Investor, Head of Growth @ Opendoor) Moats & Funding Moats are an attractive idea. In some shape or other they are some kind of: ●      Competitive Advantage: A moat is a sustainable competitive advantage that a company possesses, which protects it from competitors and maintains its market share and profitability over time. ●      Barriers to Entry: A moat can be defined as barriers to entry for other firms, such as patents, brand recognition, or high capital requirements, making it difficult for newcomers to compete in the market. ●      Unique Resources: A company's unique resources, such as proprietary technology, exclusive access to the best raw materials, or a superior distribution network, act as a moat by creating a protective barrier around the company's profits and market position. Founders are compelled to think in these terms from the start. The moment you try to raise funds, the questions you get asked make it impossible to avoid thinking about the moat. It’s understandable that investors want to know how we’re positioned to win. The worst horror of all is if your venture-backed startup gets killed by Google. But this fear is often over-emphasized and seldom materializes. In the meantime, optimizing for “having a moat” ends up being a “yacht problem” — a nice problem to have, but “premature optimization”. No strategy, including moats, is set in stone or works immediately when conceived. It’s a designed hypothesis — effective only when it becomes reality. Established companies often tout moats as their survival mechanism. Yet, few startups are built on moats, or they cease to really be startups shortly thereafter. OpenAI Example Does have a moat? OpenAI You might say it’s that they have smart people or they partnered with Microsoft. But there are a lot of smart people out there. And while Microsoft is special, it’s not unique, especially when it comes to being a company with deep pockets. So far, in my opinion, OpenAI’s moat is their speed of execution. Think about that: your shipping velocity can be a moat. Other potential moats include: ●      A product experience that’s five times better, leading to high retention ●      Untapped distribution channels ●      Vertical integration against an incumbent ●      Being significantly cheaper than the competition All these factors point to the need for a solid market, a well-distributed product, and identifiable competitors. And what has to be true for those things to be true? Product/market fit. Do You Have Product/Market Fit? , the founder of WP Engine, wrote a great post on PM/F. Jason Cohen A few things that would tell you if you have product/market fit: If you're questioning whether you have Product/Market Fit, you don't. Product/Market Fit is the shift from struggling for each customer to an overwhelming influx of demand. An increase in demand often brings a surge in complaints and operational challenges. Sudden and sustained increase in growth rate indicates Product/Market Fit. Cancellation rates should be under 3% for B2B and 5% for B2C to affirm Product/Market Fit. It goes from push to pull on the sales/marketing side, and the cancellations don’t drag your Customer Acquisition Cost (CAC) down. Now you have a castle to defend, and you can start to think about defensibility. But I Really Want a Moat I know it might feel like you’re doing things in reverse. That’s because, as a founder, you’ll tend to be overly optimistic about the prospects of your baby before everyone loves it. So why would you defer thinking about the moat if you know you’ve got a hit on your hands? What if I told you that you could actually kill your startup if you try to give it a moat prematurely? Let’s say you’ve built something, and the sales are slow. Maybe you start to see similar solutions pop up on the market. You feel like you need to protect the product, differentiate it, and make it special so that you look different and people buy you more. What if your customers don’t even think about those alternatives? You thought the market was here, but it’s there, or it’s nowhere at all. Now, you went ahead and fortified your position in a non-existent or wrong market. You spent resources and time on something that was not necessary. Nothing is Guaranteed in Business But what if you lose market share after an initial influx? What if you get so hot that competitors rush in, and you fail to ever define the moat before it’s too late? It’s possible. It's business; anything is possible. There are no guarantees. Let’s go back to OpenAI. There are a lot of startups today that are building products on top of the OpenAI APIs. Recently, OpenAI announced that they will be adding the ability to upload a PDF to have a conversation with it. This was also the promise of several “chat with PDF” AI startups. The folks on Twitter were quick to celebrate their death. While we haven’t seen their death yet (the world is dynamic, and those builders are not NPCs - some will figure out a path forward), the threat remains. So if (and it’s a big if) you’ve hit PM/F, you have my permission to think about the market you’re in, who you’re competing with, and how. Further Reading Strategy development is a never-ending task. Before PM/F, all your efforts go towards that. After it, you’re protecting it. Some strategies can take years to play out. Some fall through. So, it’s important not to think of it as a binary exercise. You never really have a moat; you just protect the business slightly better or worse. If you really want to consider what moat to have, I can highly recommend two books: ● 7 Powers by Hamilton Helmer ● Competitive Strategy by Michael Porter You should also check out: ● Blue Ocean Strategy ● & Good Strategy/Bad Strategy The Crux ● Playing To Win

The Myth of Early Moats in Startups (And What To Do Instead)

স্টার্টআপে প্রারম্ভিক পরিখার মিথ (এবং এর পরিবর্তে কী করতে হবে)

Der Mythos der frühen Wassergräben in Startups (und was man stattdessen tun kann)

El mito de los fosos iniciales en las empresas emergentes (y qué hacer en su lugar)

Le mythe des premières douves dans les startups (et que faire à la place)

स्टार्टअप्स में प्रारंभिक मात्स का मिथक (और इसके बजाय क्या करें)

スタートアップにおける初期の堀の神話 (そしてその代わりに何をすべきか)

스타트업의 초기 해자 신화(그리고 대신해야 할 일)

O mito dos primeiros fossos nas startups (e o que fazer em vez disso)

Миф о ранних рвах в стартапах (и что делать вместо этого)

Startup'larda Erken Hendek Efsanesi (Ve Bunun Yerine Ne Yapmalı)

Huyền thoại về những con hào ban đầu trong khởi nghiệp (và thay vào đó nên làm gì)

初创公司早期护城河的神话（以及该怎么做）

Roll-ups: Here's Why It's The Ultimate Solution To The Blockchain Scalability Issue 

High-resolution images can be essential for everything from professional photography to e-commerce. Whether you're a photographer trying to improve resolution for large prints or a business owner aiming to boost product visuals, an image upscaler can be the tool you're looking for. Upscale.Pro is one of the AI-powered image upscalers. It promises to increase your image resolution and enhance its quality. In this review, we will explore the features, benefits, and performance of Upscale.Pro to determine if it truly lives up to its claims. Upscale.Pro Overview Upscale.Pro is a cutting-edge AI image upscaler designed to enhance the resolution and quality of images seamlessly. Utilizing advanced machine learning algorithms, it allows users to upscale images by as much as 600%, making them clearer and more detailed without losing quality. Suitable for a wide range of image formats, Upscale.Pro caters to various users, including photographers, graphic designers, and e-commerce businesses. Its intuitive interface and quick processing times make it an accessible option for anyone looking to improve their digital visuals, whether for personal use or professional projects. How Upscale.Pro's Image Upscaling Work The core functionality of Upscale lies in its powerful image upscaling feature. It allows users to significantly increase image resolution with remarkable ease. This feature leverages advanced AI algorithms that analyze low-resolution images to identify patterns and details. As a result, users can upscale images by up to 600 million pixels, and transform pixelated or blurry photos into sharp, high-quality visuals. When you upload an image, its upscaling AI intelligently predicts and reconstructs missing details, ensuring that the final output maintains clarity and naturalness. This capability is particularly beneficial for images that need to be printed in large formats, as it preserves essential details that would otherwise be lost in standard upscaling processes. Upscale.Pro supports various image formats, including JPG, PNG, and WebP, accommodating a wide range of user needs. The platform can handle images up to 50MB, making it suitable for both casual users and professionals who require high-resolution outputs. Moreover, the process is quick and user-friendly. Users simply upload their images and receive enhanced versions in a matter of seconds. This efficiency, combined with the quality of the upscaled images, positions Upscale.Pro as a leading choice for anyone looking to enhance their visual content without the hassle of complex software or extensive editing knowledge. Image Enhancing Capabilities of Upscale.Pro In addition to its impressive upscaling capabilities, Upscale.Pro offers a suite of image enhancing features designed to improve the overall quality of your images. These enhancements focus on refining details, correcting imperfections, and elevating the visual appeal of your photos. Denoising For images taken in challenging lighting conditions, the denoising feature effectively removes noise and grain, resulting in cleaner, more professional-looking photos. This is especially beneficial for night shots or images captured in low-light environments, where unwanted artifacts can detract from the overall aesthetic. Sharpening Low-Quality Images One of the standout features is the ability to sharpen low-resolution images. This function is particularly useful for photos that may have been compressed or captured with older equipment. By enhancing clarity and detail, users can transform these images into higher-quality assets suitable for various applications. Restoration of Old Photos Upscale.Pro also excels in restoring old, faded, or damaged photographs. The platform can bring out lost details and textures, allowing users to revive cherished memories and preserve them in higher quality. This feature is invaluable for anyone looking to digitize and enhance historical images. Color Correction The color correction capabilities of Upscale.Pro help adjust exposure and balance colors, particularly in images taken during nighttime or under uneven lighting conditions. This ensures that the final output is vibrant and accurate, enhancing the overall appeal of the image. Batch Processing Feature Upscale.Pro allows its users to batch process images. This is helpful for users who need to enhance or upscale multiple images efficiently. This functionality is designed to save time while maintaining consistent quality across all processed images, making it an ideal solution for photographers, graphic designers, and businesses with high-volume image needs. You can easily upload multiple images at once, with the platform supporting a variety of formats such as JPG, PNG, and WebP. Once the images are uploaded, you can select the desired processing options. This flexibility allows for tailored workflows that accommodate specific project requirements. Free to Use AI Image Upscaler Upscale.Pro stands out by offering a robust image upscaling and enhancing service at no cost. Users can upscale and enhance up to images for free. This accessibility makes it an attractive option for casual users and hobbyists who want to improve their photos without the need for a subscription or additional fees. Conclusion In conclusion, Upscale.Pro proves to be an invaluable tool for anyone looking to enhance and upscale their images with ease. Its powerful AI-driven features, including image upscaling, enhancement, and efficient batch processing, deliver high-quality results that cater to both professionals and casual users. Whether you're a photographer, designer, or business owner, Upscale.Pro is a reliable choice to elevate your images and make them stand out. High-resolution images can be essential for everything from professional photography to e-commerce. Whether you're a photographer trying to improve resolution for large prints or a business owner aiming to boost product visuals, an image upscaler can be the tool you're looking for. Upscale.Pro is one of the AI-powered image upscalers. It promises to increase your image resolution and enhance its quality. In this review, we will explore the features, benefits, and performance of Upscale.Pro to determine if it truly lives up to its claims. Upscale.Pro Overview Upscale.Pro is a cutting-edge AI image upscaler designed to enhance the resolution and quality of images seamlessly. Utilizing advanced machine learning algorithms, it allows users to upscale images by as much as 600%, making them clearer and more detailed without losing quality. Upscale.Pro Upscale.Pro Suitable for a wide range of image formats, Upscale.Pro caters to various users, including photographers, graphic designers, and e-commerce businesses. Its intuitive interface and quick processing times make it an accessible option for anyone looking to improve their digital visuals, whether for personal use or professional projects. How Upscale.Pro's Image Upscaling Work The core functionality of Upscale lies in its powerful image upscaling feature. It allows users to significantly increase image resolution with remarkable ease. Upscale This feature leverages advanced AI algorithms that analyze low-resolution images to identify patterns and details. As a result, users can upscale images by up to 600 million pixels, and transform pixelated or blurry photos into sharp, high-quality visuals. When you upload an image, its upscaling AI intelligently predicts and reconstructs missing details, ensuring that the final output maintains clarity and naturalness. This capability is particularly beneficial for images that need to be printed in large formats, as it preserves essential details that would otherwise be lost in standard upscaling processes. Upscale.Pro supports various image formats, including JPG, PNG, and WebP, accommodating a wide range of user needs. The platform can handle images up to 50MB, making it suitable for both casual users and professionals who require high-resolution outputs. Moreover, the process is quick and user-friendly. Users simply upload their images and receive enhanced versions in a matter of seconds. This efficiency, combined with the quality of the upscaled images, positions Upscale.Pro as a leading choice for anyone looking to enhance their visual content without the hassle of complex software or extensive editing knowledge. Image Enhancing Capabilities of Upscale.Pro In addition to its impressive upscaling capabilities, Upscale.Pro offers a suite of image enhancing features designed to improve the overall quality of your images. These enhancements focus on refining details, correcting imperfections, and elevating the visual appeal of your photos. Denoising For images taken in challenging lighting conditions, the denoising feature effectively removes noise and grain, resulting in cleaner, more professional-looking photos. This is especially beneficial for night shots or images captured in low-light environments, where unwanted artifacts can detract from the overall aesthetic. Sharpening Low-Quality Images One of the standout features is the ability to sharpen low-resolution images. This function is particularly useful for photos that may have been compressed or captured with older equipment. By enhancing clarity and detail, users can transform these images into higher-quality assets suitable for various applications. Restoration of Old Photos Upscale.Pro also excels in restoring old, faded, or damaged photographs. The platform can bring out lost details and textures, allowing users to revive cherished memories and preserve them in higher quality. This feature is invaluable for anyone looking to digitize and enhance historical images. Color Correction The color correction capabilities of Upscale.Pro help adjust exposure and balance colors, particularly in images taken during nighttime or under uneven lighting conditions. This ensures that the final output is vibrant and accurate, enhancing the overall appeal of the image. Batch Processing Feature Upscale.Pro allows its users to batch process images. This is helpful for users who need to enhance or upscale multiple images efficiently. This functionality is designed to save time while maintaining consistent quality across all processed images, making it an ideal solution for photographers, graphic designers, and businesses with high-volume image needs. You can easily upload multiple images at once, with the platform supporting a variety of formats such as JPG, PNG, and WebP. Once the images are uploaded, you can select the desired processing options. This flexibility allows for tailored workflows that accommodate specific project requirements. Free to Use AI Image Upscaler Upscale.Pro stands out by offering a robust image upscaling and enhancing service at no cost. Users can upscale and enhance up to images for free. This accessibility makes it an attractive option for casual users and hobbyists who want to improve their photos without the need for a subscription or additional fees. Conclusion In conclusion, Upscale.Pro proves to be an invaluable tool for anyone looking to enhance and upscale their images with ease. Its powerful AI-driven features, including image upscaling, enhancement, and efficient batch processing, deliver high-quality results that cater to both professionals and casual users. Whether you're a photographer, designer, or business owner, Upscale.Pro is a reliable choice to elevate your images and make them stand out.

Upscale.Pro Review: Upscaling Images Made Easy

Upscale.Pro ክለሳ፡ ወደላይ ከፍ የሚያደርጉ ምስሎች ቀላል ተደርገዋል።

Recenze Upscale.Pro: Snadné zvýšení rozlišení obrázků

Reseña de Upscale.Pro: Cómo ampliar imágenes fácilmente

Upscale.Pro समीक्षा: छवियों को अपस्केल करना आसान बना दिया गया

Upscale.Pro レビュー: 画像のアップスケールが簡単に

Upscale.Pro მიმოხილვა: სურათების გაფართოება მარტივია

Upscale.Pro Review: Go Godiša Diswantšho go Dirilwe Bonolo

Upscale.Pro Review: Upscaling imaginile făcute ușor

Upscale.Pro Isubiramo: Upscaling Amashusho Yakozwe Byoroshye

Upscale.Pro Ongororo: Kukwirisa Mifananidzo Yakagadzirwa Nyore

Upscale.Pro recension: Uppskalning av bilder på ett enkelt sätt

Upscale.Pro sharhi: Tasvirlarni ko'paytirish osonlashdi

The first qualifier round of the FutureTech World Cup was held on July 10, 2024, at the Dubai AI Campus


10 startups pitched their groundbreaking ideas to an esteemed panel of five jury members


Momint, Nettle, s.r.o., and Orbii AI qualify for the grand finale set to take place during the Dubai AI & Web3 Festival 2024. The first Qualifier round of FutureTech World Cup, one of the new initiatives launched by Dubai AI & Web3 Festival & Trescon to recognise and support the most promising emerging tech start-ups from around the world, was hosted successfully by the Dubai AI Campus on July 10, 2024. Ten pre-qualified global startups pitched their groundbreaking ideas to a panel of five esteemed jury members with three startups - Momint, Nettle and Orbii - advancing to the grand finale set to be held during the Dubai AI & Web3 Festival on September 11 & 12, 2024. Momint: Recognised for its innovative approach and impactful solutions for accelerating clean energy.


Nettle, s.r.o.: Praised for its goal of redefining customer engagement with AI-Powered Digital Humans for the omnichannel age


Orbii AI: Honoured for its model of harnessing better data and intelligent AI models to help lenders make faster and more accurate credit decisions. "The competition provides a platform for innovators to showcase ideas, gain exposure, connect with stakeholders, collaborate with peers, and access capital, while also driving advancements in AI, Web3, and global digital economies.”, said Naveen Bharadwaj, Group CEO, Trescon. The distinguished panel of jury for the first qualifier included: Hasan Fardan Al Fardan, CEO, Al Fardan Exchange
Ian Arden, General Partner, Mempool Ventures
Jonathan Doerr, Partner MENAP, Antler
Ahmed Refaie, CEO & Global CIO, G.P.J. Global Partners Investments
Sarah Abuagela, Partner & Head of Investment, Ceras Ventures Serial Angel Investor & Chairman of Trescon, Mohammed Saleem said, “The FutureTech World Cup is designed to celebrate and elevate those who dare to believe they can transform the world of AI and Web3. Our goal is to support competent startups and founders from around the world with access to connections and investments that will help scale their businesses while ensuring they are solving real-world challenges”. All start-ups qualifying to the grand finale are offered fully sponsored Start-up Pods at the Dubai AI & Web3 Festival and the penultimate winner receives fully sponsored one-year Dubai AI Campus License, Trescon credits worth USD 10,000 to be used for future events, access to mentorship by the Jury members, and networking opportunities with the industry’s finest, in addition to the coveted title of ‘FutureTech World Cup Champion’, which will help elevate their start-up’s overall journey. The second qualifier round is expected to take place in August and the pre-qualification has already begun. Interested startups can apply for free on https://dubaiaiweb3festival.com/future-tech-world-cup/ About FutureTech World Cup The FutureTech World Cup marks a pioneering endeavour to reshape the world of AI & Web3. This event kicks off with a qualifier round, spotlighting start-ups from around the globe. Held in partnership with leading organisations, these competitions provide a launching pad for revolutionary AI and Web3 concepts. Standout startups advance to the grand finale hosted at the Dubai AI & Web3 Festival. Here, global investors, venture capitalists, angel investors, and the finest minds in AI and Web3 gather to witness start-ups pitch groundbreaking ideas and compete for multiple investment funds. More than just a competition, the FutureTech World Cup cultivates connections, propels innovation, and fuels the future of AI and Web3. Join us at the Dubai AI & Web3 Festival to inspire, challenge, and connect with the future of technology. Website: FutureTech World Cup Shadi Dawi Director of PR, Media Partnerships, & Communications Global & MEA shadi@tresconglobal.com +971 55 498 4989 Join us and be a part of the technological revolution that is shaping our future. This story was distributed as a release by ZEX MEDIA under HackerNoon’s Brand As An Author Program. Learn more about the program here. The first qualifier round of the FutureTech World Cup was held on July 10, 2024, at the Dubai AI Campus 10 startups pitched their groundbreaking ideas to an esteemed panel of five jury members Momint, Nettle, s.r.o., and Orbii AI qualify for the grand finale set to take place during the Dubai AI & Web3 Festival 2024. The first qualifier round of the FutureTech World Cup was held on July 10, 2024, at the Dubai AI Campus The first qualifier round of the FutureTech World Cup was held on July 10, 2024, at the Dubai AI Campus The first qualifier round of the FutureTech World Cup was held on July 10, 2024, at the Dubai AI Campus 10 startups pitched their groundbreaking ideas to an esteemed panel of five jury members 10 startups pitched their groundbreaking ideas to an esteemed panel of five jury members 10 startups pitched their groundbreaking ideas to an esteemed panel of five jury members Momint, Nettle, s.r.o., and Orbii AI qualify for the grand finale set to take place during the Dubai AI & Web3 Festival 2024. Momint, Nettle, s.r.o., and Orbii AI qualify for the grand finale set to take place during the Dubai AI & Web3 Festival 2024. Momint, Nettle, s.r.o., and Orbii AI qualify for the grand finale set to take place during the Dubai AI & Web3 Festival 2024. The first Qualifier round of FutureTech World Cup, one of the new initiatives launched by Dubai AI & Web3 Festival & Trescon to recognise and support the most promising emerging tech start-ups from around the world, was hosted successfully by the Dubai AI Campus on July 10, 2024. Ten pre-qualified global startups pitched their groundbreaking ideas to a panel of five esteemed jury members with three startups - Momint, Nettle and Orbii - advancing to the grand finale set to be held during the Dubai AI & Web3 Festival on September 11 & 12, 2024. Momint: Recognised for its innovative approach and impactful solutions for accelerating clean energy. Nettle, s.r.o.: Praised for its goal of redefining customer engagement with AI-Powered Digital Humans for the omnichannel age Orbii AI: Honoured for its model of harnessing better data and intelligent AI models to help lenders make faster and more accurate credit decisions. Momint: Recognised for its innovative approach and impactful solutions for accelerating clean energy. Momint : Recognised for its innovative approach and impactful solutions for accelerating clean energy. Momint Nettle, s.r.o.: Praised for its goal of redefining customer engagement with AI-Powered Digital Humans for the omnichannel age Nettle, s.r.o. : Praised for its goal of redefining customer engagement with AI-Powered Digital Humans for the omnichannel age Nettle, s.r.o. Orbii AI: Honoured for its model of harnessing better data and intelligent AI models to help lenders make faster and more accurate credit decisions. Orbii AI : Honoured for its model of harnessing better data and intelligent AI models to help lenders make faster and more accurate credit decisions. Orbii AI "The competition provides a platform for innovators to showcase ideas, gain exposure, connect with stakeholders, collaborate with peers, and access capital, while also driving advancements in AI, Web3, and global digital economies.”, said Naveen Bharadwaj, Group CEO, Trescon. "The competition provides a platform for innovators to showcase ideas, gain exposure, connect with stakeholders, collaborate with peers, and access capital, while also driving advancements in AI, Web3, and global digital economies.”, said Naveen Bharadwaj, Group CEO, Trescon. The distinguished panel of jury for the first qualifier included: Hasan Fardan Al Fardan, CEO, Al Fardan Exchange Ian Arden, General Partner, Mempool Ventures Jonathan Doerr, Partner MENAP, Antler Ahmed Refaie, CEO & Global CIO, G.P.J. Global Partners Investments Sarah Abuagela, Partner & Head of Investment, Ceras Ventures Hasan Fardan Al Fardan , CEO, Al Fardan Exchange Hasan Fardan Al Fardan CEO, Al Fardan Exchange Ian Arden , General Partner, Mempool Ventures Ian Arden General Partner, Mempool Ventures Jonathan Doerr , Partner MENAP, Antler Jonathan Doerr Partner MENAP, Antler Ahmed Refaie , CEO & Global CIO, G.P.J. Global Partners Investments Ahmed Refaie CEO & Global CIO, G.P.J. Global Partners Investments Sarah Abuagela , Partner & Head of Investment, Ceras Ventures Sarah Abuagela Partner & Head of Investment, Ceras Ventures Serial Angel Investor & Chairman of Trescon, Mohammed Saleem said, “The FutureTech World Cup is designed to celebrate and elevate those who dare to believe they can transform the world of AI and Web3. Our goal is to support competent startups and founders from around the world with access to connections and investments that will help scale their businesses while ensuring they are solving real-world challenges”. Serial Angel Investor & Chairman of Trescon, Mohammed Saleem said, “The FutureTech World Cup is designed to celebrate and elevate those who dare to believe they can transform the world of AI and Web3. Our goal is to support competent startups and founders from around the world with access to connections and investments that will help scale their businesses while ensuring they are solving real-world challenges”. All start-ups qualifying to the grand finale are offered fully sponsored Start-up Pods at the Dubai AI & Web3 Festival and the penultimate winner receives fully sponsored one-year Dubai AI Campus License, Trescon credits worth USD 10,000 to be used for future events, access to mentorship by the Jury members, and networking opportunities with the industry’s finest, in addition to the coveted title of ‘FutureTech World Cup Champion’, which will help elevate their start-up’s overall journey. The second qualifier round is expected to take place in August and the pre-qualification has already begun. Interested startups can apply for free on https://dubaiaiweb3festival.com/future-tech-world-cup/ https://dubaiaiweb3festival.com/future-tech-world-cup/ About FutureTech World Cup About FutureTech World Cup The FutureTech World Cup marks a pioneering endeavour to reshape the world of AI & Web3. This event kicks off with a qualifier round, spotlighting start-ups from around the globe. Held in partnership with leading organisations, these competitions provide a launching pad for revolutionary AI and Web3 concepts. Standout startups advance to the grand finale hosted at the Dubai AI & Web3 Festival. Here, global investors, venture capitalists, angel investors, and the finest minds in AI and Web3 gather to witness start-ups pitch groundbreaking ideas and compete for multiple investment funds. More than just a competition, the FutureTech World Cup cultivates connections, propels innovation, and fuels the future of AI and Web3. Join us at the Dubai AI & Web3 Festival to inspire, challenge, and connect with the future of technology. Website: FutureTech World Cup FutureTech World Cup Shadi Dawi Shadi Dawi Director of PR, Media Partnerships, & Communications Global & MEA shadi@tresconglobal.com +971 55 498 4989 Join us and be a part of the technological revolution that is shaping our future. This story was distributed as a release by ZEX MEDIA under HackerNoon’s Brand As An Author Program. Learn more about the program here. This story was distributed as a release by ZEX MEDIA under HackerNoon’s Brand As An Author Program. Learn more about the program here. This story was distributed as a release by ZEX MEDIA under HackerNoon’s Brand As An Author Program. Learn more about the program here. This story was distributed as a release by ZEX MEDIA under HackerNoon’s Brand As An Author Program. Learn more about the program here . here

Dubai AI and Web3 Festival and Trescon Launch FutureTech World Cup to Support Global Start-ups

দুবাই এআই এবং ওয়েব 3 ফেস্টিভ্যাল এবং ট্রেসকন গ্লোবাল স্টার্ট-আপগুলিকে সমর্থন করার জন্য ফিউচারটেক ওয়ার্ল্ড কাপ চালু করেছে

Dubai AI und Web3 Festival sowie Trescon veranstalten FutureTech World Cup zur Unterstützung globaler Start-ups

Dubai AI y Web3 Festival y Trescon lanzan la Copa Mundial FutureTech para apoyar a las empresas emergentes globales

Le Dubai AI and Web3 Festival et Trescon lancent la FutureTech World Cup pour soutenir les start-ups mondiales

दुबई एआई और वेब3 फेस्टिवल और ट्रेसकॉन ने वैश्विक स्टार्ट-अप को समर्थन देने के लिए फ्यूचरटेक वर्ल्ड कप लॉन्च किया

ドバイAI＆Web3フェスティバルとトレスコンが世界のスタートアップを支援するフューチャーテックワールドカップを開催

두바이 AI 및 Web3 페스티벌과 Trescon, 글로벌 스타트업 지원 위해 FutureTech 월드컵 개최

Dubai AI e Web3 Festival e Trescon lançam FutureTech World Cup para apoiar startups globais

Дубайский фестиваль искусственного интеллекта и Web3 и компания Trescon запускают чемпионат мира по технологиям FutureTech для поддержки глобальных стартапов

Dubai AI ve Web3 Festivali ve Trescon, Küresel Startup'ları Desteklemek İçin FutureTech Dünya Kupasını Başlatıyor

Lễ hội Dubai AI và Web3 và Trescon ra mắt FutureTech World Cup để hỗ trợ các công ty khởi nghiệp toàn cầu

迪拜 AI 和 Web3 节与 Trescon 联合推出未来科技世界杯，助力全球初创企业

Do you want to learn how to turbocharge your email marketing to generate more sales and boost engagement? If so, buckle up because today, I'm going to discuss product upsell emails and how they can help you grow. First things first, let's define the term product upsell email. The easiest way to describe it is an email that encourages your subscribers to upgrade or purchase an additional product or service. It's very similar to a friendly in-store sales associate gently nudging you toward an irresistible deal that perfectly complements your initial purchase. Now, I'll cover a few real-world examples to illustrate how upselling can help brands across all industries: Example 1: You just bought a brand new set of pots and pans for your kitchen. A few days later, you receive an email from them suggesting you add a set of premium utensils and a cookbook so you can get the most from your new purchase. Example 2: You recently invested in a lead generation tool and have been eyeing its advanced analytics and automation features. Suddenly, an email lands in your inbox offering you an exclusive discount if you add a new feature ala carte. In these situations, upsell emails are a win-win for consumers and businesses— they enhance their purchase and enjoy additional value while the brand boosts its sales and customer satisfaction. It's a beautiful thing! Now that you understand the concept, let's dive into six proven types of product upsell emails that can work wonders for your business. Mention Their Purchase History I would argue that creating upsell emails that are tailored to each customer's unique purchase history is one of the most effective types of upsell emails. This is because, by taking this step, you're making each message incredibly effective, relevant, and personalized. You might be interested to know that the data backs me up. Here are a few statistics worth knowing if you're contemplating using email personalization: 80% of shoppers claim they're more likely to engage with a brand that personalizes offers and content.
Over 77% of all email interactions and sales are connected to personalized messages and promotions.
On average, personalized calls-to-action (CTAs) result in 42% more sales. Now that you know the benefits, it's time to start personalizing. My advice is to ask new email subscribers to tell you about themselves in your welcome email. We include a brief survey where we ask people to tell us about their goals and how we can help. Believe it or not, a couple of questions can provide you with a ton of knowledge that you can use to craft personalized emails. Once a subscriber places an order, you'll have even more information to use in your messages. Promote a Flash Sale Flash sales are the ultimate way to create a sense of urgency and spark fear of missing out (FOMO). Combine this sense of urgency with an irresistible upsell offer, and you've got a potent recipe for boosting sales and customer engagement. There are many different ways to benefit from flash sales in your email marketing. When talking strictly about upsells, it's not uncommon to see companies offer limited-time bundles. For example, a gardening website could bundle a build-it-yourself trellis, gardening tools, and a variety pack of vegetable seeds. This simple strategy lets you offer customers a package of complementary products at a heavily discounted price. It's a great way to introduce people to what you sell for the first time and a powerful way to encourage repeat purchases. There is one more thing worth mentioning about flash sales: Make sure you leave some distance between sales so customers are consistently excited. We found that 60% of shoppers say FOMO has led to them making a reactive purchase. You don't want to dampen this marketing magic by hosting sales too often. Offer an Upgrade If you're in the business of selling services or software, upgrade upsells are a powerful way to build brand loyalty and increase sales. At face value, the premise is simple: present your customers with multiple pricing tiers, each offering additional features and functionality. The goal is to give people the freedom and flexibility to choose the plan that suits their needs. People decided to "cut the cord" with cable because they were forced to pay for things they didn't use. The same idea applies to software companies. With this strategy, you can get more upsells by letting customers change early—if they decide to upgrade to a better plan. My advice is to send an email with this offer at a discounted price, and you'll see plenty of people upgrade to get features that add more value to your product. Software companies are masters of this strategy, often convincing existing customers to upgrade to a premium plan with more templates, design options, or advanced tools. When you're crafting your upgrade upsell emails, be sure to clearly outline the benefits of each tier. This will reduce friction and result in more conversions. Encourage Referral Upsells Referral upsells are a brilliant way to attract new customers to your business while keeping your current customers engaged and rewarded. Here's how it works: Reach out to existing customers, ask them to tell others, and share a special referral link with friends, family, or co-workers to spread the word about your product or service. It's not unlike affiliate marketing, with the big difference being that this is targeted more toward people who know each other than an influencer connecting with their audience. As an incentive, you can offer the referring customer an exclusive discount or upgrade on their order if a certain number of people sign up using their unique link. Odds are, if they like your product enough to promote it as it is, they'll be even more eager after the upgrade. In my experience, this is a win-win scenario: you gain new customers, and your loyal fans are rewarded for engaging with your business. Reward Customer Loyalty Speaking of loyal fans, rewarding your most dedicated customers is a surefire way to boost retention and your average customer lifetime value. One of the best and most effective ways to do this is by creating a loyalty program, where customers earn points or store credit with every purchase that they can redeem for discounts or upgrades. However, it's common for shoppers to forget about their accumulated points. That's where customer loyalty upsell emails come into play. A simple reminder that they still have points and a suggestion for how they could spend those points could easily turn into a sale. With that in mind, I suggest reaching out to your brand loyalists and reminding them of their point balances after a certain time period. For instance, you can automate a three-month reminder email whenever someone earns enough points to redeem. and Stop Cart Abandonment with Upsells Finally, let's talk about shopping cart abandonment. There's no question that cart abandonment is a headache for online retailers, resulting in a staggering $4.6 trillion in lost sales each year. Ouch! But fear not. Abandoned cart emails will help you recapture lost sales and re-engage with customers who left without completing their purchase. We found that almost half of all abandonment emails are opened, so this is a great opportunity to reconnect. Interestingly enough, we found that it's possible to maximize the effectiveness of these emails by including an upsell offer based on the products the customer was considering. For example, if they abandoned a single item in their cart, you could offer a discounted bundle containing that product and complementary items they might find useful. If the price you're offering them for both is less or equal to the cost of the one thing they wanted, there's a very good chance they'll take action. Conclusion In conclusion, product upsell emails can be a powerful tool to boost sales and customer engagement. By tailoring your upsells to customer purchase history and using tactics like flash sales and loyalty programs, you can create win-win scenarios that benefit both your business and your customers. My best piece of advice is to be patient. You probably won't see results overnight. But if you're persistent and consistent, upsell emails are an excellent way to grow your business. Do you want to learn how to turbocharge your email marketing to generate more sales and boost engagement? If so, buckle up because today, I'm going to discuss product upsell emails and how they can help you grow. First things first, let's define the term product upsell email. The easiest way to describe it is an email that encourages your subscribers to upgrade or purchase an additional product or service. It's very similar to a friendly in-store sales associate gently nudging you toward an irresistible deal that perfectly complements your initial purchase. Now, I'll cover a few real-world examples to illustrate how upselling can help brands across all industries: Example 1: You just bought a brand new set of pots and pans for your kitchen. A few days later, you receive an email from them suggesting you add a set of premium utensils and a cookbook so you can get the most from your new purchase. Example 1: You just bought a brand new set of pots and pans for your kitchen. A few days later, you receive an email from them suggesting you add a set of premium utensils and a cookbook so you can get the most from your new purchase. Example 2: You recently invested in a lead generation tool and have been eyeing its advanced analytics and automation features. Suddenly, an email lands in your inbox offering you an exclusive discount if you add a new feature ala carte. Example 2: You recently invested in a lead generation tool and have been eyeing its advanced analytics and automation features. Suddenly, an email lands in your inbox offering you an exclusive discount if you add a new feature ala carte. In these situations, upsell emails are a win-win for consumers and businesses— they enhance their purchase and enjoy additional value while the brand boosts its sales and customer satisfaction. It's a beautiful thing! Now that you understand the concept, let's dive into six proven types of product upsell emails that can work wonders for your business. Mention Their Purchase History I would argue that creating upsell emails that are tailored to each customer's unique purchase history is one of the most effective types of upsell emails. This is because, by taking this step, you're making each message incredibly effective, relevant, and personalized. You might be interested to know that the data backs me up. Here are a few statistics worth knowing if you're contemplating using email personalization: 80% of shoppers claim they're more likely to engage with a brand that personalizes offers and content. Over 77% of all email interactions and sales are connected to personalized messages and promotions. On average, personalized calls-to-action (CTAs) result in 42% more sales. 80% of shoppers claim they're more likely to engage with a brand that personalizes offers and content. 80% Over 77% of all email interactions and sales are connected to personalized messages and promotions. 77% On average, personalized calls-to-action (CTAs) result in 42% more sales. 42% Now that you know the benefits, it's time to start personalizing. My advice is to ask new email subscribers to tell you about themselves in your welcome email. We include a brief survey where we ask people to tell us about their goals and how we can help. Believe it or not, a couple of questions can provide you with a ton of knowledge that you can use to craft personalized emails. Once a subscriber places an order, you'll have even more information to use in your messages. Promote a Flash Sale Flash sales are the ultimate way to create a sense of urgency and spark fear of missing out ( FOMO ). Combine this sense of urgency with an irresistible upsell offer, and you've got a potent recipe for boosting sales and customer engagement. FOMO There are many different ways to benefit from flash sales in your email marketing. When talking strictly about upsells, it's not uncommon to see companies offer limited-time bundles. For example, a gardening website could bundle a build-it-yourself trellis, gardening tools, and a variety pack of vegetable seeds. This simple strategy lets you offer customers a package of complementary products at a heavily discounted price. It's a great way to introduce people to what you sell for the first time and a powerful way to encourage repeat purchases . encourage repeat purchases There is one more thing worth mentioning about flash sales: Make sure you leave some distance between sales so customers are consistently excited. We found that 60% of shoppers say FOMO has led to them making a reactive purchase. You don't want to dampen this marketing magic by hosting sales too often. 60% Offer an Upgrade If you're in the business of selling services or software, upgrade upsells are a powerful way to build brand loyalty and increase sales. At face value, the premise is simple: present your customers with multiple pricing tiers , each offering additional features and functionality. multiple pricing tiers The goal is to give people the freedom and flexibility to choose the plan that suits their needs. People decided to "cut the cord" with cable because they were forced to pay for things they didn't use. The same idea applies to software companies. With this strategy, you can get more upsells by letting customers change early—if they decide to upgrade to a better plan. My advice is to send an email with this offer at a discounted price, and you'll see plenty of people upgrade to get features that add more value to your product. Software companies are masters of this strategy, often convincing existing customers to upgrade to a premium plan with more templates, design options, or advanced tools. When you're crafting your upgrade upsell emails, be sure to clearly outline the benefits of each tier. This will reduce friction and result in more conversions. Encourage Referral Upsells Referral upsells are a brilliant way to attract new customers to your business while keeping your current customers engaged and rewarded. Here's how it works: Reach out to existing customers, ask them to tell others, and share a special referral link with friends, family, or co-workers to spread the word about your product or service. It's not unlike affiliate marketing , with the big difference being that this is targeted more toward people who know each other than an influencer connecting with their audience. affiliate marketing As an incentive, you can offer the referring customer an exclusive discount or upgrade on their order if a certain number of people sign up using their unique link. Odds are, if they like your product enough to promote it as it is, they'll be even more eager after the upgrade. In my experience, this is a win-win scenario: you gain new customers, and your loyal fans are rewarded for engaging with your business. Reward Customer Loyalty Speaking of loyal fans, rewarding your most dedicated customers is a surefire way to boost retention and your average customer lifetime value. One of the best and most effective ways to do this is by creating a loyalty program , where customers earn points or store credit with every purchase that they can redeem for discounts or upgrades. loyalty program However, it's common for shoppers to forget about their accumulated points. That's where customer loyalty upsell emails come into play. A simple reminder that they still have points and a suggestion for how they could spend those points could easily turn into a sale. With that in mind, I suggest reaching out to your brand loyalists and reminding them of their point balances after a certain time period. For instance, you can automate a three-month reminder email whenever someone earns enough points to redeem. and Stop Cart Abandonment with Upsells Finally, let's talk about shopping cart abandonment. There's no question that cart abandonment is a headache for online retailers, resulting in a staggering $4.6 trillion in lost sales each year. Ouch! But fear not. Abandoned cart emails will help you recapture lost sales and re-engage with customers who left without completing their purchase. We found that almost half of all abandonment emails are opened, so this is a great opportunity to reconnect. almost half Interestingly enough, we found that it's possible to maximize the effectiveness of these emails by including an upsell offer based on the products the customer was considering. For example, if they abandoned a single item in their cart, you could offer a discounted bundle containing that product and complementary items they might find useful. If the price you're offering them for both is less or equal to the cost of the one thing they wanted, there's a very good chance they'll take action. Conclusion In conclusion, product upsell emails can be a powerful tool to boost sales and customer engagement. By tailoring your upsells to customer purchase history and using tactics like flash sales and loyalty programs, you can create win-win scenarios that benefit both your business and your customers. My best piece of advice is to be patient. You probably won't see results overnight. But if you're persistent and consistent, upsell emails are an excellent way to grow your business.

6 Product Upsell Email Ideas That Work

The digital landscape is both a battleground and a fertile ground for innovation and recent announcement of its strategic consolidation marks a pivotal moment in the cybersecurity and enterprise tech sectors. By amalgamating the distinct capabilities of Cytek Security, Tek Experts, and Elev8, TeKnowledge is not merely expanding; it is redefining its trajectory towards cybersecurity excellence and comprehensive enterprise growth. TeKnowledge’s Enterprise technology continues to be characterized by rapid evolution and unprecedented challenges. Organizations across the globe are grappling with the dual pressures of digital transformation and the need to fortify their defenses against an increasingly sophisticated cyber threat landscape. By the end of 2024, on the global economy is predicted to top USD 10.5 trillion. the cost of cyberattacks The push towards adopting cloud computing, artificial intelligence, and automation technologies is accelerating, pushing enterprises to innovate while ensuring the security and integrity of their digital assets. Furthermore, the shift towards remote and hybrid work models has necessitated a reevaluation of IT infrastructure and security protocols, underscoring the importance of technical skilling and training programs to equip the workforce for the demands of this new digital era. Companies which aim to offer comprehensive solutions spanning cybersecurity, technical skilling, and digital transformation consultancy, reflects a broader industry trend towards integrated services designed to address the multifaceted challenges of enterprise tech in 2024. Amid economic uncertainty and a global tech talent shortage, a predicted that by 2030, there could be a global talent shortage of more than 85.2 million people in the tech sector, the need for such holistic approaches to enterprise technology solutions has never been more acute, setting the stage for transformative changes in how businesses secure and leverage their digital futures. report from Korn Ferry Cybersecurity is no longer a standalone concern but a critical foundation for digital enterprise growth: robust cybersecurity measures are a significant driver of innovation, trust, and competitive advantage. TeKnowledge’s approach integrates cybersecurity into every facet of its service offerings, ensuring that digital transformations are secure by design. This integrated approach is not only a response to the growing sophistication of cyber threats but also a proactive measure to embed security into the digital architecture of businesses and governments. "At TeKnowledge, we're not just responding to cybersecurity, technological innovation, and talent development challenges; we're anticipating them, crafting a unified strategy that leverages the strengths of Cytek Security, Tek Experts, and Elev8 Tek. The new TeKnowledge brand signifies more than an expansion—it's a commitment to transforming the digital ecosystem by directly addressing the tech talent gap while accelerating cybersecurity and AI readiness and implementation. Our mission is clear: to accelerate progress and secure futures by equipping our customers with the tools, talent, and strategies needed for success in this rapidly evolving digital landscape,” says Aileen Allkins, President and CEO of TeKnowledge. At the core of TeKnowledge’s bold move is a recognition of the intertwined nature of cybersecurity and digital transformation. In the face of a global tech talent shortage and the escalating pace of digital threats, the amalgamation is a strategic response designed to elevate the company’s service offerings. TeKnowledge is positioning itself as a one-stop shop for governments and enterprises worldwide, offering a cohesive suite of services ranging from advisory and consultancy to advanced cybersecurity protection and technical skilling.\ Leveraging Global Expertise for Local Impact With a leadership team boasting veterans from Microsoft, HP, Convergys, CA Technologies, and Concentrix, TeKnowledge is leveraging global expertise to foster local and global enterprise growth. The company’s strategy emphasizes the importance of technical skilling and capacity building to bridge the tech talent gap—a move that is as much about empowering its clientele as it is about securing the digital future. A Unified Strategy for the Digital Age TeKnowledge’s unified strategy is a testament to the power of integration in the digital age. By bringing together the strengths of Cytek Security, Tek Experts, and Elev8, the company is not just expanding its service offerings but is also creating a new paradigm for how cybersecurity and digital transformation are approached. This strategic consolidation aims to provide unparalleled expertise and comprehensive solutions that enable customers to achieve their strategic imperatives more quickly and effectively. As TeKnowledge launches under this unification and expansion strategy, the company is demonstrating a model for how enterprises can navigate the complexities of digital innovation securely and efficiently.  By harnessing the collective strengths of its component companies, TeKnowledge is setting a new standard for excellence, innovation, and comprehensive digital solutions in a world where technology is both the greatest asset and the biggest challenge.

TeKnowledge's Expansion: Tackling the Tech Talent Crisis with Unified Cybersecurity and Upskilling

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