TARGETING

Looking for ways to identify the best-suited target audience for your business? Here are a few tips that can help.

4 Tips to Identify Your Target Audience

AI and machine learning are two technologies that are transforming just about everything. Here's how they will disrupt marketing within the next 10 years. 

How Might Digital Marketing Look in 2030?

2019 Tech Trends for Marketers: How finely tuned is your targeting?

If You’re Trying to Talk to Everybody, You’re Not Reaching Anybody

Imagine a future where every ad is tailor-made for each viewer. AI is making this vision a reality! Check 3 options to make your videos stand out!

AI Tools for Video Ads: 3 Hands-On Techniques

Everything in business starts with the consumer. As time changes, the mental state & consumption habits of your target are also changing. What product/service could be an essential need today may become a treat tomorrow, or an expandable in a week. Waves are always changing directions.

Staying Relevant In A Recession: Today's Top 4 Market Segments

CoinAvatar Rolls Out Platform Optimizations Targeting Mainstream Web2 Adoption

Discover how AI-driven user intent targeting is reshaping SEO. Learn how artificial intelligence and NLP classify search queries and personalize content.

AI-Driven User Intent Targeting for SEO

Digitization boosts supply chains but invites cyber risks. Learn risks, real examples, and proactive strategies for a resilient ecosystem.

Threat Actors Targeting Your Supply Chain: What You Need to Know

A new partnership between Addressable and Sevio will enable programmatic display ads on major crypto platforms, making web3 target more efficient. 

Is Web3 Advertising Finally Solving Its Targeting Problem? Addressable & Sevio Expand Web3 Ads Reach

Next-gen AI ad platforms use vector databases, indexing, and privacy-aware AI for real-time optimization, boosting ad spend efficiency while staying compliant.

AI Just Took Over Ad Targeting—And It’s Smarter, Faster, and Less Creepy Than Ever

Karpous has launched a closed alpha version of its platform focusing on real world assets (RWAs).

Karpous Introduces Non-Tokenized Real World Asset Platform, Targeting $16T Market

Explore the conclusions of a study on ad targeting mechanisms for children on YouTube, including legal analysis under COPPA and DSA, and more. 

Investigating Ad Targeting on YouTube: Implications and Legal Analysis

Discover how advertisers leverage placement-based targeting on YouTube's children-focused videos. 

How Advertisers Use Placement-Based Targeting on Children's Videos

Discover how advertisers exploit YouTube's ad system to target children, despite Google's restrictions on audience selection.

4 Strategies for Targeting Children on YouTube Despite Advertising Restrictions

Discover how advertisers exploit placement-based targeting on YouTube to reach children, revealing gaps in COPPA and DSA regulations.

Marketing to Children Through Online Targeted Advertising: Targeting Mechanisms and Legal Analysis

Learn about the LinkedIn advertising platform, including its targeting capabilities through the Campaign Manager, privacy measures, audience size and more. 

Privacy and Targeting on LinkedIn: Insights into the Campaign Manager

 Using a $144K advertising budget, Polkadot put these capabilities to the test with Addressable emerging as the clear winner in a head-to-head comparison with T

Web3 Targeting Success: Polkadot's Twitter Campaigns Thrive With Addressable

The only way to actually select a suitable Geo for your project is to find out what is going on in a particular crypto landscape.

Why GEO-Targeting Alone Won't Unlock Web 3.0 Success: Forget about English-Speaking Markets

To harmonize user privacy and optimize ad performance, AdEx ZK employs user-curated ads. 

АdEx Announces a Zero-Knowledge Targeting Engine

With AI and telehealth advances come additional ways for scammers to target healthcare workers. Here are the most common scams.

10 Common Scams Targeting Healthcare Workers

The FTC is investigating Instagram for allegedly making users under 13 an "intended audience" despite external denials.

Meta Under Investigation for Marketing Strategy Targeting Gen Alpha 

Understand how identity management can help you identify your target audience, increase your sales and do away with prospecting once and for all.


How Can Identity Management Help You Avoid Targeting the Wrong Customers?

99.9% of the time single-word search or short-tail keyword queries are far too general and vague. 

Why Targeting Single-Word Keywords Doesn't Work for Evergreen Content

Linux systems are being increasingly targeted by ransomware, cryptojacking, and other malicious attacks, according to a recent report.

Linux Ransomware, Cryptojacking, and Cobalt Strike Are Targeting Multi-Cloud Infrastructure

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TARGETING's stories on HackerNoon

4 Tips to Identify Your Target Audience

How Might Digital Marketing Look in 2030?

If You’re Trying to Talk to Everybody, You’re Not Reaching Anybody

AI Tools for Video Ads: 3 Hands-On Techniques

Staying Relevant In A Recession: Today's Top 4 Market Segments

CoinAvatar Rolls Out Platform Optimizations Targeting Mainstream Web2 Adoption

AI-Driven User Intent Targeting for SEO

Threat Actors Targeting Your Supply Chain: What You Need to Know

Is Web3 Advertising Finally Solving Its Targeting Problem? Addressable & Sevio Expand Web3 Ads Reach

AI Just Took Over Ad Targeting—And It’s Smarter, Faster, and Less Creepy Than Ever

Karpous Introduces Non-Tokenized Real World Asset Platform, Targeting $16T Market

Investigating Ad Targeting on YouTube: Implications and Legal Analysis

How Advertisers Use Placement-Based Targeting on Children's Videos

4 Strategies for Targeting Children on YouTube Despite Advertising Restrictions

Marketing to Children Through Online Targeted Advertising: Targeting Mechanisms and Legal Analysis

Privacy and Targeting on LinkedIn: Insights into the Campaign Manager

Web3 Targeting Success: Polkadot's Twitter Campaigns Thrive With Addressable

Why GEO-Targeting Alone Won't Unlock Web 3.0 Success: Forget about English-Speaking Markets

АdEx Announces a Zero-Knowledge Targeting Engine

10 Common Scams Targeting Healthcare Workers

Meta Under Investigation for Marketing Strategy Targeting Gen Alpha

How Can Identity Management Help You Avoid Targeting the Wrong Customers?

Why Targeting Single-Word Keywords Doesn't Work for Evergreen Content

Linux Ransomware, Cryptojacking, and Cobalt Strike Are Targeting Multi-Cloud Infrastructure

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