Second Order Effects

Business ideas are emerging as silver linings of the second-order effects of COVID-19. You can update delivery services, access eCommerce, or do other tactics.

Innovative Business Tactics To Help You Pivot During The Second-Order Effects Of COVID-19

The enterprise case for AI is ROI; the human case is meaning.

AI Is Lowering the Entrance Fee to Imagination

Use these five steps to make the best possible decision under difficult conditions.

A Guide on How to Make the Best Decisions Under the Worst Circumstances

Will the election of Donald Trump be a catalyst for Bitcoin? And what will the long term impacts of this be? 

Donald Trump, $80k Bitcoin and the Strategic Bitcoin Reserve

Explore cutting-edge startup growth strategies with Ankit Maloo. Learn about demand generation, influencer marketing, and AI-driven tactics for business growth.

From Zero to Unicorn: A Playbook for Explosive Startup Growth with Ankit Maloo

Wallets and Keys are Not Identities. Collapsing Keys and Identities is Dangerous. Decentralized Key Management is Tough but Powerful.

Keys are Not Identities 

Inflation feels like it's eating our paychecks alive, the price of everything is enough to make you wince, and finding good workers seems impossible. 

Economists Agree, Politicians Don't — So Guess Who Loses

Explore the rise of PostgreSQL as the de facto database standard, its impact on software development, and the key trends driving its widespread adoption. 

Why PostgreSQL Is the Bedrock for the Future of Data

Meta recently conceded that in-app behavioral advertising in the EU can no longer be opt-in by default, marking the end of an era. The regulators won, at least 

The New Reality of Behavioral Advertising in the EU

In this blog post, we start by diving into Nodemailer, a module that helps send emails from your Node.js backend, and then we steer our way into writing a trans

The SaaS Paradox of Choice: A Nodemailer Story

A series of these small decisions scattered throughout our day may seem harmless in the moment, but are they really harmless?

How to Identify and Stick it to Decision Fatigue

This article was originally posted to the Confluent blog.

Apache Kafka: How Does It Work?

If you’re working on something new, there are so many directions your work and product can take.

A Systematic Approach to Building Products (Template)

The dictionary meaning of a rabbit hole is as follows.

The Thing about Rabbit Holes

Renown as the co-founder of Paypal and the first investor in <a href="https://hackernoon.com/tagged/facebook" target="_blank">Facebook</a>, Peter Thiel has enthralled the investing world with his insights on durable businesses. In his book, <a href="https://www.amazon.com/Zero-One-Notes-Startups-Future/dp/0804139296" target="_blank">Zero to One</a>, Thiel describes our world as dynamic and in such a world, creative monopolies are a positive-sum game: they add entirely new avenues of business and thus create value instead of acting as rent-seekers. Likewise, the history of American industry is a recursion of various monopolies from the days of Rockefeller’s Standard Oil in the late 19th century to Intel’s hold on manufacturing semiconductors in the 1960s and to Microsoft’s dominance on the operating systems market the 1990s. The constant between these corporations is that their dominance often frayed with the entrance of new monopolies: these entrants did not compete head-on, but rather by sidestepping the current incumbent at the time.

The Age of Crypto Monopolies

The decline in ecommerce delivery prices outlined in Part 1 of this post, <a href="https://hackernoon.com/retail-ownership-and-winning-the-last-mile-86ef4eb1a7e7">Retail, Ownership, and Deflation in the Last Mile</a>, has been driven mostly by business model innovation (UPS/FedEx, subscriptions, marketplaces) rather than a change in the underlying cost of transportation. But that may change soon. Just car ownership grew from a few million (predominantly wealthy) households in 1917 to mass adoption over the 20th century, the <a href="http://markets.businessinsider.com/news/stocks/tesla-stock-price-number-on-the-road-is-about-to-skyrocket-2017-9-1002582859">few hundred thousand electric vehicles</a> of 2017 with partial autonomy capabilities are multiplying. This could produce a second transportation revolution, no less dramatic in scale than the one that took place a century ago. And just as the advent of the automobile brought massive, unpredictable changes in both consumer behavior and retail geography, so too will autonomous vehicles.

Last-Mile Deflation Part 2: Autonomy And Free Distribution

Living in 1917, it would be hard to predict that a consumer revolution was about take place in the United States. Though the Model T was approaching its tenth birthday, there were a mere <a href="https://www.fhwa.dot.gov/ohim/summary95/mv200.pdf" target="_blank">4.7 million automobiles on the streets</a>. Americans <a href="https://www.bls.gov/opub/mlr/2016/article/the-life-of-american-workers-in-1915.htm" target="_blank">walked everywhere</a>, including multiple weekly trips to local food merchants — grocers, butchers, fruit and seafood markets. There, they payed outrageous prices to sustain a diet based largely on <a href="https://www.theatlantic.com/business/archive/2016/02/america-in-1915/462360/" target="_blank">cold cereal and lard</a>. As Marc Levinson writes in <a href="https://www.amazon.com/Great-Struggle-Small-Business-America/dp/0809051435" target="_blank">The Great A&amp;P</a>, the typical working class family devoted a third of its income to groceries, the average farm family even more.

Retail, Ownership and Deflation in the Last Mile

Explore the methods employed in the SALSA approach for discovering photocatalytic materials. 

The SALSA Method in Photocatalytic Material Discovery

A decade ago I started my PhD at Oxford University to study cartelisation and market power in energy markets. I applied empirical methods from microeconomics to political economy and analysed pricing mechanisms and contracting relationships between producers and consumers in North America, Europe and East Asia. I collected data both from academic and commercial sources and worked with economists, political scientists, energy experts and policy makers. Expert interviews led me to various countries including to Russia, Turkey, Japan and Singapore.

Why I left my finance job to build a blockchain venture

As-Salaam Alaykum, peace be upon you. My name is Mohammed al Global-Citizen. I am a blunt representation a large demographic on Earth. I most likely live in a coastal urban or peri-urban setting. I have limited to no access to sanitary plumbing, clean water, electricity, effective governance, legal justice, the use of an alphabet, or preventative healthcare. Notably, computer algorithms play no direct role in my life.&nbsp;<br>&nbsp;<br>I earn the equivalent of $1 United States Dollar a day through physical labor. The money I earn covers basic family needs, perhaps some entertainment money, however, I do not have a bank account and access to scalable financial tools and opportunities are not even a viable wish. Recognizing the challenges of the context of my life, my struggles are measurably better than any woman in my life.

Blockchain: Mohammed on the Blockchain

This study explores short-term memory and signal integration in phototactic microalgae, revealing how Chlamydomonas cells respond to consecutive light stimuli.

Short-term Memory Effects in the Phototactic Behavior of Microalgae: Results

While making decisions, how often do we optimise for long term gain at the cost of short term pain? A good process for making decisions requires second order thinking which unravels the implications of our decisions by thinking about its consequences in the future. It requires solving problems in a manner that avoids unintentional and unforeseen outcomes. 

Practice This Second Order Thinking  Hack to Start Making Better Decisions

Explore how Curl P improves asymptotic fitting in micromorphic models, simplifying wave propagation analysis and optimizing metamaterial parameter tuning.

A New Method for Predicting How Waves Move Through Materials

Clocks on the Moon tick faster than on Earth due to relativity. Learn how Keplerian orbits, gravity, and motion affect time synchronization in space.


The Role of Gravity and Motion in Space-Time Coordination

Second Order Effects (SOE) is a California-based engineering firm specializing in custom electronics and end-to-end electronic system design

SECOND ORDER EFFECTS

soeffects.com

51-200 emps

Since 2016

Second Order Effects's stories on HackerNoon

Innovative Business Tactics To Help You Pivot During The Second-Order Effects Of COVID-19

AI Is Lowering the Entrance Fee to Imagination

A Guide on How to Make the Best Decisions Under the Worst Circumstances

Donald Trump, $80k Bitcoin and the Strategic Bitcoin Reserve

From Zero to Unicorn: A Playbook for Explosive Startup Growth with Ankit Maloo

Keys are Not Identities

Economists Agree, Politicians Don't — So Guess Who Loses

Why PostgreSQL Is the Bedrock for the Future of Data

The New Reality of Behavioral Advertising in the EU

The SaaS Paradox of Choice: A Nodemailer Story

How to Identify and Stick it to Decision Fatigue

Apache Kafka: How Does It Work?

A Systematic Approach to Building Products (Template)

The Thing about Rabbit Holes

The Age of Crypto Monopolies

Last-Mile Deflation Part 2: Autonomy And Free Distribution

Retail, Ownership and Deflation in the Last Mile

The SALSA Method in Photocatalytic Material Discovery

Why I left my finance job to build a blockchain venture

Blockchain: Mohammed on the Blockchain

Short-term Memory Effects in the Phototactic Behavior of Microalgae: Results

Practice This Second Order Thinking Hack to Start Making Better Decisions

A New Method for Predicting How Waves Move Through Materials

The Role of Gravity and Motion in Space-Time Coordination

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