Latin American e-commerce and fintech company MercadoLibre (NASDAQ:MELI) will be reporting results tomorrow afternoon. Here's what investors should know.

Earnings To Watch: MercadoLibre (MELI) Reports Q3 Results Tomorrow

MONTEVIDEO, Uruguay, Oct. 25, 2023 (GLOBE NEWSWIRE) --  (Nasdaq: MELI) ( Latin America’s leading e-commerce and technology company, intends to release financial results for its third fiscal quarter ended September 30th,

MercadoLibre, Inc. to Report Third Quarter 2023 Financial Results

MercadoLibre (MELI) has been one of the most searched-for stocks on Zacks.com lately. So, you might want to look at some of the facts that could shape the stock's performance in the near term. Over the past month,

MercadoLibre, Inc. (MELI) is Attracting Investor Attention: Here is What You Should Know

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MercadoLibre Inc is an e-commerce company. It hosts the online commerce platform in Latin America, which is focused on enabling e-commerce and its related services. The company generates most of its revenue from Brazil, Argentina, Venezuela, and Mexico.

MercadoLibre Inc (MELI)

MercadoLibre, Inc. operates online commerce platforms in Latin America. It operates MercadoLibre Marketplace, an automated online commerce platform that enables businesses and individuals to list merchandise and conduct sales and purchases online; and MercadoPago FinTech, a financial technology solution platform, which facilitates transactions on and off its marketplaces by providing a mechanism that allows its users to send and receive payments online, and allows merchants to process transactions via their Websites and mobile apps, as well as in their brick-and-mortar stores through QR and mobile points of sale. The company also offers MercadoFondo, an asset management product; and MercadoCredito, a lending solution. In addition, it provides MercadoEnvios logistics solution, which offers its platform technological and operational integration services with third-party carriers and other logistics service providers, as well as fulfillment and warehousing services for sellers. Further, the company provides MercadoLibre Classifieds service that enables users to list their offerings related to motor vehicles, vessels, aircraft, and real estate and services outside the Marketplace platform. Additionally, it offers MercadoLibre Advertising platform, which enables retailers and various other consumer brands to promote their products and services on the Internet by providing branding and performance marketing solutions. The company also provides MercadoShops, a software-as-a-service hosted online store solution that enables users to set-up, manage, and promote their own Webstores. The company was founded in 1999 and is headquartered in Buenos Aires, Argentina.

MERCADOLIBRE INC

Mercado Libre faced exponential user growth for its mobile applications when the global pandemic hit, putting pressure on the mobile teams to deliver stable, crash-free apps. Challenge: By upgrading to Bugsnag’s Enterprise plan and scaling usage across mobile teams, Mercado Libre handled a significant increase in mobile purchases during COVID-19 pandemic while achieving a 99.93% stability score to provide a better user experience for all their customers. Results: Mercado Libre embraces surge in mobile app usage during the pandemic Mercado Libre is on a mission to democratize commerce, payments, and money in Latin America. Operating in 18 countries with two main business units — eCommerce and FinTech, the company is best known for its online marketplace and its payment platform for online sales as well as in-store payments. Today, it is the largest online retailer in Latin America. While mobile app usage has increased steadily over the last three years, Mercado Libre experienced a sharp jump in app downloads and usage at the onset of the global pandemic. “Our market mobile share grew from about 20% to 70% over three years. We suddenly had more traffic, more users, and more developers, so we needed a full diagnostics tool that we could trust to monitor the stability of our applications.” — Juan Ucciani, Senior Product Manager Shift in consumer behavior shines spotlight on mobile app stability Originally, the mobile engineering teams at Mercado Libre used a common logging solution for error monitoring. However, it also lacked the search and filtering capabilities needed to find and fix errors. In order to deliver a world-class experience to their users, Mercado Libre made the switch to , and started gaining value from automatic error grouping and the ability to prioritize errors with breadcrumbs, search, and filtering. When Bugsnag introduced stability management, Mercado Libre was impressed by the diagnostics capabilities, which allowed its mobile teams to monitor all applications and deliver stable application experiences. Bugsnag Mercado Libre faced a new challenge when the global pandemic hit in 2020. Suddenly, consumers were downloading and using mobile apps in droves. This considerable shift to online shopping was expected to happen in three-to-five year’s time, but in reality seemed to have arrived within six-to-eight months. Bugsnag enables rapid growth with stability scores and diagnostics Mercado Libre benefited from Bugsnag’s full-stack capabilities and the ease of scaling usage over time. As Juan explains, “Bugsnag is really important to us for the whole ecosystem, not just the IT team. We needed full access to everything that Bugsnag could give us.” Today, all mobile projects use Bugsnag, and each mobile team views its own stability score, which rolls up into a global stability score. “We have about 60 teams adding code to our two main applications for release. Error tracking is really important because any big crash, or any increase in our crash rate, will stop that release, and we have a lot of features in every release,” Juan states. The engineering and product teams use Bugsnag to communicate and share a common language around monitoring, as well as to evaluate adherence to SLAs by using error rates. “The technical team and product team meet up and figure out how they did each quarter. It’s not just about rolling out products; it’s also about stability, errors, and crash rates, because in the end, all these are key to a great user experience,” Juan states. In addition, Bugsnag enables the teams to prioritize bug fixing and is crucial for diagnostics, especially the search and filtering capabilities. “Some cases, you need to go deeper in filtering in order to understand where an issue belongs,” Juan states. “Bugsnag is useful when you need to dig in and see where an error comes from in order to replicate the bug.” Mercado Libre also benefits from Bugsnag’s alerts and integrations. As Nahuel Barrios, Engineering Manager for the Mobile Architecture Team, states, “We used to receive alerts by email, but now we have the Slack channel integration. Some teams use it with specific filters to separate errors by team, allowing them to focus on their specific areas of code and react to error notifications as quickly as possible. We also use to pipe data into our own dashboards.” webhooks Mercado Libre achieves higher stability score while matching consumer demand for smooth mobile shopping experiences In a period of rapid growth, the mobile teams have accelerated offerings while maintaining an impressively low crash rate, thanks to their focus on stability as a main KPI. “Before using Bugsnag, we considered a stability score lower than 99.70% to be critical. Today, the average stability score is 99.93%, and we’re continuously working to set that baseline higher.” — Nahuel Barrios, Engineering Manager As the end of 2020 approaches, Mercado Libre is embracing the peak holiday season. While this time of year is especially busy for eCommerce, with the pandemic, it has become even moreso. Gift shopping is now wholly reliant on eCommerce platforms as brick-n-mortar stores are currently unavailable. In a dynamic environment, Mercado Libre trusts Bugsnag for reliability and peace of mind Because Mercado Libre is a multinational company, country-specific requirements must also be managed within its apps. They must adapt to each country’s laws and regulations, and new features take time to roll out to every country. Thus, mobile teams must manage stability and errors across different versions of the same app. In addition, Mercado Libre must build new features to ensure the company is always compliant with local laws. A new country’s regulations on FinTech means that the engineering team must adapt quickly. Stability management is not only important for improving user experience, but also for making sure their app remains healthy through sudden changes. “We use Bugsnag because we know how to use it, and we trust it, which is most important. We can trust that what we see is what is happening.” — Nahuel Barrios, Engineering Manager

Mercado Libre Achieves 50% Growth in Mobile Market Share with a 99.93% Stability Score 

The success of direct-to-consumer brands and e-commerce stores in Latin America is well-known – Argentina, Brazil, and Mexico have annual e-commerce retail growth of . 9.7% above the global average But as an investor in Latin America, I emphasize that the driver of e-commerce is B2B technology. B2B brands are taking retail challenges in marketing, fraud, customer service, payments, and shipping as an opportunity to develop innovative solutions and revenue. The need for marketplace technologies is growing, and B2B startups need to scale their solutions to the markets. This means 2023 will be a decisive year for innovation, and investors are paying close attention. Predictions for LatAm's B2B tech Throughout 2021 and 2022, underwent their first digital transformation, aiming at more efficient and streamlined supply chain processes. However, facing structural challenges with digital payments, supply chains, and infrastructure, many brands have yet to digitize their business truly – and they are looking for external help on these matters. many Latin American companies Most B2B marketplace developers in this space understand the ever-evolving challenges small businesses and vendors face. They know the importance of improving retail activities' productivity, efficiency, and profitability, making them work on many levels simultaneously, such as automation, cloud, and communication technologies. Some take a challenge and target traditional and hard-to-enter markets, such as Nuqlea and Agrizon. Many experts believe that the B2B marketplaces’ abilities to offer efficiencies for businesses at multiple levels are the key selling points. Expecting a high ROI, strong market demand, and high growth potential from this sector, forward-thinking VCs will invest in those developing tech for B2B marketplaces this year. Remaining barriers in 2023 But despite this optimistic forecast, there are still crucial barriers to entry, including: Lack of education To succeed in B2B, you need executives in the e-commerce business to want your solution. Unfortunately, in many parts of Latin America, there are still significant gaps in the adoption and understanding of digital tools. Small and mid-sized retailers, in particular, need to be persuaded with marketing and cold outreach to demonstrate the value of B2B solutions to them. Regulatory challenges The regulatory environment in some Latin American countries can be complex and challenging. There are numerous rules and regulations that B2B companies must comply with to establish and operate in the market. Therefore, startups collaborate with local associations, long-established investors, and often politically savvy lawyers to ensure they navigate the red tape. Competition The Latin American B2B market is highly competitive, with many incumbents and big marketplaces, such as Mercado Libre or Rappi. For example, . To compete, startups must home in on unique experiences for buyers and sellers, such as increased buyer credit through data or transaction transparency. Mercado Libre's user base is now 88.3 million Business model In 2022, demonstrated e-commerce growth of 33% – its brother Mercado Pago, the fintech solution, showed 115%. This is because there is a high demand for infrastructure technology, such as payments, as these are the necessary basics to fuel marketplaces’ success. Given this demand, startups specializing in supporting existing enterprises with highly innovative tech on all fronts will grow comparably fast and might have a massive impact. Mercado Libre So what's next in 2023? With B2B marketplaces continuing to catalyze growth in LatAm’s e-commerce industry, 2023 will be critical. The better B2B brands get at strengthening themselves, offering quickly deployable solutions for small to midsize businesses, and incorporating customers' buying experience, the more likely they will continue driving e-commerce’s success. This article mentions portfolio companies from Newtopia VC as examples.

How B2B Marketplace Tech Startups Underpinning LatAm’s E-Commerce Success Can Capitalize on Growth

Argentina’s Steady And Visionary Path To Space Is An Inspiring Tale

By Sophia Wood, Launchway Media Famous for its tango, steak, and Parisian flair, Buenos Aires is also a bustling tech hub. The city is the birthplace of many of Latin America’s most successful startups, including Argentina’s four unicorns. Just last year, the Macri administration passed a new Entrepreneur’s Law that dramatically simplified the process of creating a business in Argentina, lowering the number of days needed from to one. This new legislation, along with the local government’s explicit support of entrepreneurship programs like , have turned Buenos Aires into an ideal location for launching a startup. 24 IncuBAte Here are four other reasons to launch your startup in Buenos Aires, Argentina. 1. The entrepreneurial community is supportive. When Lisa Besserman, founder of , arrived in the Argentine capital in 2012, the local startup community was fractured, scattered, and disorganized. Nonetheless, she was inspired by the resilience of Argentina’s entrepreneurs, who had survived several financial meltdowns and political regime changes and still built global businesses. She decided to leave her tech job in New York to stay in Buenos Aires and create Startup Buenos Aires, an organization that provides educational and community activities to the city’s scrappy entrepreneurs. She notes: Startup Buenos Aires “Buenos Aires is not only home to some of the most innovative entrepreneurs in the world, but also incredible tech talent as well. The human capital in the city really sets it apart from other startup hubs around the globe. We’ve also seen a strong emergence of startup communities and organizations, such as Startup Buenos Aires, ASEA and BA Emprende, which have helped strengthen and connect the local startup ecosystem. The city and national government recognize the power of entrepreneurship and have created various programs fostering, educating and funding startups within Argentina. Whether you’re a startup looking to offshore IT teams and projects, a founder interested in breaking into the Latam market, or a digital nomad looking for your next destination, Buenos Aires is a unique city that will certainly not disappoint.” Beyond Startup Buenos Aires, there are almost in Buenos Aires, and programs like , and are also building community among Argentina’s entrepreneurs. 100 coworking spaces IncuBAte Academia Buenos Aires Emprende 2. Inspiration is everywhere. All four of Argentina’s startup unicorns have their headquarters in Buenos Aires. , , , and are massive tech companies that hire hundreds of people in Buenos Aires and across Latin America. With their twenty-year track record, these companies are not only training Argentina’s future tech entrepreneurs, but they also serve as models for what Argentine startups can achieve. MercadoLibre OLX Despegar Globant Pioneers like Wences Casares and Hernan Kazah have inspired the most recent generation of entrepreneurs that are creating Argentina’s most innovative startups. 3. Buenos Aires is strategically-located for building a global business. Buenos Aires may be over 7,000 miles from the United States, but there is only a one to two time difference with the US East Coast depending on the time of year. Argentina’s capital city is only four hours behind London and four hours ahead of Silicon Valley, making it a strategic location for working with a remote team or with international clients. While Buenos Aires is far from the US, it receives more than ten flights from the US daily, and it is well-connected to other major Latin American cities such as Santiago, Montevideo, São Paulo, and Bogota. non-stop 4. Buenos Aires has some of Latin America’s top tech talent. Due to its free higher education programs, Argentina’s population is among the most educated in Latin America. Argentina is well-known as a for software and app development, and it is currently producing some of the region’s top tech startups, including , , and . global outsourcing hub Satellogic Uala Etermax If you are working with teams or customers in the US, Argentina also has the of English in Latin America. highest level Buenos Aires is a bustling, beautiful city with a network of hungry entrepreneurs who are going after the global market. However, Buenos Aires’ entrepreneurial success has not come without its challenges. Argentina’s unstable economy and complicated regulatory environment constantly pushes its entrepreneurs to be particularly resilient, scrappy, and creative to scale out of the country. Nonetheless, the government of Buenos Aires, along with private actors such as , , and Startup Buenos Aires, have helped Buenos Aires realize its potential as a global tech hub. NXTP Labs Kaszek Ventures If you are looking to launch a tech startup, Buenos Aires might be the perfect place to start. Love the Argentine startup scene? . Learn 5 marketing lessons from famous Argentine startup, TriviaCrack Originally published at www.launchwaymedia.com . Image source

4 Reasons Why Buenos Aires is the Best Place to Launch your Startup

“How many companies are there? What’s the global e-commerce market size?” e-commerce Whether you are researching the e-commerce size to make investments or for finding e-commerce prospects, you would be confounded with this question. market E-commerce is not a homogenous thing. There are retailers who have an e-commerce presence (called ‘e-tailers’ by some). There are e-commerce companies and then there are marketplace sellers that sell on Amazon, eBay, Lazada, Mercadolibre, etc. There are retailers who have an e-commerce presence (called ‘e-tailers’ by some). There are e-commerce companies and then there are marketplace sellers that sell on Amazon, eBay, Lazada, Mercadolibre, etc. Bottomline: There are so many moving parts when it comes to estimating the e-commerce market size and it’s not trivial. We have tackled these complexities for you. How does PipeCandy fit in? We are a (so far, the only) data science-based predictive lead generation company focused solely on aggregating over a million e-commerce companies and insights about them. Our customers are the world’s leading fulfillment, tech, payment, POS companies, and affiliate/ad networks. How do we estimate the number of e-commerce companies? Our database tracks about 750,000 e-commerce companies (the best and largest database you can get in terms of cleanliness) by looking at various sources. We built our own natural language processing and machine learning models to understand what each company does and bottom-up aggregate the insights. We partner with some of the capital market and firmographic data providers to get corporate revenue (which is different from web revenue!) and other such insights. The rest — technology usage data, fulfillment insights, SKU insights etc. are all built ground up, by us, using a combination of technology and human review. We’ll make comments about the methodology we used, as we go further. So, how many e-commerce companies are there? In our estimate, there are between 2 million and 3 million e-commerce companies in the world (excluding China). We’ll deal with China in a separate blog post. North America (USA & Canada) has about 1.3 million e-commerce companies. If you exclude marketplaces sellers, there would be somewhere around 250K-300K eCommerce companies in the US. Pure-play e-commerce companies around the world are less than 100,000. Which means, e-commerce by default means omni-channel. Pure-play is an exception. You might think otherwise, because e-commerce as a category became visible because of pioneering pure-play companies like Amazon and eBay but retail is so big that once they started taking e-commerce seriously, the omni-channel e-commerce or e-tailers have started to outnumber pure-play by almost an order of magnitude (yes, we are using ‘order of magnitude’ in a mathematical sense.) But, you must be wondering if we are right because Shopify alone claims that 500,000 companies use Shopify. If you look at BuiltWith, they claim that 300,000 sites use Shopify. In the same manner, if you look at Magento, there are 500,000 sites that use the platform, as per BuiltWith. So, is it fair to say that about 40% of the world’s e-commerce sites are powered by these two platforms? We don’t think so. Or, to look at it the other way, if these two platforms power around 10% of the websites that do commerce, then is the overall e-commerce companies count 8 million? Most definitely not! Methodology matters Tools like Builtwith consider ‘presence of code snippets’ as a qualification criterion to decide if a company is into e-commerce. Presence of a shopping cart isn’t always a good indicator of e-commerce activity — especially if you’re considering prospecting or investing. If you ignore 100s of 1000s of (not exaggerating at all!) irrelevant websites (dubious websites, Chinese and Russian language spam mills, sellers of digital goods whose main business is not selling online, websites that belong to a single corporate entity), we estimate that the top 4 or 5 e-commerce platforms power about 30% — 40% of the total e-commerce websites. It’s worth noting that we did include adult websites into the estimate as several of them by technology, advertisement inventory, and payment tech. Some of them ship adult toys and are hence, relevant to the fulfillment companies. Within e-commerce, there is a rampant misclassification of websites based on the items they sell (‘merchandising categories’ as we call them). This is because most data providers have classified e-commerce companies as a sub-set within retail and forced them into categories that fit into SIC or NAICS codes. Besides, the process traditionally has been manual, leading to interpretations or sometimes inadequacies of the person that tags them. has built a dictionary of sorts to discover items sold in each e-commerce company and classified them into logical merchandise categories. So, if we say that a company belongs to ‘Fashion’ categories, it most definitely will belong to that category. PipeCandy How many e-commerce companies are there in the US? Roughly about 1.3 million, like we said in the beginning. But only about half a million of them matter. If you take the US, our research shows that there are about 245,000 companies with web sales. There are close to 660,000 e-commerce companies with online revenue < $1M coming from web sales. For most of you, these are too small or just getting started. Only 13% have >$1M in online web sales. However, we won’t be quick to dismiss the companies with less than $1M web sales as insignificant. Several large national and regional retailers are setting up an e-commerce presence and we see them fall under the ‘less than a million dollars’ web sales segment. In the coming years, a significant slice of these ‘omni-channel with low online contribution’ cohort will graduate to higher revenue tiers. Their current spend patterns mirror the corporate entity’s numbers (derived mostly from brick and mortar revenue) and so if you are planning your ‘Go To Market’ strategies as a vendor, keep this data point in perspective. How does US e-commerce revenue compare to the US retail revenue? Global retail sales Vs. US retail sales Global e-commerce sales Vs. US e-commerce sales in 2016 was about $4.8 Trillion. If the rate of growth keeps up, it will be over $5.3 Trillion in 2017. Globally, retail sales in 2016 were estimated to be . The US is 22% of global retail sales. This estimate excludes travel, restaurants and event tickets. For some time, let’s concentrate on the US alone. US Retail Sales $22 Trillion One small step for e-commerce, one giant leap for US retail E-commerce is 11.7% of retail — which is approximately $394B in the US for the year 2016. In 2015, it was 342B (Or about 10.8% of US retail size). Just about a 1% increase, right? That 1% represents nearly $50B increase in e-commerce sales in just one year. How many industries we know are there where $50B in spend moves from one channel to the other in just one year?(Note: Factoring out the items which are generally not bought online, like fuel, automobiles, and sales in restaurants and bars, total US retail sales amounted to $3.375 trillion in 2016. E-commerce is 11.7% of that, which is $394B) Enter Amazon The primary reason for this shift is Amazon. Let this sink in for a moment — if tomorrow the ‘powers that be’ ban online sales in the US, nothing will happen. People will happily go and buy in Walmart and Kmart. The US won’t stop functioning. e-commerce, even in the US, is small and nascent. It’s like the famous vitamin or painkiller argument — You don’t ‘need’ vitamins. But, if you have pain you ‘need’ painkillers. Retail is the painkiller. E-commerce is the vitamin. So it’s a ‘nice to have’ and not ‘must have’. It’s just sheer execution genius of Amazon that took a ‘nice to solve’ problem and made a $400B ($394B to be specific) industry out it in the US alone! How many e-commerce marketplaces are there? We’ve kept marketplaces out of the conversation for a while now. How are they faring? How big are they? In the future, e-commerce will be dominated by marketplaces. Look at China and the US — two of the world’s top economies. In each one of them, e-commerce is owned by marketplaces. In fact, of the 250+ privately held companies with more than $1B valuation around the world, 35–40 are e-commerce companies (if you include clothing & accessories brands with online presence). That’s about 16%. Of them, nearly 33 of them are marketplaces. So, if you are in e-commerce and want to be a billion dollar bay, you have to be a marketplace. Let’s look at the e-commerce behemoth: Amazon. Amazon: 37% of the $394B (e-commerce sales in 2016) went to Amazon alone. That’s $147B. This is up from the $112B sales that Amazon did selling products in 2015. That’s a $35B increase in a year! Remember how the US e-commerce sales increased by $50B in the same year? $35B of that was just because of Amazon. That’s 70%. So in the US, Amazon e-commerce! is Of the $114B revenue from e-commerce in 2016 (not including AWS, Prime, Alexa) $22B came from seller commissions and services (including FBA which is Amazon’s shipping services that it does on behalf of its sellers). That’s 20%. Amazon’s 2017 revenue is estimated to be around $150B, of which $30B will come from seller commissions. The seller commission percentage for various marketplaces is . % of units sold by sellers can be found here here. Amazon has over 2M sellers worldwide. But the ones that make at least $100,000 in profit a year (enough to support a person’s family a year in the US) would be about 100,000 sellers. So these 100,000 sellers give $30B dollar in commissions to Amazon. Amazon charges anywhere between . Let’s assume it’s 15%. So if $30B = 15%, what would the actual revenue of the Amazon sellers be? $200B. So, on an average, if there are 100,000 sellers that matter, each one is making $2M (of course, this is not how it will be — some will make way more and some, way less, but imagine a market where 100,000 companies having $2M revenue each). This is the ecosystem Amazon has powered. 15%-40% commission Did you like what you just read? Do us a favor by quoting our link if you are using these insights elsewhere. Selling to the e-commerce/retail industry or want us to talk about the e-commerce and retail market insights at your conference? ! We have the cleanest and the most insightful data out in the market! Talk to us

How big is the global e-commerce market?

With venture capital investment rates in Latin America down to , those unfamiliar with the region may wonder why there’s been such a drawback. $563M in Q1 2023 Although it’s undeniable there’s been a steep drop in , it isn’t down to a lack of potential in the region. Rather, the economic instability that’s playing out globally is causing investors to play a much more cautious hand than in previous years. investment For – a region that has relied heavily on foreign capital – a general trend of investors prioritizing their existing portfolio companies and geographies closer to home had a sizeable impact on overall investment figures. LatAm In reality, 2023 has seen a number of industries continue to show positive signs despite the reduced amount of investment capital. What’s more, areas such as e-commerce, marketplaces, and B2B SaaS are still at much earlier stages of adoption and penetration in comparison to markets like the US, meaning they still offer plenty of runway for growth. To learn more we spoke with , Managing Partner at early-stage fund , to gain his insights on how growth trends in LatAm are likely to pan out across three industries that have caught his eye with their potential in 2023. Diego Noriega Latin American Newtopia VC 1. Online commerce continues to consolidate and diversify Although the pandemic drastically accelerated the adoption of online sales globally, the impact was particularly significant in LatAm. In April 2020, right after the pandemic started, revenue . While online market sales in other geographies cooled rapidly after the pandemic, LatAm is still firmly on the up, and experts predict that will be created if LatAm catches up to the penetration rates seen in the US and China. e-commerce increased 230% in the region trillions of dollars of value This can be seen playing out in the most recent sales figures from regional e-commerce giant Mercardo Libre. While its United States equivalent, Amazon, has been in light of tough market conditions, Mercado Libre is firmly on the up: E-commerce sales grew by , with remarkable growth in Brazil and Mexico driving much of these gains; and the e-commerce giant 13,000 new jobs in April. cutting jobs 21.5%, reaching $34.45 billion in 2022 added Within this, social commerce is growing in popularity, creating an even more diverse landscape for sales in LatAm. In Mexico, social commerce sales grew by . In Brazil, it’s expected to grow by and is predicted to surpass in the near future. 42% in 2022 44.9% on an annual basis e-commerce here “As this trend gains momentum in the region, we witness a remarkable growth of platforms creating a dynamic ecosystem for sellers, micro-influencers, and content creators,” commented Noriega. Social commerce is already enormously popular in markets such as China where live-stream shopping generated . And it seems that major international brands are already eyeing the potential of LatAm, with TikTok accelerating expansion of to Brazil and Shein actively recruiting for growth roles in both and . $132 billion of sales in 2021 Shop in the Americas Brazil Mexico Yet Noriega believes that local players have a unique role to play in the growth of social commerce. “What’s truly exciting is how regional startups are playing a crucial role in shaping the future of social commerce by addressing specific gaps and pain points unique to each country or segment. We’re actively investing in companies like , a micro-influencer network for beauty products, and , a platform that helps creators monetize their careers,” said Noriega. For Me Beu “Drawing inspiration from the success stories of emerging economies like China and India, Latin America has all the ingredients to become a thriving hub for social commerce. It’s a race to see who emerges as the winner in this exciting arena,” he concluded. 2. B2B Marketplaces remain largely untapped Though the online infrastructure for consumers has rapidly matured in the last few years, B2B transactions in LatAm are still mostly reliant on traditional analog sales processes, with orders and payments flowing via email, SMS, fax, and paper check. Understandably, this creates inefficiencies for both suppliers and buyers across the supply chain. Solving this with smooth, online marketplaces for B2B transactions will provide significant value to the market. A study from found that 50% of B2B decision makers in Brazil are open to making new, fully self-serve or remote purchases in excess of $50,000, and 21% would spend more than $500,000. McKinsey “Vertical marketplaces are going to replace much of Latin America’s B2B economy, bringing it online and disrupting legacy supply chains and suppliers. Analog processes require lots of manual labor and often put large distributors at an advantage. Online wholesale marketplaces will help to solve many pain points and help smaller businesses (both suppliers and buyers) during current economic challenges,” said Noriega. “We come from behind in terms of the industry’s transformation, yet a number of companies are already addressing the need to transform the industry. is doing a fantastic job in orchestrating its product-market fit for Argentina’s construction ecosystem, with plans to expand to Brazil. is helping the autoparts industry to increase the digitalization of the whole value chain, with fantastic metrics in Brazil and rapid growth in Mexico,” Noriega continued. Nuqlea Alephee As B2B marketplaces mature across Latin America, it’s likely that multinational brands will increase their presence in the region. Kraft Heinz Co it will offer its products through BEES – Anheuser-Busch InBev’s online marketplace – to drive product adoption in Latin America, particularly in Mexico, Colombia, and Peru. recently announced “The fragmentation and analog nature of LatAm’s B2B supply chains, in general, have limited their ability to operate more internationally. As new online marketplaces modernize these supply chains and bring in new efficiencies, multinationals will be all too keen to tap into these emerging markets,” Noriega advised. While the current climate makes fundraising harder, early-stage investors like Newtopia see the huge potential of B2B marketplaces and are instead looking to help portfolio companies build sustainable business models and refine their product-market-fit to lay the groundwork for the future. 3. Pressing need for B2B SaaS solutions Globally, most organizations are used to adopting some combination of B2B SaaS solutions to streamline and modernize workflows like finance administration or human resources (HR). Yet in LatAm, the adoption process in B2B has been more cautious. Much of this comes from habit and tradition, further supported by low labor costs that make it harder to persuade a decision-maker to switch over from manual processes to a new software tool. As a result, fast-growing US B2B companies with well-oiled and tested sales machines often find . sales stalling upon expansion into the region Yet Noriega believes this is soon likely to change as the industry across LatAm matures. “B2B SaaS solutions have the potential to drive transformation across various industries in the region. With their business models rapidly becoming more predictable and less risky, they have caught the attention of US investors looking towards Latin America,” shared Noriega. Many rising stars are highlighting the investment potential of B2B SaaS in the region. , a Mexican B2B corporate spending management solution, just closed a funding round. And in Brazil, where the market is expected to reach , cloud sales are expected to get a further boost from the launch of system. Its solution will help global and regional companies to sell cloud, ERP, IT services, or SaaS subscriptions across Latin America, tapping into the investment in data projects in Brazil. Mendel $60M $80 billion in 2023 EBANX’s new high-value-ticket automated payment $2.9 billion “These types of companies are asset-light and typically have a clear path to profitability from their inception, which is particularly crucial in the current context where investments have decreased by 50% year over year. These factors make B2B SaaS in Latin America an attractive prospect for investors seeking stable returns and growth potential in the region,” he concluded. New horizons for investors in LatAm While there’s no doubt that a sharp drop in international investment has been an additional challenge for companies across Latin America there are many sectors that look set to buck the trend. From the captive audience of social commerce, the potential of marketplaces to transform wholesale buyers processes to the asset-light potential of B2B SaaS, the region offers investors a number of opportunities to find attractive deals with huge long-term growth potential. This article was originally published by Katie Konyn on The Sociable.

3 Growing Business Sectors in Latin America in 2023

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2023 में लैटिन अमेरिका में 3 बढ़ते व्यावसायिक क्षेत्र

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The cryptocurrency industry has made great strides in making digital assets easier to use. For instance, providing easy-to-use wallets is a step toward cryptocurrency adoption hitting the mainstream. Cryptocurrencies have become popular as more individuals and businesses use blockchain technology to facilitate financial transactions. In addition, firms need to promote and encourage the use of crypto transparently that complies with existing regulatory laws if they want to play their part in driving mainstream adoption. For example, Sam Bankman-Fried, CEO of FTX, believes that “we have absolutely no beautiful user experiences yet” for cryptocurrency to be truly functional. He sees the development of user-friendly blockchain wallets and more seamless integration with fiat-based finance as essential for adopters to gain more financial freedom when spending their money and making transactions. Cryptocurrencies are here to stay, becoming increasingly mainstream with the Financial Conduct Authority’s (FCA) recent consultation and ongoing education efforts. The UK government is considering implementing a central bank digital currency (CBDC). Blockchain-based companies have recently announced several partnerships with mainstream institutions. Here’s an overview of significant recent developments: has partnered with Mercado Libre to strengthen the security and transparency of its recently launched crypto program in Brazil. Mastercard’s CipherTrace technology will allow Mercado Libre to monitor, identify, and understand risks and help the retailer manage regulatory and compliance obligations. Mastercard Binance, a cryptocurrency exchange, is partnering with , a soccer player. The partnership will sell Ronaldo’s non-fungible tokens exclusively on the Binance platform in a series of collections. The company also noted Ronaldo’s many accomplishments, including transcending sport to become an icon in multiple industries. Zhao said he is “proud to partner with CR7 and the Binance team.” The agreement includes a series of NFTs (non-fungible tokens) collections released later this year and feature designs created in collaboration with Ronaldo. Investors have begun to shy away from risky assets like bitcoin; as a result, NFTs became famous last year. This agreement includes these NFTs that will only be available on Binance. Binance, like many crypto enthusiasts, has been hit hard by the crypto winter. But that doesn’t faze CEO Zhao Changpeng. Cristiano Ronaldo The UFC, the world’s premier mixed martial arts organization, and , the leading global sustainability-focused blockchain Foundation, recently announced a first-of-its-kind long-term partnership that breaks marketing ground for both brands. VeChain A new football deal has made it even easier for people to buy and trade cryptocurrency. LaLiga has partnered with cryptocurrency wallet to become the league’s official crypto wallet in the MENA, South East Asia, and China. The deal will raise awareness of Divi’s wallet to an audience of over 1 billion. LaLiga selected Divi because of its focus on accessibility and ease of use, social inclusion, and education. This partnership would benefit the company, with 10% of fans in the Middle East-North Africa region already holding cryptocurrencies. Divi These findings suggest a vast future for cryptocurrencies, with potentially revolutionary implications for social and economic structures, although there are still some pressing concerns. Whether this will be a revolution in the traditional sense or not is yet to be seen, but the future certainly seems bright. Also published . here

The Future Of The Crypto World Lies In Partnerships

In 2021, hosted the first-ever awards!! HackerNoon Startup of the Year The goal of this campaign was to give recognition to the hardworking startups who pulled through the pandemic -- growing and thriving (despite all of the challenges). More than 44,000 startups were nominated all across the globe! They were selected from over 4,553 cities, with a total number of * cough * “4 billion” votes. Insane, right? To see who is a winner in each respective city, visit and pick a city. The name at the top of the list is the winner. (Awards, with compromised reviews, are under review.) startups.hackernoon.com The will announce the winners per region in their respective cities. Startups Winners Announcement Series Apparently, South America startups did incredibly well in that regard. With so many, until now, uncrowned jewels, it’s time we present to you... * drumroll* 🥳 The South America Startups of the Year Winners! Santiago, Chile Chile is known for being the most stable country to do business in Latin America, ranking 13th in The Economist’s Business Environment Index. Moreover, according to the Global Innovation Index, Chile ranks first in Latin America for innovation and is recognised as Chilean Silicon Valley with Santiago being the central city. The winner is…. QCObjects It is the 1st world class open-source framework made in Latin-America. São Paulo, Brazil And the winner of Brazil’s vibrant financial center is... Innvo Digital Their mission is to create the best ecosystem for a technology professional to work and undertake while sharing it with our customers and society. São Carlos The absolute leader of Sao Carlos seems to be: Predify Predify is an online software for optimizing pricing proccess and improving profits with AI and Big Data Analytics. Belo Horizonte, Brazil With a more than noble goal, Belo Horizone’s winner is: CM Tecnologia CM Tecnologia is an online scheduling system for healthcare providers in Brazil. Porto Alegre, Brazil With the focus on data protection, Porto Alegre, Brazil’s winner is…. Privacy Tools Privacy compliance platform, based on AI/Blockchain, which helps global companies to keep compliant with the data protection requirements. Brasil, Brazil With the focus on EdTech, Brasil is bringing us: Awari Awari is a YC-W21 company focusing on education for the Tech Industry. The company is growing at a fast pace and has gathered experts from all leading tech companies into a full education experience to prepare the next cohort of tech talent. Quito The capital of Ecuador, and also the closest capital to the actual equator, as the winner brings us: Agrodemanda The most comprehensive agricultural directory in Ecuador. Rio De Janeiro, Brazil Rio de Janeiro has more than 300 startups and is ranked 3rd in Brazil in terms of startup ecosystem development. The city is famous for the startups in the spheres of education, energy & environment and foodtech. Their winner is…. Bybrand Bybrand is the simplest way to save time and avoid frustration when managing your employee's email signatures. Buenos Aires, Argentina Buenos Aires, Argentina is not only the cosmopolitan capital with a vibrant history. It’s also Latin America’s most important port. Which makes their winner actually a very logical choice. Please meet: Liftit Liftit is the leading technology platform to automate and execute last-mile truck deliveries across Latin America. Curitiba, Brazil With a more noble mission and sustainability in mind, Curitiba, Brazil, as the winner brings us... Discrepante is the marketplace for a more human and sustainable economy Discrepante.com Florianópolis, Brazil Would you really be surprised one of the Brazil’s winners is related to football training? We neither. Please meet... Fútbol Fit Club Football FitClub® is a fitness training firm that gives fitness training to improve like a professional football player. Medellín, Colombia And the first Colombian Startup Winner is is a data intelligence solution powered by a high quality team. Meet... LogComex Market intelligence for international trade in Latin America Montevideo, Uruguay The host of inaugural FIFA world cup of 1930 comes through when it comes to innovation even in 2021. I’d like to introduce you to: Drop Technologies First electronic hand antiperspirant device Lima, Peru Lima, Peru, has in 2021 delivered some amazing results when it comes to blockchain technology. Their winner is very well deserved: RSK Labs RSK is the first open-source smart contract platform São Carlos Do Pinhal Well this is a unique case. The absolute unanimous winner of São Carlos Do Pinhal is: brain4care brain4care solution enables monitoring intracranial compliance noninvasively anywhere Blumenau, Brazil We’re sensing a theme here. Another stellar EdTech winner is coming from Blumenau, Brazil. Please meet... Uniasselvi Uniasselvi is a Brazilian distance-learning company that offers more than 60 undergraduate and postgraduate courses, in person and distance. Bogotá, Colombia Startups of Bogotá, Colombia definitely showed they’re not to be underestimated. With a very noble mission, let me introduce you to: Risü Risü is an online platform that links online consumption to donation to social institutions. Campina, Brazil If there’s one typo of business we’d single out as taking the biggest hit out of the pandemic, it would have to be small businesses. Thankfully, the winner of Campina, Brazil, operates with small businesses in mind Superlógica Tecnologias Ltda. Superlogica is a management system company created for small service businesses. Cerqueira César, Brazil Swooping half the points from the entire City, this year’s winners of Cerqueira César are InfoPrice INFOPRICE is a business intelligence company focused on physical retail pricing. Governador Valadares, Brazil The same can be said for the winners here. Let’s hear it for: Grupo KPG Saas, Payment, Manufacture, Pharmaceutical, E-commerce, Marketplace, Logistics Caxias Do Sul Known for wine making and Italian cultural influence, Caxias Do Sul brings as an interesting winner. Studio 360 Studio 360 is a proptech focused on easing the purchase experience for real state companies, brokers, and costumers. Sorocaba From Sorocaba, we have an interesting concept coming. Looking forward to seeing it further develop. Let’s meet: Quinto Quinto is a social network that represents the collective opinion of society—to help democracy evolve through technology Viña Del Mar To be a venue-oriented business and survive through the pandemic definitely deserves some recognition. In the name of that, let’s meet: SonicPollen SonicPollen, based in Chile, is a web-based booking platform that connects bands with venues and organizers. Lages Learn more about high-growth startups in Lages, South America. and the winner is…. Qualiall Qualiall develops technologies for training in operational processes such as work security, equipment maintenance, and more. Córdoba, Argentina Another gem from Argentina brings us unique agricultural solutions. Please meet: Kilimo Kilimo is a Big Data solution for water management in agriculture. São José Dos Campos, Brazil Another great agricultural solution comes this time from Brasil. Meet São José Dos Campos Startup winner: TerraMagna TerraMagna is a fintech company that focuses on risk mitigation for agribusinesses. São Leopoldo, Brazil Event-oriented businesses that have survived in the previous years should definitely bottle their perseverance and start selling it. One of those is definitely this winner: Wedy Wedy offers a one-stop-social marketplace for weddings. Pelotas, Brazil Medical scheduling platforms are definitely something we need to see more of. So glad Pelotos winner comes from this particular niche. Fácil Consulta Fácil Consulta is a booking platform that allows people to schedule an appointment with a Specialist Physician in their area. Santa Maria Could you believe how versatile the startups of South America are when we are only now coming across a game development studio? Let’s meet them Imgnation Studios Imgnation Studios is a game development studio that focuses on virtual reality. Asunción, Paraguay A FinTech solution coming from Paraguay. Meet Asunción Startup of the Year winner Vision Banco Vision Banco is a solid and growing financial institution serving the financial needs of the micro, small and medium enterprises. Caracas Venezualan food delivery app that seemed to have your heart. Meet Caracas Startup of the Year winner Yummy Inc. First Food Delivery App in Venezuela Recife A suitable combo between gaming and education, Recife Startup of the Year winner brings revolutionary solutions. Let’s meet them. Joy Street Joy Street offers develops video games focused on educational needs. Rosario, Argentina The winner of Rosario Startup of the Year award for 2021 is... Gbot Gbot is an autonomous robot that controls weeds without using agrochemicals. We also collect data in fields and generate precision maps. Vila Olímpia, Brazil The winner of Vila Olímpia Startup of the Year award for 2021 is... Seekr Seekr operates in the Information Technology sector, providing tools for managing and monitoring of brands. Barueri The winner of Barueri Startup of the Year award for 2021 is.... Glic Brazilian mhealth (web/app) platform for diabetes management Brasília The winner of Brasília Startup of the Year award for 2021 is... Ticies Ticies is a social network that helps people plan where to go with their friends, relatives and acquaintances, in all cities of the world. Juiz De Fora The winner of Juiz De Fora Startup of the Year award for 2021 is... Qranio Qranio is a gamified mobile learning platform for enterprises that rewards learning and stimulates users to engage with educational content. La Paz The winner of La Paz Startup of the Year award for 2021 is... Jukumari Advice 360 photo based market place for responsible tour operators Temuco The winner of Temuco Startup of the Year award for 2021 is... GoFeels GoFeels is the first independent hospitality network in the world. We promote collaborative work among hotels around the world. Vitacura The winner of Vitacura Startup of the Year award for 2021 is... MeatMe MeatMe delivers meats and accessories to have a culinary experience. Barranquilla The winner of Barranquilla Startup of the Year award for 2021 is... Mandaos Mandaos is a digital platform that connects companies and people with a network of independent messengers Ceará The winner of Ceará Startup of the Year award for 2021 is... Caroá Caroá is a cooperative that sells 34 varieties of vegetables, organic fruits, and vegetables. Chapecó The winner of Chapecó Startup of the Year award for 2021 is... HortiAgro HortiAgro is a seed and fertilizer market. Chile Chico The winner of Chile Chico Startup of the Year award for 2021 is... Gleengo Gleengo connects children with their favorite toys, through a tiny device and an application based on text-to-voice. Goiânia The winner of Goiânia Startup of the Year award for 2021 is... Auvo Auvo is an external teams management software. Itá The winner of Itá Startup of the Year award for 2021 is... TISSUELAB Tissuelab is a research and development center focused on biotechnology, and systems for reconstructive musculoskeletal surgery. Jardim Paulista The winner of Jardim Paulista Startup of the Year award for 2021 is... DiviCom DiviCom is a digital video networking company that designs, integrates, and markets complete systems. João Pessoa The winner of João Pessoa Startup of the Year award for 2021 is... YupiPlay YupiPlay develops and offers an educational gaming platform. La Reina The winner of La Reina Startup of the Year award for 2021 is... INTI-TECH INTI-TECH is the fastest growing renewable energy in Chile and the world's leading unconventional source. Leme The winner of Leme Startup of the Year award for 2021 is... EcoStart EcoStart focuses on manufacturing sustainable electric bicycles, fans, and accessories. Loja The winner of Loja Startup of the Year award for 2021 is... Enerwi Corporation Keeping people connected and secured through wireless charging novel solutions Manizales The winner of Manizales Startup of the Year award for 2021 is... Porter Metrics Porter Metrics has developed an automated solution for generating social media reports in minutes. Nova Lima The winner of Nova Lima Startup of the Year award for 2021 is... Biomimetic Solutions Biomimetic Solutions is an innovative tissue engineering company. Paraná The winner of Paraná Startup of the Year award for 2021 is... Laura Laura is a provider of artificial intelligence and predictive analytics platform for hospitala and clinics to prevent damage & reduce costs. Salvador The winner of Salvador Startup of the Year award for 2021 is... Sanar Sanar is a platform that focuses on being the doctor's guide and support, offering specialized content that helps in their development. Santa Catarina The winner of Santa Catarina Startup of the Year award for 2021 is... DrPOCKET Sunchales The winner of Sunchales Startup of the Year award for 2021 is... Eolo Pharma Eolo Pharma focuses on developing drugs targeting the molecular and cellular basis of inflammation-related diseases Valparaiso The winner of Valparaiso Startup of the Year award for 2021 is... Invitta Invitta transforms plastic waste into a high-performance construction material for manufacturing sustainable urban furniture. Vila Velha The winner of Vila Velha Startup of the Year award for 2021 is... OneGrid OneGrid is a developer of hardware and software solutions focused on energy management. Indaiatuba The winner of Indaiatuba Startup of the Year award for 2021 is... DWUL Energy Renewable Energy Campinas, Brazil The winner of Campinas Startup of the Year award for 2021 is... Ativy Ativy is an IT company specialized in cloud computing, data centers, IT outsourcing, service desk, and IT management. Las Condes, Chile The winner of Las Condes Startup of the Year award for 2021 is... # MuvPass Subscription services that allows it's users unlimited access to fitness classes in the best gyms and studios in Latin America. Pinheiros, Brazil The winner of Pinheiros Startup of the Year award for 2021 is... GuiaBolso GuiaBolso is a personal finance platform that empowers people to take control of financial well-being. Rio, Brazil The winner of Rio Startup of the Year award for 2021 is... EmCasa EmCasa is a vertically-integrated platform that helps customers buy and sell a home in Latin America, starting in Brazil. Guayaquil The winner of Guayaquil Startup of the Year award for 2021 is... Sabroso Online platform for LatAm's enterprises to order low-cost meals Jundiaí The winner of Jundiaí Startup of the Year award for 2021 is... Sintecsys Sintecsys offers a fast and effective detection, reducing losses and costs with fire brigades. Minas Gerais The winner of Minas Gerais Startup of the Year award for 2021 is... Rizoflora Biotechnology Rizoflora Biotechnology is a producer of biological product designed for nematodes control. São Caetano Do Sul The winner of São Caetano Do Sul Startup of the Year award for 2021 is... Wevo 1 iPaaS in Latam - Enabling companies to be truly digital companies with APIs, systems and data integrated into a single platform Canoas The winner of Canoas Startup of the Year award for 2021 is... ContaÁgil ContaÁgil facilitates and reduces bureaucracy in accounting routines of companies. Chile The winner of Chile Startup of the Year award for 2021 is... Unight Unight is the future of nightlife social media. Israelândia The winner of Israelândia Startup of the Year award for 2021 is... Matchpool Matchpool is a platform that creates human connections. La Plata The winner of La Plata Startup of the Year award for 2021 is... Pixivus Pixivus offers a community-based application that enables its users to collect, store, and share pictures of events. Novo Hamburgo The winner of Novo Hamburgo Startup of the Year award for 2021 is... Devorando Devorando offers an online food ordering system and menus available in restaurants based in Brazil. Pernambuco The winner of Pernambuco Startup of the Year award for 2021 is... Redu Redu is a distant learning platform which is built on a social networking structure. Providencia The winner of Providencia Startup of the Year award for 2021 is... # TrainFES TrainFES is a medical Devices for the rehabilitation of people with paralysis. Ribeirão Prêto The winner of Ribeirão Prêto Startup of the Year award for 2021 is... AllyHub Ally is a sales distribution channel technology that connects Schools and Service Providers with Education Agencies. Santa Cruz De La Sierra The winner of Santa Cruz De La Sierra Startup of the Year award for 2021 is... Mobi Latam Mobi Latam is a clean energy startup that focuses on transportation systems based on electric mobility. Santana De Parnaíba The winner of Santana De Parnaíba Startup of the Year award for 2021 is... MercadoLivre.com is an e-commerce technology company providing solutions to individuals and companies buying, selling, and more online. MercandoLivre.com More Information If you’re a winner, please answer ! If you’re a reader, participant, just a curious individual, consider answering one of our interviews . this interview here Read the FAQs about or . Startups here here To see all of the winners you may visit , pick any city and view the name that appears at the top. this site If you’re interested in partnering with us, we invite you to look through some of these or reach out to our business department. unique sponsorship options Perhaps creating your very own tickles your fancy or maybe you have a whole new idea for how we can partner! writing contest Thank you to all of our sponsors! We truly appreciate your contribution to the tech world and thus the future! The Startups Awards are sponsored by: , , , , , , , , , , Blockster Brex FreeCodeCamp LaunchDarkly Coil Udacity Udemy Vercel Asia Pacific Transgender Network Bybit Everscale Network This post was written/compiled by Shreya Kundu and Katarina Andrejević! If you have any questions or concerns or would like to report a discrepancy please email ellen@hackernoon.com.

MERCADOLIBRE INC

investor.mercadolibre.com

5K-10K employees

Since 1999

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MERCADOLIBRE INC

investor.mercadolibre.com

5K-10K employees

Since 1999

COMPANY RANKING

MERCADOLIBRE INC

EVERGREEN INDEX #6740

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