Cancelo helps you in reducing and understanding your churn, so you address it effectively

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Creating and Releasing an App with Flutter: Part II

The online marketing industry is broken, its reputation is bad and getting worse. Our industry is full of marketers, entrepreneurs and developers with , relying on extracting user data to fuel their unethical models. questionable styles, tactics and ethics driven by numbers business Growth hacks at cost of everything else Built with the purpose of taking attention away and making the users addicted to the products Built with the purpose being to collect data, sell that data and sell advertising Featuring dark patterns with design choices that to take actions that benefit the platform rather than themselves manipulate the users Tens if not hundreds of external, third-party scripts tracking every move Intentional in order to make it more difficult for users to quit, cancel, edit settings friction within design Buying, selling and scraping of user data such as email addresses with the intention of sending unsolicited mass sales mailers The most celebrated companies are the worst offenders Some of the most celebrated companies and people working within them are the worst offenders. Google has turned away from its “ ” motto and philosophy. don’t be evil You’ve already heard everything you need to know about how Facebook abuses your trust. The list is too long to include here. From the book Chaos Monkeys by , a former product manager at the company, you have a good insight into how a typical marketer thinks these days: Antonio García Martínez For my entire career at Facebook, I was embroiled in a rolling debate with the Facebook privacy and legal teams about what we could and couldn’t get away with, chiseling away at their legal trepidation, and trying to find some legal rubric that would forgive (or at least defensibly excuse) our next depredation with user data. Here’s a very current example of a dark pattern Facebook introduced in their design. The focus is on the fake new notification and message buttons on the top even though there actually are no new messages. The idea is to get more people to rush in and accept their invasive terms without a second thought. GDPR is just another obstacle for their growth team and something that can be hacked in order to manipulate more users to say yes to something they may not want. Despite what Mark Zuckerberg wants you or the senators to believe. Unilever is one of the largest advertisers online and this is : how they think Prowling his London office in jeans, Keith Weed, who oversees marketing and Unilever, one of the world’s largest advertisers, described how mobile phones have elevated data as a marketing tool. “Now with the good old mobile, I have individualized data on people. You don’t need to know their names . . . You know their telephone number. You know where they live, because it’s the same location as their PC.” Weed knows what times of the day you usually browse, watch videos, answer e-mail, travel to the office — and what travel routes you take. “From your mobile, I know whether you stay in four-star or two-star hotels, whether you go to train stations or airports. I use these insights along with what you’re browsing on your PC. I know whether you’re interested in horses or holidays in the Caribbean. The core values most big businesses (and those who are trying to become big) hold and stand for are the financial growth and monetary success. This growth matters the most and we use whatever tactic or strategy that leads us to it. This has attracted financially motivated people. And it’s difficult for these people to sacrifice short-term growth or financial success in exchange for user privacy, respect and strong ethics. ” It is difficult to get a man to understand something, when his salary depends upon his not understanding it.” This is the environment we’re working in. Discipline and patience are not tolerated. All the good values have costs, are viewed as barriers and are seen as a , at least in the short-term. competitive disadvantage GDPR has made advertising more complicated But the world we live and operate in is slowly changing. Social media and website advertising has gotten a lot more complicated since the General Data Protection Regulation (GDPR) has gone into effect. You now need permission from users in order to collect and use their personal data. All the GDPR notices on the different websites have really opened our eyes to how many third-party trackers are collecting our data. Compare and . The first is a typical website that you are used to these days. https://www.usatoday.com/ https://eu.usatoday.com/ It includes banners, intrusive advertising, it’s slow to load and uses a lot of your data. Behind the scenes it loads many external tracking scripts that are there to monitor your every move (on site and off site too), learn more about you so they can interrupt you to sell you more stuff you don’t need. More than 5MB of junk in total is loaded. The second version is the EU version which is compatible with the GDPR law. It’s pleasing to the eye, it’s quick to load, it doesn’t use much of your data, it doesn’t push intrusive ads you don’t want to see and it doesn’t load any tracking scripts in the background. The total size of the GDPR-friendly version is 500KB. It’s refreshing to visit, has a great user experience and is something that pretty much the whole web used to be before the big digital advertising revolution. With new ideas and better business models, I hope we can return to this type of ethical websites that are good for users but also companies running them. A growing number of marketers and companies with integrity Luckily there are a growing numbers of marketers and companies (and politicians with that support users) who share a wish to make the world of online a better place. even more regulations marketing . People with integrity. Something more people and companies should aspire to themselves. They hold admirable traits, qualities and a fresh, less intrusive view on how marketing should be done of recently voiced his opinion on this: Amir Salihefendic Doist of Farnam Street has recently updated his ethics and privacy policy plus removed all the Facebook tracking pixels: Shane Parrish , director of marketing at , : Kevan Lee Buffer is in on it too Good marketing requires empathy. Be genuine. Help people. Provide value first. Don’t persuade. Don’t sell someone something they don’t need. Enrich people’s lives. When they need you, be ready. Listen. Communicate clearly. Give freely. Advertise minimally. Seek permission and celebrate intent. Always speak the truth. Dream big. Deliver high quality. When in doubt, be a magnet not a hammer. Here’s an example of how things can be done from the book by , founder of Moz: Lost and Founder Rand Fishkin “You think we should make it harder to cancel?” I replied. “If you change the cancellation process to a phone call,” Rob explained, “I’m willing to bet that friction alone will improve your monthly churn rate. Plus, you can then talk to folks as they’re canceling and get a much better understanding of who they are and why they’re leaving. You could probably save a good number of them, too, or get them back as customers again in the future. Maybe switch some to a cheaper plan or convince them to buy a different product from you.” I’d seen some stats that backed up Rob’s guess and told him so. “You’re right. Making the subscription cancelable only by phone can have a real impact on churn rate. But we all hate services that require a phone call to cancel after a purely online signup. They’re intentionally making it difficult. It’s not empathetic, and that means it’s not TAGFEE.” “Fair enough,” Rob replied, “but you’re leaving a lot of money on the table.” “Well,” I answered, “we always say: they’re not core values if you’re willing to sacrifice them in exchange for money.” At Moz, we have six core values, represented by the acronym TAGFEE — Transparency, Authenticity, Generosity, Fun, Empathy, and the Exception. These are the beliefs we prioritize above the success or growth of the business. TAGFEE acts as a litmus test for whether we should or shouldn’t take an action, hire or let someone go from the team, or create a process or policy. We use it in everyday discussion about the content we put on our website, the ways we engage with our community, the products we build, and the internal actions we take. Rand seems to be taking this approach to his new startup too: Growth hacks are inferior to creating real value to people It’s up to us creators, developers, marketers, designers, and entrepreneurs. We can bring the user-friendly web back and we can . reintroduce some of these great principles and values All the growth hacks and tricks are inferior to . creating real value to people the audience you are trying to target Respect about what you’re doing Be upfront and honest to the people you are targeting Provide real value to people and make those options clear Give options of those that are interested to learn more Ask for permission of those that are not interested Ask for nothing in return to cheat people into accepting something they don’t want to Don’t use dark pattern design , persuade and lie to people Don’t manipulate , salesy and don’t sell things people don’t need Don’t be pushy It’s not easy to make these big changes. You will make mistakes, you will be disappointed, you will encounter resistance. Any small step you take can lead to an important change in the long run. And you will be happier and more fulfilled too. Some user-friendly steps I have taken on my blog One step I took on my blog recently was to . reduce the number of external scripts One quick win was to remove the default social sharing buttons and use a plugin that displays them without having any calls to the servers of Facebook et al. Except for when I embed content from other sites, my last remaining external script is Google Analytics. I’ve turned off every advanced tracking option that Google allows you to. I’ve also anonymized the IP addresses of my visitors in Google Analytics by adding (piece of code): this little trick ga(‘set’, ‘anonymizeIp’, true); By doing this, you only lose some accuracy in the city data. Everything else is fine. Still, Google collects a lot more data than I ever need but there is a lack of decent alternatives. and Paul Jarvis are working on a more simple and trustworthy solution (Fathom) that I am eager to replace GA with . Danny van Kooten when it’s ready YouTube also supports no-cookie embedding so I use that when embedding videos. Plus I have lazy loading on videos which means that they do not load anything (including external scripts) unless you scroll down to those areas. This . makes the blog faster too Within my content, I fully focus on providing the value without any empty promises, without intrusive advertising, without pushy, sleazy sales tactics to get people to buy secrets that would make them rich overnight. The web is full of these. I don’t use any of the intrusive pop-ups, pop-overs and such (looking at you too ). All my content is totally free. There are no email captures either. Medium These are some of the small steps I have taken and I will take these further as I discover new ideas and alternatives to the default way the things are done today. Data collection should not drive you at the expense of everything else All this doesn’t mean that you’re not ambitious. That your companies will never grow. That you will never achieve the goals that you want to achieve. It doesn’t mean that you have to totally ignore marketing, tactics and data either. Data is useful and can help you understand your audience better and help you create a better product. These things can be useful and valuable but they should not drive you and your business at the expense of everything else. Or in the words of : Derek Sivers Really, “marketing” just means being considerate. Marketing means making it easy for people to notice you, relate to you, remember you, and tell their friends about you. Marketing means listening for what people need, and creating something surprisingly tailored for them. Marketing means getting to know people, making a deeper connection, and keeping in touch. All of these are just considerate — looking at things from the other person’s point of view, and doing what’s best for them. Originally published at howtomakemyblog.com on May 31, 2018.

The Guiding Principles Of An Ethical Digital Marketer

FTC v. Amazon Court Filing, retrieved on Sep 26, 2023, is part of . You can jump to any part in this filing . This part is 13 of 20. HackerNoon’s Legal PDF Series here COUNT IV - Violation of ROSCA—Failure To Provide Simple Cancellation Mechanism 264. In numerous instances, in connection with charging consumers for goods or services sold in transactions effected on the Internet through a negative option feature, as described in Paragraphs 2 through 224 above, Defendant fails to provide simple mechanisms for a consumer to stop recurring charges for the good or service to the consumer’s credit card, debit card, bank account, or other financial account. 265. Defendant’s practices as set forth in Paragraph 264 are violations of Section 4 of ROSCA, 15 U.S.C. § 8403(3), and are therefore violations of a rule promulgated under Section 18 of the FTC Act, 15 U.S.C. § 57a, 15 U.S.C. § 8404(a), and therefore constitute an unfair or deceptive act or practice in violation of Section 5(a) of the FTC Act, 15 U.S.C. § 45(a). 266. Defendant committed the violations set forth in Paragraph 264 with the knowledge required by Section 5(m)(1)(A) of the FTC Act, 15 U.S.C. § 45(m)(1)(A). Continue Reading . Here About HackerNoon Legal PDF Series: We bring you the most important technical and insightful public domain court case filings. This court case 2:23-cv-00932 retrieved on September 28, 2023, from is part of the public domain. The court-created documents are works of the federal government, and under copyright law, are automatically placed in the public domain and may be shared without legal restriction. ftc.gov

Amazon Accused of Failing To Provide Simple Cancellation Mechanism, Violating ROSCA

FTC v. Amazon Court Filing, retrieved on Sep 26, 2023, is part of . You can jump to any part in this filing . This part is 6 of 30. HackerNoon’s Legal PDF Series here Prime’s Four-Page, Six-Click, Fifteen-Option Iliad Cancellation Process 113. Under substantial pressure from the Commission, Amazon changed its Iliad cancellation process in or about April 2023, shortly before the filing of this Complaint. Prior to that point, there were only two ways to cancel a Prime subscription through Amazon: a) through the online labyrinthine cancellation flow known as the “Iliad Flow” on desktop and mobile devices; or b) by contacting customer service. 114. The Iliad Flow required consumers intending to cancel to navigate a four-page, six-click, fifteen-option cancellation process. In contrast, customers could enroll in Prime with one or two clicks. 115. Although consumers may have enrolled in Prime through devices other than computers and smartphones, such as through the Prime Video application on the Amazon FireStick and Fire TV, they could not cancel via these same technologies. Instead, they had to use the Iliad Flow or call customer service. 116. Amazon launched the Iliad Flow in 2016, and did not substantially change it in the United States until in or about April 2023. 117. To cancel via the Iliad Flow, a consumer had to first locate it, which Amazon made difficult. Consumers could access the Iliad Flow from Amazon.com by navigating to the Prime Central page, which consumers could reach by selecting the “Account & Lists” dropdown menu, reviewing the third column of dropdown links Amazon presented, and selecting the eleventh option in the third column (“Prime Membership”). This took the consumer to the Prime Central Page. 118. Once the consumer reached Prime Central, the consumer had to click on the “Manage Membership” button to access the dropdown menu. That revealed three options. The first two were “Share your benefits” (to add household members to Prime) and “Remind me before renewing” (Amazon then sent the consumer an email reminder before the next charge). See Attachment Q, at 1-2. 119. The last option was “End Membership.” The “End Membership” button did not end membership. Rather, it took the consumer to the Iliad Flow. See Attachment Q, at 2-3. It was impossible to reach the Iliad Flow from Amazon.com in fewer than two clicks. 120. Consumers could also reach the Iliad Flow by contacting customer service, asking to cancel, (Redacted) 121. Consumers could also reach the Iliad Flow from Amazon.com by typing “cancel membership” in the search bar. This produced an “Alexa” answer that included an “End Your Amazon Prime Membership” link. See Attachment T, at 2. 122. Clicking the link did not end Prime membership. Instead, it took the consumer to 7 another page with a heading that read: “End Your Amazon Prime Membership.” The page 8 contained a button labelled “End Your Prime Membership.” Pressing the button did not end 9 Prime Membership. Instead, it took the consumer to the Iliad Flow. See Attachment T, at 3-4. The search bar pathway to the Iliad Flow varied somewhat depending on what 0 search the consumer ran. For instance, searching “how to turn off Prime,” or “cancel prime” 1 (rather than “how to cancel Prime”) took the consumer to a page with a link to Prime Central, 2 from which the consumer had to then locate the path to the Iliad Flow. Searching “End Membership” took the consumer to a page with three blue links under the heading “Closing your Amazon account,” and a subheading “Get information on how to close your Amazon account.” The middle link was “cancel membership.” Clicking “cancel membership” did not cancel membership. Instead, it took the consumer to the Iliad Flow. 124. Typing “cancel membership” in the search bar on a mobile device brought the consumer to the Iliad Flow through similar steps. See Attachment S. 125. Thus, to reach the Iliad Flow, consumers had to do one of the following: 1) contact customer service and inform a customer service agent that they wanted to cancel (Redacted); 2) navigate from Amazon.com to the Prime account management page (Prime Central), locate the “manage membership” dropdown, and press a button labelled “End Membership”; or 3) search “How to cancel membership” in the Amazon search bar, then move through subsequent steps to reach the Iliad Flow—frequently, selecting a link reading “End Your Amazon Prime Membership” and then pressing a button reading “End Your Prime Membership.” 126. Once consumers reached the Iliad Flow, they had to proceed through its entirety—spanning three pages, each of which presented consumers several options, beyond the Prime Central page—to cancel Prime. See Attachment Q. 127. On the first page of the Iliad Flow, Amazon forced consumers to “[t]ake a look back at [their] journey with Prime” and presented them with a summary showing the Prime services they used. Amazon also displayed marketing material on Prime services, such as Prime Delivery, Prime Video, and Amazon Music Prime. Amazon placed a link for each service and encouraged consumers to access them immediately, i.e., “Start shopping today’s deals!”, “You can start watching videos by clicking here!”, and “Start listening now!” See Attachment Q, at 3. Clicking on any of these options took the consumer out of the Iliad Flow. 128. Also, on page one of the Iliad Flow, Amazon presented consumers with three buttons at the bottom. “Remind Me Later,” the button on the left, sent the consumer a reminder three days before their Prime membership renews (an option Amazon had already presented the consumer once before, in the “Manage Membership” pull-down menu through which the consumer entered the Iliad Flow). The “Remind Me Later” button took the consumer out of the Iliad Flow without cancelling Prime. “Keep My Benefits,” on the right, also took the consumer out of the Iliad Flow without cancelling Prime. Finally, “Continue to Cancel,” in the middle, also did not cancel Prime but instead proceeded to the second page of the Iliad Flow. See Attachment Q, at 3. Therefore, consumers could not cancel their Prime subscription on the first page of the Iliad Flow. 129. On the second page of the Iliad Flow, Amazon presented consumers with alternative or discounted pricing, such as the option to switch from monthly to annual payments (and vice-versa), student discounts, and discounts for individuals with EBT cards or who receive government assistance. Amazon emphasized the option to switch from monthly to annual payments by stating the amount a consumer would save at the top of this page in bold. Clicking the orange button (“Switch to annual payments”) or the links beneath took the consumer out of the Iliad Flow without cancelling. See Attachment Q, at 4. 130. Right above these alternatives, Amazon stated “Items tied to your Prime membership will be affected if you cancel your membership,” positioned next to a warning icon. See Attachment Q, at 4. 131. Amazon also warned consumers that “[b]y cancelling, you will no longer be eligible for your unclaimed Prime exclusive offers,” and hyperlinked to the Prime exclusive offers. See Attachment Q, at 4. Clicking this link took the consumer out of the Iliad Flow without cancelling. 132. Finally, at the bottom of Iliad Flow page two, Amazon presented consumers with buttons offering the same three options as the first page: “Remind Me Later,” “Continue to Cancel,” and “Keep My Membership” (labelled “Keep My Benefits” on the first page). See Attachment Q, at 4. Once again, consumers could not cancel their Prime subscription on the second page of the Iliad Flow. Choosing either “Remind Me Later” or “Keep My Membership” took the consumer out of the Iliad Flow without cancelling. Consumers had to click “Continue to Cancel” to access the third page of the Iliad Flow. 133. On the third page of the Iliad Flow, Amazon showed consumers five different options, only one of which, “End Now”—presented last, at the bottom of the page— immediately cancelled a consumer’s Prime membership. See Attachment Q. Pressing any of the first four buttons took the consumer out of the Iliad Flow without immediately cancelling. 134. On the third page of the Iliad Flow, the first and second options—“Remind Me Later” and “Keep My Membership”—were substantially identical to the buttons on the Iliad Flow’s first two pages. Therefore, Amazon forced consumers who reach the Iliad Flow’s last page to view the “Remind Me Later” option four times (including once to enter the Iliad Flow) and the “Keep My Membership” option three times. See Attachment Q, at 5. 135. The third option, “Pause on [date],” would “pause” or put on hold—but not cancel—a consumer’s Prime membership. Amazon did not charge “paused” members for Prime but made it simple for “paused” members to re-join Prime through a single “quick-resume” click. Amazon presented the “pause” option adjacent to a warning icon and text stating that, “[b]y pausing, [consumers] will no longer be eligible for [their] unclaimed Prime exclusive offers,” and provided links to “Prime exclusive offers” (which if clicked exit the Iliad Flow without canceling). See Attachment Q, at 5. Redacted 137. Above the fourth and fifth options—the “End on [date]” and “End Now” options—Amazon also added a warning icon and text that states “[b]y cancelling, [consumers] will no longer be eligible for [their] unclaimed Prime exclusive offers.” See Attachment Q, at 5. 138. The fourth option, “End on [date],” turned off Prime’s auto-renew feature. It did not immediately cancel the consumer’s membership. Instead, the membership would end when the current billing cycle concluded, and the consumer would not receive a refund. See Attachment Q, at 5. 140. Therefore, to complete the Iliad Flow and cancel a Prime membership, the consumer needed to click a minimum of six times from Amazon.com: Prime Central  “Manage Membership”  “End Membership” → “Continue to Cancel” → “Continue to Cancel” → “End Now.” See Attachment Q. 141. Amazon limited refunds available through the Iliad Flow to one monthly charge, although Amazon did not disclose this to subscribers entering the flow. Consequently, a Nonconsensual Enrollee who discovered Prime charges after a few months could not obtain a full refund online. (Redacted) 142. The Iliad Flow was also accessible through a mobile device. Similar to the Iliad Flow on desktop, the Iliad Flow on mobile was also difficult for consumers to locate and presented a complex array of options across multiple pages. Cancelling via the Iliad Flow on a mobile device was an eight-page, eight-click minimum process. 143. On a mobile device, a consumer entered the Iliad Flow by 1) tapping on “My Account,” 2) selecting “Manage Prime Membership” from a dropdown menu on the second page, 3) selecting “Manage membership” on the third page, 4) selecting “Manage membership” on the fourth page, and 5) selecting “End my Membership” on the fifth page. See Attachment R, at 1-5. 144. On the sixth page, the consumer seeking to cancel began the mobile equivalent of the Iliad Flow. Specifically, on this page, Amazon presented benefits information similar to the desktop Iliad Flow, and stated at the top of the page “[Name], thank you for being a member with us. Take a look back at your journey with Prime.” See Attachment R, at 6. Amazon included the same three options—“Keep My Benefits,” “Continue to Cancel,” and “Remind Me Later”—although consumers had to scroll down to view them. None of these options ended the Prime membership. Consumers who selected “Continue to Cancel” proceeded to a seventh page. See Attachment R, at 6. 145. On the seventh page, Amazon presented alternate payment options similar to those in the desktop Iliad Flow: Amazon placed the three options at the bottom of the page in the same order. See Attachment R, at 7. Pressing “Continue to Cancel” did not end the membership. It took the consumer to an eighth and final page. See Attachment R, at 7. 146. On the eighth and final page, Amazon presented five buttons. The first three were “Pause on [date],” “Keep My Membership,” and “Remind Me Later.” The consumer had to scroll down to view the fourth and fifth. The fourth (“End on [date]”) turned off auto-renew, but did not immediately cancel, and consumers who chose this option did not receive a refund. Only the fifth and final button (“End Now”) immediately cancelled the membership. Amazon refunded consumers who pressed this button a pro-rated amount for the balance of the monthly billing cycle. See Attachment R, at 8. 147. Amazon designed the Iliad Flow (both desktop and mobile) to inform consumers about a) Prime benefits they would lose by cancelling Prime, and b) alternative payment methods available to them to keep Prime. 148. Amazon did not design the Iliad Flow to be simple or easy for consumers. The Iliad Flow inhibits or prevents many consumers who intend to cancel from cancelling their membership. Redacted Continue Reading . Here About HackerNoon Legal PDF Series: We bring you the most important technical and insightful public domain court case filings. This court case 2:23-cv-00932 retrieved on September 28, 2023, from is part of the public domain. The court-created documents are works of the federal government, and under copyright law, are automatically placed in the public domain and may be shared without legal restriction. ftc.gov

Want to Cancel Amazon Prime? Forget about it! 

¿Quieres cancelar Amazon Prime? ¡Olvídalo!

Vous souhaitez annuler Amazon Prime ? Oublie ça!

अमेज़न प्राइम रद्द करना चाहते हैं? इसके बारे में भूल जाओ!

Amazonプライムをキャンセルしたいですか?気にしないで！

Quer cancelar o Amazon Prime? Esqueça isso!

Bạn muốn hủy Amazon Prime? Quên nó đi!

想要取消亚马逊 Prime 服务吗？忘掉它！

Greetings from the land of sleep-deprived partners! As I sit here at my desk, yawning like a baby hippo and trying to keep my eyelids from turning into curtains, I can't help but wonder: Is there anything your genius mind can't do? I come to you today with a simple plea, a request that could reform the way we sleep and potentially save countless relationships from the clutches of nocturnal cacophony. My appeal though simple is significant: can you please, pretty please, create a noise-cancelling device specifically designed for snoring partners? You see, , I am not just an average human; I am a sleep-deprived hero trying to navigate the treacherous waters of slumber next to a snoring partner. The nightly struggle is real, and it's time we address it with your ingenious touch. Mr. Musk Imagine this Musk: a cozy bedroom, dimly lit, the scent of lavender wafting through the air, and two souls lying side by side, ready to embrace the sweet caress of dreams. But as soon as the lights go out, a racket of cosmic proportions erupts. No, it's not the sound of a rocket leaving the launchpad at SpaceX station; it's the snoring symphony composed by my significant other. Now, don't get me wrong. I love my partner to the moon and back (pun intended), but when it comes to their snoring, even the most patient among us can feel like they're orbiting the brink of insanity. I've tried earplugs, noise-cancellation headphones, and even blasting heavy metal into my eardrums (which only led to some groovy, headbanging dreams). But alas, none of these solutions are as elegant and effective as what your genius mind could concoct. Picture this device, dear Master of Innovation: sleek, comfortable, and designed to fit snugly around the ears. As soon as it detects the seismic rumblings of snoring, it springs into action. Advanced algorithms analyze the snore frequency, amplitude, and duration, while microphones pick up other environmental sounds. Then, like magic, the device generates an anti-snore sound wave, perfectly out of phase with the original snore, effectively canceling it out. Here’s a potential for marital bliss! The tranquillity of uninterrupted sleep! Partners across the globe would celebrate the advent of such a device. Countless couples would be saved from sleeping in separate rooms, escaping the tragic fate of drifting apart due to incompatible nighttime noise levels. Of course, there may be some comical mishaps along the way. But imagine the marketing possibilities, Elon! You could call it "SnoreX" or "SleepX," and it would fly off the shelves faster than your Roadster. I can already see the testimonials pouring in, praising you as the saviour of sleep-deprived relationships everywhere. I must admit, Mr. Musk, I've had my fair share of waggish encounters with snoring partners. From recording their snorts and playing them back in the morning, only to be met with disbelieving stares, to waking them up accidentally while trying to stifle their snores – it's been quite the adventure. Now, I know you're a busy man, Elon, juggling more projects than I have fingers to count them on, but I genuinely believe this snore-cancelling device could be a game-changer. It might not be as awe-inspiring as relocating humanity to Mars or exploring the cosmos, but it would be an everyday marvel, silently mending relationships and spreading happiness, one night of peaceful sleep at a time. So, dear , if you're reading this, take a moment to ponder the plight of snoring partners worldwide. Let your imagination run wild, unleash your creative brilliance, and gift us with the ultimate solution to noise pollution. Together, we can make bedtime great again! Elon With hope, humour, and a dash of sleep deprivation, A fervent supporter in need of quiet nights.

Dear Elon Musk, Can You Create a Noise-Cancelling Device for Snoring Partners?

Hey Hackers! On April 6th, the Australian Securities & Investments Commission (ASIC) announced, via , the cancelation of the “Australian financial services (AFS) licence held by Oztures Trading Pty Ltd, trading as Binance Australia Derivatives (Binance)”. media release ASIC revealed that they have been conducting a “targeted review” of Binance’s business services in Australia regarding the crypto company’s reportedly irregular classification of retail investors as wholesale clients. Last week, ASIC issued a hearing notice, under the to determine whether to cancel or suspend Binance’s AFS license. Corporations Act 2001, It appears that Binance did not want to wait for that decision and actually requested a cancelation of their license the day before the hearing. “Following recent engagement with ASIC, Binance has chosen to pursue a more focused approach in Australia by winding down the Binance Australia Derivatives business. This does not affect Binance’s continued commitment to the development of the local blockchain and digital assets industry and Australians can continue to enjoy the use of our spot exchange product.” - Binance Spokesperson Due to the cancelation of the Financial Services License, clients cannot increase derivatives positions or open new positions with Binance, and all positions will be closed on April 21st. ASIC states that this cancelation does not excuse Binance from their responsibility to serve as a member of Australian Financial Complaints Authority until the end of April 2024. “It is critically important that AFS licensees classify retail and wholesale clients in accordance with the law. Retail clients trading in crypto derivatives are afforded important rights and consumer protections under financial services laws in Australia, including access to external dispute resolution through the Australian Financial Complaints Authority. Our targeted review of these matters is ongoing, including focus on the extent of consumer harms. ASIC supports a regulatory framework for crypto with a focus on consumer protection and market integrity. The final decision as to the regulatory settings is one for Government.” - , ASIC Chair Joe Longo Binance is dealing with a bunch regulatory investigations and lawsuits, so it may not be a bad idea for them to just give up and cancel their license to focus their efforts where they are more needed; like in the United States against the SEC and CFTC. What are your thoughts on this news? Do you think this might affect Binance’s overall business in Australia? Enter my on Publish0x to win yourself some free Crypto! Monthly Giveaway Check out my Socials: https://linktr.ee/zerorequiem0x See ya! :) Also published here

Australia Cancels Binance's Derivatives Business License: Here's Why

This is by (source: ). Levelsio is an indiepreneur. Twitter thread Levelsio @levelsio 02-22-2023 https://twitter.com/levelsio/status/1628340962136305664?s=46&t=cmto90R-A_PbWAD033otpg&embedable=true&thread=true Feature image generated via prompt of ‘A monster stopping you from leaving’ HackerNoon Stable Diffusion

How Difficult Is It to Cancel a Subscription From The Economist?

If you’ve ever used JavaScript API to enhance a form submission, there’s a good chance you’ve accidentally introduced a duplicate-request/race-condition bug. Today, I’ll walk you through the issue and my recommendations to avoid it. fetch (Video at the end if you prefer that) Let’s consider a very basic with a single input and a submit button. HTML form <form method="post">
  <label for="name">Name</label>
  <input id="name" name="name" />
  <button>Submit</button>
</form> When we hit the submit button, the browser will do a whole page refresh. Notice how the browser reloads after the submit button is clicked. The page refresh isn’t always the experience we want to offer our users, so a common alternative is to use to add an event listener to the form’s “submit” event, prevent the default behavior, and submit the form data using the API. JavaScript fetch A simplistic approach might look like the example below. After the page (or component) mounts, we grab the form DOM node, add an event listener that constructs a request using the form , , and , and at the end of the handler, we call the event’s method. fetch action method data preventDefault() const form = document.querySelector('form');
form.addEventListener('submit', handleSubmit);

function handleSubmit(event) {
  const form = event.currentTarget;
  fetch(form.action, {
    method: form.method,
    body: new FormData(form)
  });

  event.preventDefault();
} Now, before any JavaScript hotshots start tweeting at me about GET vs. POST and request body and and whatever else, let me just say, I know. I’m keeping the request deliberately simple because that’s not the main focus. Content-Type fetch The key issue here is the . This method prevents the browser from performing the default behavior of loading the new page and submitting the form. event.preventDefault() Now, if we look at the screen and hit submit, we can see that the page doesn’t reload, but we do see the HTTP request in our network tab. Notice the browser does not do a full page reload. Unfortunately, by using JavaScript to prevent the default behavior, we’ve actually introduced a bug that the default browser behavior does not have. When we use plain and you smash the submit button a bunch of times really quickly, you’ll notice that all the network requests except the most recent one turn red. This indicates that they were canceled, and only the most recent request is honored. HTML If we compare that to the JavaScript example, we will see that all of the requests are sent, and all of them are complete without any being canceled. This may be an issue because although each request may take a different amount of time, they could resolve in a different order than they were initiated. This means if we add functionality to the resolution of those requests, we might have some unexpected behavior. As an example, we could create a variable to increment for each request (“ “). Every time we run the function, we can increment the total count as well as capture the current number to track the current request (“ “). totalRequestCount handleSubmit thisRequestNumber When a request resolves, we can log its corresponding number to the console. fetch const form = document.querySelector('form');
form.addEventListener('submit', handleSubmit);

let totalRequestCount = 0

function handleSubmit(event) {
  totalRequestCount += 1
  const thisRequestNumber = totalRequestCount 
  const form = event.currentTarget;
  fetch(form.action, {
    method: form.method,
    body: new FormData(form)
  }).then(() => {
    console.log(thisRequestNumber)
  })
  event.preventDefault();
} Now, if we smash that submit button a bunch of times, we might see different numbers printed to the console out of order: 2, 3, 1, 4, 5. It depends on the network speed, but I think we can all agree that this is not ideal. Consider a scenario where a user triggers several requests in close succession, and upon completion, your application updates the page with their changes. The user could ultimately see inaccurate information due to requests resolving out of order. fetch This is a non-issue in the non-JavaScript world because the browser cancels any previous request and loads the page after the most recent request completes, loading the most up-to-date version. But page refreshes are not as sexy. The good news for JavaScript lovers is that we can have both a AND a consistent UI! sexy user experience We just need to do a bit more legwork. If you look at the API documentation, you’ll see that it’s possible to abort a fetch using an and the property of the options. It looks something like this: fetch AbortController signal fetch const controller = new AbortController();
fetch(url, { signal: controller.signal }); By providing the ‘s signal to the request, we can cancel the request any time the ‘s method is triggered. AbortContoller fetch AbortContoller abort You can see a clearer example in the JavaScript console. Try creating an , initiating the request, then immediately executing the method. AbortController fetch abort const controller = new AbortController();
fetch('', { signal: controller.signal });
controller.abort() You should immediately see an exception printed to the console. In Chromium browsers, it should say, “Uncaught (in promise) DOMException: The user aborted a request.” And if you explore the Network tab, you should see a failed request with the Status Text “(canceled).” With that in mind, we can add an to our form’s submit handler. The logic will be as follows: AbortController First, check for an for any previous requests. If one exists, abort it. AbortController Next, create an for the current request that can be aborted on subsequent requests. AbortController Finally, when a request resolves, remove its corresponding . AbortController There are several ways to do this, but I’ll use a to store relationships between each submitted DOM node and its respective . When a form is submitted, we can check and update the accordingly. WeakMap <form> AbortController WeakMap const pendingForms = new WeakMap();

function handleSubmit(event) {
  const form = event.currentTarget;
  const previousController = pendingForms.get(form);

  if (previousController) {
    previousController.abort();
  }
    
  const controller = new AbortController();
  pendingForms.set(form, controller);

  fetch(form.action, {
    method: form.method,
    body: new FormData(form),
    signal: controller.signal,
  }).then(() => {
    pendingForms.delete(form);
  });
  event.preventDefault();
}

const forms = document.querySelectorAll('form');
for (const form of forms) {
  form.addEventListener('submit', handleSubmit);
} The key thing is being able to associate an abort controller with its corresponding form. Using the form’s DOM node as the ‘s key is a convenient way to do that. WeakMap With that in place, we can add the ‘s signal to the request, abort any previous controllers, add new ones, and delete them upon completion. AbortController fetch Hopefully, that all makes sense. Now, if we smash that form’s submit button a bunch of times, we can see that all of the API requests except the most recent one get canceled. This means any function responding to that HTTP response will behave more as you would expect. Now, if we use that same counting and logging logic we have above, we can smash the submit button seven times and would see six exceptions (due to the ) and one log of “7” in the console. AbortController If we submit again and allow enough time for the request to resolve, we’d see “8” in the console. And if we smash the submit button a bunch of times, again, we’ll continue to see the exceptions and final request count in the right order. If you want to add some more logic to avoid seeing DOMExceptions in the console when a request is aborted, you can add a block after your request and check if the error’s name matches “ “: .catch() fetch AbortError fetch(url, {
  signal: controller.signal,
}).catch((error) => {
  // If the request was aborted, do nothing
  if (error.name === 'AbortError') return;
  // Otherwise, handle the error here or throw it back to the console
  throw error
}); Closing This whole post was focused on JavaScript-enhanced forms, but it’s probably a good idea to include an any time you create a request. It’s really too bad it’s not built into the API already. But hopefully, this shows you a good method for including it. AbortController fetch It’s also worth mentioning that this approach does not prevent the user from spamming the submit button a bunch of times. The button is still clickable, and the request still fires off, it just provides a more consistent way of dealing with responses. Unfortunately, if a user spam a submit button, those requests would still go to your backend and could use consume a bunch of unnecessary resources. does Some naive solutions may be disabling the submit button, using a , or only creating new requests after previous ones resolve. I don’t like these options because they rely on slowing down the user’s experience and only work on the client side. debounce They don’t address abuse via scripted requests. To address abuse from too many requests to your server, you would probably want to set up some . That goes beyond the scope of this post, but it was worth mentioning. rate limiting It’s also worth mentioning that rate limiting doesn’t solve the original problem of duplicate requests, race conditions, and inconsistent UI updates. Ideally, we should use both to cover both ends. Anyway, that’s all I’ve got for today. If you want to watch a video that covers this same subject, watch this. https://www.youtube.com/watch?v=w8ZIoLnh1Dc&embedable=true Thank you so much for reading. If you liked this article, please . It's one of the best ways to support me. You can also or if you want to know when new articles are published. share it sign up for my newsletter follow me on Twitter Originally published on . austingil.com

A Guide on How to Cancel Duplicate Fetch Requests in JavaScript Enhanced Forms

জাভাস্ক্রিপ্ট বর্ধিত ফর্মগুলিতে ডুপ্লিকেট আনার অনুরোধগুলি কীভাবে বাতিল করবেন সে সম্পর্কে একটি নির্দেশিকা

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关于如何在 JavaScript 增强表单中取消重复获取请求的指南

If you’re a DC fan, I feel for you because you’re probably in constant agony. Half of the movies in that universe are considered less than stellar, and their cinematic universe itself is constantly changing. And 2022 was the year that it changed the most. Projects got canceled, actors were told they were no longer actively reprising their roles, and the entire universe switched hands. Here’s every DC movie that got canceled in 2022. Canceled DC Movies Batgirl Man of Steel 2 Wonder Woman 3 Black Adam 1. Batgirl When Batgirl got canceled, no one could believe it. Movies get canceled all the time; that’s not the weird part. What was very strange was that the movie was canceled while it was still being worked on. According to , filming had finished on Batgirl, and it was currently in post-production. But that’s not at all. Instead of trying to sell the half-finished movie to another studio, Warner Bros. completely threw this movie into the vault and locked it. Meaning that it will never see the light of day. Variety stated that Warner Bros chalked it up as a tax write-off, and that bars it from ever premiering. So, unfortunately, for the cast and crew of Batgirl, all of their hard work amounted to a tax form. Variety 2. Man of Steel Sequel Out of all the things wrong with the DC Universe, the one thing that everyone could agree with is the fact that Henry Cavill made a great Superman. Unfortunately, the actor only starred in one full-fledged Superman movie. However, he did have a starring role in a Batman v Superman movie and The Justice League. But fans wanted more, and it seemed that after waiting for so long, they would finally get it. Cavill’s Superman returned to the big screen in DC’s Black Adam. Although it was only for a few seconds, it seemed like a sign that he would be back in action. Then, Cavill he would fully return as Superman in the future. outright stated But, things weren’t meant to be. Only a short while after his triumphant return, it was reported that were now in charge of the DC Universe. This meant things were going to change. James Gunn and Peter Safran One of the biggest changes was announced two months later when Henry Cavill stating that he would not return as Superman after all. Gunn and Safran were taking , and this required a younger actor to portray the superhero. posted on his Instagram Superman in a different direction Cavill was simply a casualty of management change. 3. Wonder Woman 3 Besides Superman, another staple of the previous DC Universe was Wonder Woman. But she would befall the same fate. After two movies, it was was no longer in development. reported that Wonder Woman 3 While this may be disappointing for Wonder Woman fans, it doesn’t come as a complete shock. The first movie was , but the same can’t be said for . With management changing, they may have just found it easier to move in a new direction. praised by critics the sequel It’s not all doom and gloom however, there still may be hope that actress Gal Gadot will portray the superheroine in the future. It was officially confirmed that Cavill’s time as Superman was over, but there has been no official statement regarding Gadot’s future. The only thing that we have is the fact that Gadot was fired. So, it could be possible to see her in the future as Wonder Woman. James Gunn disputing 4. Black Adam Sequel Remember how Black Adam marked the last time Cavill would wear the red cape? Well, interestingly enough, Black Adam may also mark the last time that Dwayne Johnson will star as the titular character. The movie only came out in October, so it’s not fair to say that a sequel was actively canceled since it was too early to even be in development. However, it still deserves to be talked about here because Johnson put out a that this iteration of Black Adam would not be moving forward. statement The movie didn’t do so great at the box office, narrowly missing the against an undisclosed budget (although estimates put the total budget around the ). $400 million mark $250-300 million mark Although this is not good news for fans of these actors and movies, DC fans can take solace in the fact that James Gunn and Peter Safran are trying to create a cohesive universe; something that fans have been wanting for a while. More in Entertainment: All DC Movies Coming Out in 2023 All Marvel Movies Coming Out in 2023 Every Doctor Strange Appearance in Order Feature image source

Every DC Movie That Got Canceled in 2022

In this article, I will be explaining how to cancel microphone noise on Linux. Prerequisites: PipeWire Arch Linux or Fedora The PipeWire is a multimedia framework built from scratch for very low latency processing of audio/video. One of the best features of Pipewire is that it provides a real-time capable plugin structure. The PipeWire daemon was built using this framework and is compatible with PulseAudio, JACK, ALSA, and GStreamer-based applications. Is PipeWire a requirement? No. You can configure this with PulseAudio. However, I have not tested it and verified it. By default, Fedora comes with PipeWire, and most other distributions include the PulseAudio. This article focuses on configuring the Noise canceling plugin with PipeWire and creating a Virtual Source to use as an input for any application, even web-based applications like Google Meet and Microsoft teams. The RNNoise — is the foundation of the Noice canceling plugin. a noise suppression library based on a recurrent neural network The Danylo Piliaiev develops and maintains the plugin, eliminating a wide range of noise origins like an airplane, construction, office/crowd, and computer fans. 1. Plugin Installation Arch Linux: To install the plugin on Arch Linux, you must use the . noise-suppression-for-voice AUR package Execute the following command to install the package using `yay` an . AUR helper $ yay -S noise-suppression-for-voice or you can install without an AUR helper with the following commands: $ sudo pacman -S git
$ git clone https://aur.archlinux.org/noise-suppression-for-voice.git
$ cd noise-suppression-for-voice
$ makepkg -si Fedora: The plugin can be installed on Fedora using the COPR repository. To configure this repository, enter the following command: $ sudo dnf copr enable ycollet/linuxmao To install the latest package, enter the following command: $ sudo dnf install ladspa-noise-suppression-for-voice Complete the above tasks to install the plugin binary into the location “ ”. /usr/lib/ladspa/librnnoise_ladspa.so 2. Create Filter chain for PipeWire A filter chain allows inserting an arbitrary graph of LADSPA (Linux Audio Developer’s Simple Plugin API) and built-in plugins in front of a sink or a source to create a new Virtual filtered sink/source. 2.1 Create a configuration directory to store filter chain configuration files. $ mkdir -p ~/.config/pipewire/ 2.2 Create a filter chain file “ input-filter-chain.conf . ” You can use any name you prefer, but make sure to use it throughout the configuration. $ vim ~/.config/pipewire/input-filter-chain.conf You can use this to create a configuration file for a PipeWire filter chain as below. Notice that the first filter graph node has a plugin property that points to the location. plugin = /usr/lib/ladspa/librnnoise_ladspa.so Paste the following content to the above file. # Noise canceling source
#
# start with pipewire -c filter-chain/input-filter-chain.conf
#

context.properties = {
  log.level        = 0
}

context.spa-libs = {
  audio.convert.* = audioconvert/libspa-audioconvert
  support.*       = support/libspa-support
}

context.modules = [
      {   name = libpipewire-module-rtkit
          args = {
            #nice.level   = -11
            #rt.prio      = 88
            #rt.time.soft = 200000
            #rt.time.hard = 200000
          }
          flags = [ ifexists nofail ]
      }
      {   name = libpipewire-module-protocol-native }
      {   name = libpipewire-module-client-node }
      {   name = libpipewire-module-adapter }
      {   name = libpipewire-module-filter-chain
          args = {
              node.name =  "rnnoise_source"
              node.description =  "Noise Canceling source"
              media.name =  "Noise Canceling source"
              filter.graph = {
                  nodes = [
                      {
                          type = ladspa
                          name = rnnoise
                          plugin = /usr/lib/ladspa/librnnoise_ladspa.so
                          label = noise_suppressor_stereo
                          control = {
                              "VAD Threshold (%)" 50.0
                          }
                      }
                ]
          }
          capture.props = {
              node.passive = true
        }
        playback.props = {
              media.class = Audio/Source
        }
    }
} 3. Configuration To load this filter chain to the PipeWire, we need to create a systemd service. The service we will be making as a systemd user instance and it will start at the first login. The systemd user instance is a per-user process and not per-session. 3.1 Create the systemd user configuration directory if it does not exist. $ mkdir -p ~/.config/systemd/user/ 3.2 Create a new systemd unit file. $ vim ~/.config/systemd/user/pipewire-input-filter-chain.service Make sure to: Replace the file name if you have used a different name for the filter chain configuration file. Replace the with your account username. <username> [Unit]

Description=PipeWire Input Filter Chain
After=pipewire.service
BindsTo=pipewire.service

[Service]
ExecStart=/usr/bin/pipewire -c /home/<username>/.config/pipewire/input-filter-chain.conf
Type=simple
Restart=on-failure

[Install] 
WantedBy=pipewire.service 3.3 Reload systemd user unit files. $ systemct --user daemon-reload 3.4 Enable the created systemd service. $ systemct --user enable pipewire-input-filter-chain.service Log out and log back in and check the sound control panel on your DE and you will see a new input source with the name “Noise canceling source”. If you do not see the new Virtual Source device, please check the systemd service’s status and rectify any errors in the configuration if the service fails to start. $ systemctl --user status pipewire-input-filter-chain.service 4. Finally, select the new audio source on applications. Google Meet Google meet provides a Noise cancellation option but I have deactivated it as the PipeWire plugin provided better voice quality compared to Google Meet's built-in method. For other applications, the configuration would be similar. Now you can make your meetings more effective and enjoy your podcasts and game streams without worrying about the background noise. References: Real-time Noise Suppression Plugin: https://github.com/werman/noise-suppression-for-voice AUR repository: https://aur.archlinux.org/packages/noise-suppression-for-voice/ Photo by on Sandra Tenschert Unsplash Also published . here

Enabling Instant Noise Cancellation on Linux

Overview Sometimes we need to close some thread, and we can't just kill the thread as we need to free resources and close connections. Coroutines provide a simple undo mechanism to solve such problems and problems with long-running operations or memory leaks. Cancelling Jobs Let's create an object using the factory function: Job() suspend fun main() = coroutineScope {
    val job = Job()
} This Job object represents a running coroutine. Coroutines whose results we don't need can cancel anytime we want by calling the function: job.cancel() suspend fun main() = coroutineScope {
    val job = Job()
    launch(job) {
        repeat(1000) { i ->
           delay(50)
           println("$i")
      }
   }
   job.cancel()
} The coroutine will be canceled without waiting for its actual completion. Calling cancel again does nothing. The cancellation of a coroutine is fully thread-safe and non-blocking. If we need to wait for the Job to be complete, we can use the : job.join() suspend fun main() = coroutineScope {
    val job = Job()
    launch(job) {
        repeat(1000) { i ->
           delay(50)
           println("$i")
      }
   }
   delay(500)
   job.cancel()
   job.join()
   println("Cancelled")
} We can also combine these two calls into the function. job.cancelAndJoin() Exception handling If the job is canceled, a will be thrown. We can catch it with try-catch-finally: CancellationException suspend fun main() = coroutineScope {
    val job = Job()
    launch(job) {
       try {
            repeat(1000) { i ->
                delay(50)
                println("$i")
            }
        } catch (e: CancellationException) {
            println(e)
        } finally {
            println("Finally")
        }
    }
    delay(500)
    job.cancelAndJoin()
    println("Cancelled")
} is a special exception to handle coroutine execution cancellation. СancelationException We can define behavior for all unhandled exceptions that occur in the current coroutine execution context. To do this, you can use , which is an interceptor for any exception. CoroutineExceptionHandler CoroutineExceptionHandler { coroutineContext, throwable ->
    println(throwable)
} We can catch an exception this way from any thread and define default behavior for all of them. is called last after an error has occurred. CoroutineExceptionHandler Conclusion Cancellation in coroutines is easy to use and is important for the performance of your application. We can use cancellation in coroutines for easy resource cleaning or possibly some form of error logging.

Cancelling Coroutines in Kotlin

The Cancellation of E3 2022 -Physically and Digitally In the entire history of E3 as a conference event, as well as my existence, I have never seen E3 be fully cancelled before the year 2020 and the rapid spread of the Coronavirus. That virus pushed game projects and events back like crazy. Now, companies are doing their own events during this unprecedented time. They’re making event announcements via Twitter and adopting Nintendo’s approach to scheduling and making announcements. Nintendo Direct Now, the last 3 E3 events have either been scaled back to being digital-only or cancelled outright. This year, E3 2022 was cancelled both Physically and Digitally. The History of E3: The Electronic Entertainment Expo in LA The following information about E3 comes from . All credit for the below info in this particular section goes to them. NOTE: ultimategamingparadise.com In case you’ve been wondering, E3 stands for Electronic Entertainment Expo and is a video game industry conference held yearly in Los Angeles. Game developers, publishers, and gaming industry giants would gather annually for the E3 Expo. Each displays its biggest and most hotly anticipated projects to the world. The exhibition comprises scores of individual publishers and studios, usually grouped into their respective events. Each day there are new events showcasing games, updates and announcements from each host. As data-miners, leakers and industry veterans chime in with their findings, reports and thoughts, especially as the years go on, the speculation fuels intrigue for potential announcements. With rumours and predictions rife ahead of the event, the build-up for gamers is tense. Gaming is an exciting industry. The expo is an official space for enthusiasts and professionals to share their passion and participate in the latest announcements and releases across the globe–it’s one of the biggest and most important gaming exhibitions of the year. E3 Through the Years: From 1995 to Now The E3 Expo is one of the oldest gaming exhibitions, with the inaugural event taking place in roughly 1995. In the succeeding 26 years - at least until 2020, it has become one of the biggest gaming events of the year. It’s a huge part of video game culture. But it does have its low moments. Over the years, there have been several botched presentations and reports of confusing schedules. But these minor hiccups don’t detract from the expo’s impact on the industry. Over the course of E3’s life, it has managed to continually hold its title as one of the biggest events in the video gaming calendar. The Beginning of E3: 1995 – 2002 The 90s saw the video game industry still struggling to be taken seriously as a professional sector. Tom Kalinske, CEO of Sega America between 1990-1996, noted how poorly gaming was viewed in its infancy. “Back in the early 1990s we always used to show at [Consumer Electronics Show] in Las Vegas,” he said. “We were there alongside the guys that were showing their new automotive speakers, or their new computing systems, or TVs, or telephones… In 1991 they put us in a tent, and you had to walk past all the porn vendors to find us, to find Nintendo and ourselves and the third party licensees.” He concluded that it was raining hard that year, and they watched as their Sega Mega Drives got soaked through a leak in the roof. Video games were essentially categorised as toys in the early 90s, partly the fault of Nintendo’s marketing. Adverts were specifically aimed at young children, seating video games firmly in the toy category. Admittedly, appealed to an older audience, especially after its movie in 1995. Unfortunately, this huge dissonance between a child-friendly game and a violent punch-up pushed the scale to the other end, with issues about blood and violence called into question. Mortal Kombat It wasn’t until the launch of the Interactive Digital Software Association–now known as Entertainment Software Association (ESA)–that games were better represented and standardised. This gave the entire industry a little more credit as a professional body. The first E3 in 1995 was a massive success with over 40,000 people attending the physical event. The console wars had already begun by this point, and everyone wanted extra publicity. Game presentation became the biggest factor in new development, and the likes of Resident Evil and Tomb Raider blazed a trail for other genres with more clear-cut storytelling and visuals. From around 1995 onwards, gaming entered its modern era with visual masterpieces and new games and systems being announced more frequently. E3’s History of Rebranding: 2002 – 2009 By 2002, the main platforms were Nintendo, Microsoft, and Sony. They would be at the forefront of the next eight E3s. Yet in recent years, gaming giants Sony withdrew from the event–with bosses instead choosing to promote the brand’s new releases independently. The hype for the expo grew astronomically in 2005 with over 70,000 attendees, television coverage and two big announcements: the PlayStation 3 and Xbox 360 would hit the market. From then on, sadly, it was a bit of a downhill slope for E3 as the ESA decided it was too difficult to reach target audiences. The decision to scale down E3 was made because of the incomparable increase in gaming media, and the difficulty of providing a large enough expo to accommodate the growing landscape. The decision was made to rebrand the event ‘ . Attendance was limited to 10,000, and media coverage dipped noticeably. It had shifted toward being a strictly corporate event, attended by industry professionals only. The ESA discovered the problem and realized that the media, enthusiasts and bloggers were the drive for E3’s popularity and function. E3 Media & Business Summit’ E3’s Rebranding Again: 2009 – 2018 In 2009 there was another rebrand from the ESA official. The E3 Media and Business Summit . Attendance grew to 41,000 people again, and the very next year AAA developers reignited their interest. Big releases were announced through the E3 event by the big three platformers, but smaller developers also got involved. This was the moment that EA, Ubisoft, and Konami gained a little more traction and reputation. once again reverted to just good old E3 The public was first allowed into the E3 event in 2017. Fans could watch discussion boards, speak to company reps and play game samples. The expo’s popularity grew as online streaming and live content became more widely available, while those who couldn’t attend physically could still get involved online. The ESA found themselves with the same problem, though. The growth of E3 meant that it was harder to reach targeted audiences with so much competition all in one place. Nintendo first departed E3 with their Nintendo Direct showcase. EA then followed suit with EA Play. These events were hosted separately to E3. And of course, Sony’s exit in 2019. Microsoft and Bethesda made use of their increase in coverage over the latter of these years as they showed off indie developers during their line-up. A clear example of E3’s drawbacks, however, was how some upcoming releases were unjustifiably overhyped. At E3 2018 the game Anthem was highly anticipated, and announcements hinted at a breakthrough gaming experience. But when the game was released it failed to meet those expectations. Since then, developers have been careful not to overstep the truth in E3 showcases. 2019 and the Future of E3 By 2019, E3 was the gaming industry’s most reviled event, only halted in its physical format in 2020 due to the global pandemic. Now, the E3 show already has an announced list of hosted events that include , , , , and . The list goes on and each segment is set to announce both AAA and indie games. Nintendo Direct Microsoft & Bethesda The PC Gaming Show The Guerrilla Collective Wholesome Direct In its 2021 virtual format, E3 seems to have found a path to staying relevant. By acting as a hub and a date for all of these developers and studios to aim for, E3 has become more of an idea than an actual event. Self-made AA, AAA developers and smaller studios can utilize livestream-based platforms like Twitch and YouTube without needing a conference like E3 to reach their audience. In its new digital form, E3 still attracts a huge amount of attention, so it may well stick around for many years to come… at least after this year’s cancellation. The Future of Gaming After E3’s Cancellation Gaming announcements, I feel, will continue to be made via Twitter, social media, digital video presentations, etc. If anything, the Coronavirus accelerated the declining necessity of E3 as a physical event, what with E3 2021 being all-digital and stuff like that. We’re already seeing this with Sony doing digital State of Play presentations. For example, for EVO 2022, it was announced ahead of time that . This will surely affect EVO as a tournament venue going forward, as some iconic moments involving Smash Bros. won’t be happening this year for the first time since 2007. Super Smash Bros. Ultimate would NOT be a part of the tournament’s roster With other companies having shifted to YouTube, Twitter, Press Releases, etc. for their announcements, such as Sony, PlayStation, etc., the time has come for E3 to seriously think about how it can rebrand itself for its’ hopefully eventual return in 2023 (barring any virus-related concerns). We’ll just have to wait and see. If anything, personally, it seems like the future of gaming is here, and is now. This article is part of The by Megafans and HackerNoon. to win up to $5800 in cash prizes and NFTs. Future of Gaming Writing Contest Enter now MegaFans is building the world’s first mobile eSports community using blockchain, crypto, NFTs in a play-to-earn environment for gamers, collectors and developers. Visit Megafans today to . earn by playing games on your phone https://www.youtube.com/watch?v=LrK0sgzdQJg

The Complete Cancellation of E3 2022 and What it Means for the Future of Gaming

A enables cooperative cancellation between threads, thread pool work items, or objects. In this article, I would like to discuss the mechanism which is applicable for Task objects. CancellationToken Task When you run a task in C#, it may take a while to execute it. In some cases, you would like to cancel such a long operation. There could be a number of reasons: operation timeout, exceeding resource limits, etc. The Algorithm Create an object of the type that signals cancellation to the token. CancellationTokenSource Pass the property as a token object to the task. CancellationTokenSource.Token Define the behavior of the task for terminating the operation according to the cancellation signal. Call method which sets property to a value. That means that method does not cancel the operation itself. It just changes the property value. We as developers have to define cancellation logic by ourselves. CancellationTokenSource.Cancel() CancellationToken.IsCancellationRequested true Cancel() IsCancellationRequested type implements the interface and has to be released when a task is completed. It could be done manually by calling method or vi construction. CancellationTokenSource IDisposable Dispose() using Sample code to demonstrate the algorithm above: // initialize cancellation objects
CancellationTokenSource cancelTokenSource = new CancellationTokenSource();
CancellationToken token = cancelTokenSource.Token;

// execute a parallel operation
Task task = new Task(() => { some_operations }, token);
task.Start();

// cancel the operation
cancelTokenSource.Cancel();

// release resources
cancelTokenSource.Dispose(); Let’s discuss in the detail. There are two ways how to define the logic of task terminating using a cancellation token: step #3 Use operator to exit the task execution. In this case, the state of the task will be . return TaskStatus.RunToCompletion Throw type exception via method call. In this case, the state of the task will be . OperationCanceledException ThrowIfCancellationRequested() TaskStatus.Canceled Complete Task via Operator return public static void Main(string[] args)
{
  CancellationTokenSource cancelTokenSource = new CancellationTokenSource();
  CancellationToken token = cancelTokenSource.Token;

  Task task = new Task(() =>
  {
    for (int i = 1; i < 100; i++)
    {
      if (token.IsCancellationRequested)
      {
        Console.WriteLine("Operation is canceled");
        return;
      }
      Console.WriteLine($"Count is equal to '{i}'");
      //add some timeout to emulate real-life execution
      Thread.Sleep(10);
    }
  }, token);
  task.Start();

  // add some timeout to emulate real-life execution
  Thread.Sleep(100);
  // cancel the parallel operation
  cancelTokenSource.Cancel();
  // wait till the operation is completed
  task.Wait();
  // check the operation status
  Console.WriteLine($"Task Status is equal to '{ task.Status }'");
  // release resources
  cancelTokenSource.Dispose();
} The result of this execution is following: Count is equal to '1'
Count is equal to '2'
Count is equal to '3'
Count is equal to '4'
Count is equal to '5'
Operation is canceled
Task Status is equal to 'RanToCompletion' Complete Task via Method Call ThrowIfCancellationRequested() public static void Main(string[] args)
{
  CancellationTokenSource cancelTokenSource = new CancellationTokenSource();
  CancellationToken token = cancelTokenSource.Token;

  Task task = new Task(() =>
  {
    for (int i = 1; i < 100; i++)
    {
      if (token.IsCancellationRequested)
        token.ThrowIfCancellationRequested();
      Console.WriteLine($"Count is equal to '{i}'");
      //add some timeout to emulate real-life execution
      Thread.Sleep(10);
    }
  }, token);

  try
  {
    task.Start();
    // add some timeout to emulate real-life execution
    Thread.Sleep(100);
    // cancel the parallel operation
    cancelTokenSource.Cancel();
    // wait till the operation is completed
    task.Wait();
  }
  catch (AggregateException ae)
  {
    foreach (Exception e in ae.InnerExceptions)
    {
      if (e is TaskCanceledException)
        Console.WriteLine("Operation is canceled");
      else
        Console.WriteLine(e.Message);
    }
  }
  finally
  {
    // release resources
    cancelTokenSource.Dispose();
  }

  // check the operation status
  Console.WriteLine($"Task Status is equal to '{ task.Status }'");
} The result of this execution is following: Count is equal to '1'
Count is equal to '2'
Count is equal to '3'
Count is equal to '4'
Count is equal to '5'
Operation is canceled
Task Status is equal to 'Canceled' The thrown exception will appear as an of the . If the task was cancelled via method call the exception will be the type of . The code checks for this type for proper handling, otherwise, handle another exception reason. InnerException AggregateException ThrowIfCancellationRequested() TaskCanceledException The exception will be thrown only in case when or method is called for the task. Otherwise, no exception is thrown, just is set. Wait() WaitAll() TaskStatus.Canceled Register Operation Cancellation Handler Another way to define the logic of the task cancellation is to use method. It registers an delegate that will be called when the is cancelled. Register() Action CancellationToken public static void Main(string[] args)
{
  CancellationTokenSource cancelTokenSource = new CancellationTokenSource();
  CancellationToken token = cancelTokenSource.Token;

  Task task = new Task(() =>
  {
    int i = 1;
    token.Register(() => 
    { 
      Console.WriteLine("Operation is canceled");
      i = 100;
      Console.WriteLine($"Count is equal to '{i}'");
    });
    for (; i < 100; i++)
    {
      Console.WriteLine($"Count is equal to '{i}'");
      //add some timeout to emulate real-life execution
      Thread.Sleep(10);
    }
  }, token);
  task.Start();

  // add some timeout to emulate real-life execution
  Thread.Sleep(100);
  // cancel the parallel operation
  cancelTokenSource.Cancel();
  // wait till the operation is completed
  task.Wait();
  // check the operation status
  Console.WriteLine($"Task Status is equal to '{ task.Status }'");
  // release resources
  cancelTokenSource.Dispose();
} The result of this execution is following: Count is equal to '1'
Count is equal to '2'
Count is equal to '3'
Count is equal to '4'
Count is equal to '5'
Operation is canceled
Count is equal to '100'
Task Status is equal to 'RanToCompletion' In this code then the method is called the delegate defined in the method is triggered. In this example, the code sets variable to value which causes the end of the task execution. cancelTokenSource.Cancel() token.Register() i 100 If the code does not wait for the operation competition the task status will be . If or method is called the task status will be . TaskStatus.Running Wait() WaitAll() TaskStatus.RanToCompletion Summary: Using a Cancellation Token Cancellation of the task is very important to optimize the logic of your application. You may need to cancel the task for many reasons: operation timeout, exceeding resource limits, etc. You always need to handle the cancellation logic by yourself. You can do it via operator or via method call. return ThrowIfCancellationRequested()

Why Do You Need a Cancellation Token in C# for Tasks?

¿Por qué necesita un token de cancelación en C# para las tareas?

The Russian Invasion of Ukraine To Generations Z’s and Millennials born after the Cold War like myself, Russia’s invasion of Ukraine looks like an ancient relic from a dark and chilling past in human history. Considering the prosperity that I and everyone I know personally was born into, it seems absurd to sacrifice human lives for a country to extend its land borders. With the globalization, the ubiquitous internet, and the digital opportunities that exist today, the very idea of land borders is insignificant. However, against all anticipation, the world is now witnessing a new WW2 scenario close at hand. It is playing out in my East European backyard. The NATO countries are prevented from interfering too much in the conflict due to Russia’s largest-in-the-world nuclear arsenal. The slightest risk of a nuclear battle between East and West compels countries to err on the side of caution. As a result, principles of public international law are difficult to enforce — even when we are witnessing a crime against humanity taking place. [1] Beyond imposing financial sanctions on Russia, and providing humanitarian support and military equipment to Ukraine, there are massive efforts from the global civilization to support Ukraine against the attack. Wars of the past have been broadcasted on radio transmissions and flow- tv, but web 2.0 and web 3.0 provide a two-way street communication channel with a global reach. Global society seems to agree that Russia’s military aggression against Ukraine is based on an antiquated, black-and-white world view that belongs nowhere in the 21st Century. On the other hand, Ukraine is considered to be one of the most tech-savvy nations in the world. And while Russian media outlets are changing facts about the war, and shielding their citizens from Facebook, Twitter, and international news portals , Ukraine is backed by the global community thanks to modern-day IT. [2] In this post, I will run through some of the ways that IT is being leveraged in support of Ukraine. This post was in part inspired by a tweet from Whitney Merrill How Information Technology Is Leveraged to Support Ukraine First of all, social media providers and users are helping to silence and expose Russia’s propaganda apparatus. While Russian television channels are showing chat shows, old movies, and debates with experts that down-play or deny that an invasion is taking place , the global information ecosystem helps to spread reliable information from trusted news sources. [3] State-owned media outlets like RT (Russia Today) and Sputnik are from various social media sites such as Facebook, YouTube, and TikTok to avoid the spread of fake news. blocked Facebook and Twitter are on systematic misinformation campaigns where post misleading content to sway public opinion. increasing their focus fake accounts with GAN-generated photos Google follows in the footsteps of Twitter and Snapchat and all advertisement in Russia. pauses The censorship of intentionally misleading information ensures a more factful news flow. But the true power that social media holds over printed magazines and other one-sided communication channels is the reach, scope, and depth of how a message can spread. Just think of Ukraine’s president, Volodymyr Zelenskyy’s, powerful . Or his for civilians to defend the country. Thanks to the global communication networks, these messages can reach tens of millions of people within hours. speech to the Russian people request on Twitter Other prominent examples of important messages that are spread are the Ukrainian leaders’ for an IT army, their for foreigners to join the Ukrainian defense forces, their in Bitcoin, Ethereum, and USTD, and . attempt to gather digital talents official invitation call for donations plea to private companies for help Among many others, Elon Musk has answered the calls by providing Ukraine with , the world’s fastest satellite internet system, within 12 hours after by the Ukrainian Vice Prime Minister. access to Starlink he was asked to Never have a war been so well-documented, from hour to hour and minute to minute. Almost everything is being tracked in full publicity. Like the to Ukraine, on a crowd-funded online map, and the whereabouts of . amount of crypto donations military incidents Russian oligarchs’ private jets The app is a platform that gathers all kinds of resources to support Ukraine, including funds, medical supplies, shelter, asylum requests, journalism efforts, technology, legal advice, and information about local peaceful protests. StandWithUkraine [4] Similarly, is helping to connect humans in tech with humans in need. On the non-for-profit organization offers border info, a map of available locations for food and shelter, missile alerts, and more. TechforUkraine LeaveUkraine.com There are so many initiatives going on. Volunteer editors to cover events as they unfold. LA Times on how to prepare Molotov cocktails. Airbnb is up to 100.00 Ukrainian refugees for free. with support music for Ukraine are being made. Russian soldiers are , and OnlyFans model to Ukrainian clients. use Wikipedia makes TikTok videos aiming to host Spotify playlists looking for love on Tinder gives out discounts Memes, GIFs, tweets, videos, images, live streams are flooding the web to bring every person’s attention to the crisis. And people are helping however they can. The so-called “attention economy” may finally serve a noble, humanitarian purpose. Private messaging apps like WhatsApp, Signal, and Telegram are widely used for secure end-to-end encrypted communication for people in Ukraine (although Telegram is not end-to-end encrypted by default ). Also, the use of privacy-preserving tools such as that helps with online anonymity has recently seen a [5] Tor Project spike in Ukraine. And then we have the blockchain and Web 3.0 initiatives. As Jesus said: [6] “ ” Do not lay up for yourselves treasures on earth, where moth and rust destroy and where thieves break in and steal, but lay up for yourselves treasures in heaven, where neither moth nor rust destroys and where thieves do not break in and steal. Bitcoin and other digital currencies are intangible assets that circumvent the banks. They cannot be destroyed by moths and rust or stolen by thieves. This tweet illustrates what I mean: Huge efforts from the web 3.0 community are made to raise funds for Ukrainian organizations and people. Prominent examples of initiatives are , , and . UkraineDAO RELI3F unchain.fund Conclusion In conclusion, Ukraine is supported financially, humanitarianly, and with equipment from countries, companies, and civilians. They are attracting some of the best freedom fighters of the world and have the full moral support of the international communication system. On the other side, Russia as a nation is being “cancelled”. No democratic country wants to have anything to do with them. I don’t think it’s much different from how “the woke movement” has cance                                                            led predatory celebrities, offensive comedians, and certain historical figures of the past. The phenomenon of “cancel culture” is now taking on an entire country. As a result, I believe that Russia will be ostracized and its past great achievement will be overshadowed by dread and distaste from the international community, perhaps for decades to come. Zack Beauchamp (Feb 25, 2022) Why the US won’t send troops to Ukraine -> (27–02–2022). [1] https://www.vox.com/policy-and-politics/2022/2/25/22949351/ukraine-russia-us-troops-no-fly-zone-nuclear-weapons (Twitter) (28–02–2022). [2] https://indianexpress.com/article/technology/tech-news-technology/russia-ukraine-crisis-russia-blocks-access-to-twitter-facebook-news-portals-7800423/ Andrew Roth (The Guardian 26. Feb), ‘Don’t call it a war’ — propaganda filters the truth about Ukraine on Russian media -> [3] https://www.theguardian.com/world/2022/feb/26/propaganda-filters-truth-ukraine-war-russian-media Daria Kulish (March 2022), Tech Stands with Ukraine: Top 15 Companies Supporting Ukraine Following Russia’s invasion [4] https://hackernoon.com/tech-stands-with-ukraine-top-15-companies-supporting-ukraine-following-russias-invasion (05–03–2022). [5] https://mashable.com/article/russia-telegram-encryption Matthew 6:19–21. [6]

How Information Technology & Web 3.0 Is Leveraged to Help Ukraine & Cancel Russia 

First: c an you guess in which year noise cancelling technology was invented? Take a wild stab in the dark. I'll wait. When Was Noise Cancelling Technology Invented? The answer may surprise you. was submitted in by Paul Lueg, a German doctor of philosophy and medicine. The first patent application I could find for the active "process of silencing sound oscillations" 1933 The patent was published in 1936, and expired in 1953. It is a thing of beauty: Leaving barely a minute to chance, Brooklyn-born electrical aerospace engineer and computer scientist, Dr. Lawrence J. Fogel, submits in 1954 , which expired in 1977: a patent application for "Apparatus for improving intelligence under high ambient noise levels" The landmark moment for noise cancelling technology didn't arrive until 1982, however, when a professor at MIT named Dr. Amar Bose — with co-inventor John Carter, and under the name 'Bose Corp' — (originally designed for use in aviation). submits a patent application for "headphoning" Dr. Amar Bose taught at MIT for more than 45 years, but it was his invention of the Bose noise cancelling headphones that got him to position 271 on Forbes's richest men in the world list back in 2007, just in the year 2000. seven short years after the Bose Quiet Comfort line became available to the general consumer If you're interested to know more about the fascinating origin story of Bose noise cancelling headphones, you can read later. here's a nice post All this historical context is simply to say, when you ask Google: Are The Bose Noise Cancelling Headphones 700 Worth It? The short answer is: Absolutely. From a technical standpoint, Bose quite literally wrote the book on noise cancelling. And sure, there are an increasing number of competitors on the market today — but if you're the type of person who appreciates mastery and wants the best of the best, Bose is your brand. Whether you WFH and want to mute your spouse and/or children, drown out chatter from your fellow students or colleagues, or use public transport in blissful silence — the are akin to being underwater. Bose Noise Cancelling Headphones 700 And with 11 customizable levels of active noise cancellation, I'm at least a little less surprised to see so many people in Amsterdam cycling in the city with these supremely effective headphones over both ears. 😅 If audio output quality is a dealbreaker for you, you won't be disappointed with the Bose 700 either.  I asked Hacker Noon Twitter for — and I'm happy to confirm: the Bose 700 Headphones maintain crisp, balanced audio when put the test at any customizable noise cancellation setting or (audible) level of volume. all the best songs for testing new headphones — grab the full list here The gestures took me a little while to get used to, but once I did I found them really useful. The Bose 700 touch area is on the front right ear cup, and you can swipe up and down to change volume, and back and forth to skip tracks; double-tap to play/pause or answer a call; long hold to decline a call; or customize the long hold function to activate your preferred assistant or start up Spotify or a playlist based on your listening history (another nod to Spotify's total monopoly of the music streaming market, sigh, but also just a really useful shortcut). I've read some reviewers complaining about the fact that you need to download an app to use these, but as the smug owner of an Apple Watch, that doesn't bother me too much. The Bose 700 are designed for premium comfort. I have a really small head, so I'm used to having headphones feel heavy on the top of my skull, but the super smooth adjustable sliders on both earcups have 100% solved that problem for me. I also really like the way look, especially when paired with other expensive tech accessories, as in this on-point product photo from : Bose In terms of wireless reliability and range: although the initial connection to my Macbook wasn't as smooth as the connection to my iPhone, I wildly impressed by how far away I could get before the connection cut out. Also happy to confirm that a 2.5-hour charge (on the USB-C charging cable 😻) definitely delivers on the 20 hours of audio promised. was A Couple Questions for the Designers of the Next Iteration of Bose Noise Cancelling Headphones Bose isn't known to stick to a regular release cycle, so I don't know when the next gen headphones will be available. Just fr fun, here are some things I'd be interested in if I was a designer on the  next version of this product. Bose Sleepbuds™ don't stream music or podcasts — they only play content only from the Bose Sleep app. I think it'd be cool if that was available to other Bose product users, too. What if you made audio from the Sleep app available on the Music App too? I see at least one ad every day that markets to me on the basis of a product's supply chain or use of environmentally-conscious materials. So I'm always curious how bigger companies (like Apple, for example) are seemingly exempt from those kinds of customer demands. Bose Supply Chain Manager was as saying “Covid-19 has been the biggest disruption to our supply chain since the Japanese earthquake," suggesting a heavy reliance on off-shore suppliers for the materials used to manufacture these headphones; which are: What's the internal temperature like on sustainability when it comes to materials and supply chains? quoted Stainless steel available in 3 premium finishes Headband: (stainless steel is actually pretty sustainable) Ultra-soft gel-like foam covered in color-matched silicone Headband cushion: (definitely the greener option, as the alternative to silicone is plastic) Soft foam covered in protein leather Ear cushions: ("protein leather" — aka pleather — apparently often (mis)used by headphone manufacturers to describe a product that is in fact Polyurethane (PU) leather pads, which is actually a sheet of fabric — usually cotton or polyester — coated with polyurethane. While better for the planet than real leather, polyurethane is essentially a plastic, which we all know is bad bad not good). Finished with special anti-stick coating for touch gestures Earcup covers: (...🤷) Other than the democratisation of Bose in-house apps; perhaps a little more transparency around the impact of their materials and supply chain  (and perhaps a shorter product name for the next iteration..?) my answer to the question — Are The Bose Noise Cancelling Headphones 700 Worth It? — is a resounding YES. The sleek feel, flawless noise cancelation, audio playback, call quality, intuitive gestures and neat shortcuts have, IMHO, conspired to reaffirm Bose as the OG MVP GOAT of noise cancelling technology and headphone design. Check out the on Hacker Noon Bose Company News Page With , we're cataloguing breaking news about companies like , , and more from around the web via Bing News API, along with mentions of their technologies in Hacker Noon stories — creating a hub for the media's relationship with the world's top tech companies. Check out the Bose Company News Page , and . Hacker Noon's new Tech Company News Pages Bose Apple Netflix here apply to get your own company news page on hackernoon.com here

Are the Bose Noise Cancelling Headphones 700 Worth the Hype?

You are building a product and you put your hurt and soul into it. You're rewriting the details, crafting perfect pixel design, generating leads, ads campaigns, cold outreach, and publishing on all channels. You present a perfect demo, onboard a new subscriber, and then he churns. At that point you get mad and start making excuses: "they don't understand the product" "they were using it wrong anyway" "their business sucks" "I don't need them" But honestly, . YOU DO I went through the same process but eventually realized that: A subscriber that wants to cancel the service actually tells me a lot about how the product can grow. Once you reveal churn hidden opportunities, you can take action to prevent churn and make your way to the holy grail of negative churn. It makes sense - positive growth depends on having CAC/LTV metric, it's as simple as that. You are already spending a lot of greens on CAC but how much are you spending to increase LTV? Let's say you have 1,000 subscribers paying $10 monthly subscription = $10,000 monthly revenue. Assume your monthly churn rate is 6% so the next month you will have 940 paid subscribers and $9,400 in revenue, and the month after that - 883 paid subscribers and $8,830 in revenue. If you run the calculation until the end of the year, you will see that on month 12 your monthly revenue is $4,760. Let's see what happens to your LTV if you lower your churn rate from 6% to 1%: In the first month you will have the same $10,000, but at the end of the year your revenue will be $8,860. Your LTV went from $4.76 to $8.86 -> that's a 86% increase! The article is written with love by Churndler's founder.

They want to cancel their subscription? OK I don't need them!

Anyone else tired of being shackled to a desk between the hours of 9 and 5 on a beautiful day? More and more lately, I've been wanting to take meetings outside in the fresh air. Sure, I can pop some earbuds in and wander around the neighborhood on my phone, but that's hardly conducive to productive note-taking or interacting with screen shares (not to mention the unnecessary mobile data usage). The problem with outdoor computing—as most of you probably know—is the damned glare from the sun. Can't exactly call it working when you can't see the screen to begin with. So, what is a slowly-lapsing-indoorsman to do? Brighten Up Don't get too attached to your brightness settings. Crank that baby up to 11. It won't make much difference (imagine shining a flashlight at a spotlight), but it'll help a lot more than it will hurt. Go Into the Light Say goodbye to dark mode. I've tried (believe me, I have tried), but dark mode is nigh impossible to see on a bright day. I promise, though, light mode isn't nearly as blinding in the sun as it is in that cave you call an office. Seek Some Shade Unless you're rocking an e-ink laptop display, your screen will never overpower the burning ball of sky fire we call The Sun. Amazon has a bunch of laptop-ready shades for this purpose, but if you'd rather not look like a total dork, just sit under a canopy or something (which will make you less likely to need to wear sunglasses too, which won't help the whole "seeing the screen" problem). Mind the Leaf Blowers It's springtime, soon to be summertime, so the gas-powered lawn care cartel is in full force. This carries two problems: You won't be able to hear anyone in video calls.
Nobody will be able to hear you. It's hard to solve for #2, but for #1, get yourself a good pair of noise-canceling headphones. You won't have to wear them all the time (that's hardly comfortable), but it's good to have them on hand for when your neighbor decides to mow his lawn for the third time this week. Anything Else? These are the things that have worked for me so far, but I'm honestly not entirely satisfied. I haven't solved the problem of power (extension cords, maybe?), nor do I have particularly good wifi coverage in my backyard (solvable); and what if I want to work at a park? That introduces a whole host of new challenges. Have you tried to do your computery job outside? What worked for you (or what didn't)? Anyone else tired of being shackled to a desk between the hours of 9 and 5 on a beautiful day? More and more lately, I've been wanting to take meetings outside in the fresh air. Sure, I can pop some earbuds in and wander around the neighborhood on my phone, but that's hardly conducive to productive note-taking or interacting with screen shares (not to mention the unnecessary mobile data usage). The problem with outdoor computing—as most of you probably know—is the damned glare from the sun. Can't exactly call it working when you can't see the screen to begin with. So, what is a slowly-lapsing-indoorsman to do? Brighten Up Don't get too attached to your brightness settings. Crank that baby up to 11. It won't make much difference (imagine shining a flashlight at a spotlight), but it'll help a lot more than it will hurt. Go Into the Light Say goodbye to dark mode. I've tried (believe me, I have tried), but dark mode is nigh impossible to see on a bright day. I promise, though, light mode isn't nearly as blinding in the sun as it is in that cave you call an office. Seek Some Shade Unless you're rocking an e-ink laptop display, your screen will never overpower the burning ball of sky fire we call The Sun. Amazon has a bunch of laptop-ready shades for this purpose, but if you'd rather not look like a total dork, just sit under a canopy or something (which will make you less likely to need to wear sunglasses too, which won't help the whole "seeing the screen" problem). never total Mind the Leaf Blowers It's springtime, soon to be summertime, so the gas-powered lawn care cartel is in full force. This carries two problems: You won't be able to hear anyone in video calls. Nobody will be able to hear you. You won't be able to hear anyone in video calls. Nobody will be able to hear you. It's hard to solve for #2, but for #1, get yourself a good pair of noise-canceling headphones. You won't have to wear them all the time (that's hardly comfortable), but it's good to have them on hand for when your neighbor decides to mow his lawn for the third time this week. Anything Else? These are the things that have worked for me so far, but I'm honestly not entirely satisfied. I haven't solved the problem of power (extension cords, maybe?), nor do I have particularly good wifi coverage in my backyard (solvable); and what if I want to work at a park? That introduces a whole host of new challenges. entirely Have you tried to do your computery job outside? What worked for you (or what didn't)?

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