Too Long; Didn't Read
<span>If</span> there is anything I’ve learned about working with <a href="https://hbr.org/2014/05/making-freemium-work" target="_blank">freemium</a> sign-ups, it’s that the process is a game of give and take. The decision to find the right balance of data collection and ease of entry into your platform is an art all in itself.