Handwritten letters typically require time and effort to produce, but technological advancements have changed that. Although algorithms don’t technically have a human touch, they can appear as they do. AI is now powering handwriting for businesses by taking over the process. How Does AI Handwriting Work? Typically, the variabilities and small nuances of human writing have been challenging for artificial intelligence (AI) to mimic because it has to understand what each character represents, accurately reproduce them in different styles, and appear varied enough not to look robotic. Although it’s a complex process, it’s possible with machine learning applications. The AI typically must train on data sets or examples and understand the action behind each stroke to write accurately. For example, one research team developed an AI handwriting model by breaking the process into steps. They took words only a pixel wide and so it could replicate the style of the writing sample. The sequence had to be translated into a schedule for it to learn. digitally mapped the stroke It only needed to review a writing sample of to mimic a different style. Once it took in enough information, it could create a new word only one pixel wide before making it thicker and legible. five to seven paragraphs Things like the width of each stroke or the color of the text weren’t necessary for its learning process and had to be considered afterward. Since deep learning models can , algorithms can train on all handwriting types. make decisions with ambiguous information For example, they could analyze a sample from a child and produce similar results despite the letters not aligning with what the alphabet is supposed to look like. While models can work in other ways, the process is usually very similar. How Are Businesses Using AI-Powered Handwriting? AI is powering handwriting for businesses by taking on the task of writing physical communication. The algorithm can learn and reproduce writing accurately and operate without much human input. It can take on things like letters to colleagues, marketing campaigns, or client notes. Any organization mass-producing written documents can utilize the power of AI because it can create text that looks entirely handwritten. Even if their primary model isn’t based on writing, they can still use it to add a personal touch to their communication. The bonus is that it usually recognizes its errors, making the final product highly accurate and legible. Businesses are primarily using it for automation purposes. For example, one company fully automated the process for companies using an on a physical document. AI capable of copying anyone’s handwriting Writing can be tedious in itself, so it can be significantly time-consuming on a large scale. An algorithm capable of streamlining the process can benefit any business relying on written documents. Why Are Businesses Writing With AI? Primarily, businesses use an AI-powered handwriting process to capitalize on handwritten words' effectiveness without spending time physically writing. There are many reasons for this. Improved Efficiency Businesses dealing with large-scale physical communication or those who frequently handwrite documents can see improved efficiency. Mass-producing written work typically takes a long time, but AI can do the task without human input. Even businesses not typically affiliated with writing can benefit from increased efficiency brought on by algorithms. Science, technology, engineering, and math (STEM) fields aren’t considered writing-intensive, but they can be. Since in the United States because of a lack of skilled workers, assistance from automation could help significantly. STEM careers are in high demand Higher Productivity Businesses can use it to spend less time writing out their message since AI does the work for them. It goes beyond purely automating the process because it can learn and adapt to changes in handwriting or dialect. For example, one machine learning algorithm developed at Brown University and even in cursive simply by analyzing writing samples. could write in multiple languages Unlike robots that recreate words in an orderly fashion, it can adapt to change and intentionally include minor variations to appear more human. Beyond simply copying what it saw with , it could also recreate various characters it hadn’t seen before. Since it has such a broad range of capabilities, it can be applied in many situations. nearly 93% accuracy For example, employees could utilize augmented intelligence to draft letters to clients with a language barrier. It’s more efficient because they can spend less time translating, drafting, and copying text. Better Lead Generation Handwritten marketing provides better lead generation because people are too used to digital communication. For example, email click-through rates stagnated at during COVID-19. 3% or less Even if they have personal touches, many people still clear their inboxes without a second thought. Letters that appear like they’ve been written by hand also might not be enough because many people consider them generic. Since AI-powered writing utilizes a physical pen and customized strokes, it can connect with them more. People who receive something they feel is personal are more likely to react positively. Increased ROI Physical mail typically receives the highest return on investment (ROI) compared to other forms of media. Around than email in their marketing campaigns. 60% of people feel it’s more effective Businesses write with AI because it lets them increase their ROI in a streamlined way. They don’t need to put more effort into creating content when an algorithm works for them. Higher Engagement One company providing AI-powered handwriting services for businesses claims marketing campaign letters because of increased client engagement. show significantly better results The letters appear personal since the genuine ink on the page makes it look like someone took the time to craft a thoughtful message. Businesses can also use it to engage their consumers more because handwritten communication is more likely to be opened and read than emails. Its compared to the 20% email gets. open rate is nearly 99% A physical letter is a rarity, so people are inclined to read it. AI is powering the writing process for companies because it lets them increase their engagement with a streamlined, automated process. Businesses Are Using AI Handwriting AI can streamline the process of communicating with clients or marketing to consumers. The end product is accurate, legible, and free from human error. Since handwritten letters have better results, businesses can utilize an algorithm to take advantage of its benefits without spending time physically writing. Sources: https://www.fau.eu/2020/06/15/news/research/imitating-handwriting-with-artificial-intelligence/ https://www.miragenews.com/imitating-handwriting-with-artificial-intelligence/ https://rehack.com/featured/ai-vs-deep-learning/ https://innovationsoftheworld.com/the-handwriting-company/ https://schola.com/blog/exploring-stem-could-your-daughter-be-a-future-engineer https://www.forbes.com/sites/bernardmarr/2019/06/21/meet-hemingway-the-artificial-intelligence-robot-that-can-copy-your-handwriting/?sh=65dacc944dab https://cacm.acm.org/news/236916-brown-researcher-teaches-robots-handwriting-drawing/fulltext https://go.lob.com/rs/900-QJF-050/images/The%20State%20of%20Direct%20Mail%20R8.pdf https://techround.co.uk/interviews/scribeless-startup-interview-ai-handwriting/ https://smallbiztrends.com/2020/09/handwritten-notes-to-clients-benefits.html

AI Is Now Powering Handwriting for Businesses

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