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AR opens up a whole new world of possibilities to immerse curious users in new experiences applicable to multiple industries. Technology gives machines vision through the device’s camera so that the computers can see what it is that users are looking at and ultimately augment it. AR technology-assisted tours represent greater flexibility, as the experience can be consumed whenever it's convenient for them. The barrier to entry for tour creates is much lower, there will be a greater variety of activities to choose from, giving consumers the power to enjoy unique and niche experiences based on their individual interests.