Too Long; Didn't Read
There's no way to BS success in a startup, but only one thing matters: how useful you are. People pay for usefulness, it's that simple. Want to make more money? Be more useful. Not making money? You're not useful enough. Life is not a race, but startups are. You have to add value to the market before the runway is up. You don’t have to change the world or anything. Just add a bit more value than what was there before you were born.