Unlocking the Value of Digital Media with NFTsby@bensoncrypto
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Unlocking the Value of Digital Media with NFTs

by Isaac BensonMarch 2nd, 2023
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NFTs are digital assets backed by the blockchain that represent a one-of-a-kind, irreplaceable asset. They provide a new way for artists and other creatives to monetize their work and earn royalties, even after selling it. NFTs can also provide users more control over what they can and cannot access online.

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NFTs are digital assets backed by the blockchain that represents a one-of-a-kind, irreplaceable asset. For example, imagine owning a rare, one-of-a-kind painting by a famous artist. No matter how many copies or prints of that painting exist, the original is the only one with the actual value and cannot be replaced by a replica.

Similarly, NFTs allow for the creation of unique digital art or collectibles that can be verified as authentic, thanks to blockchain technology. So this means that someone can own an NFT of digital artwork or collectible, which can be sold or traded like any other valuable item.

Now, you might be wondering how NFTs work. It's all thanks to blockchain technology, a distributed ledger that records every transaction and ensures that it is secure and transparent. Every NFT is a unique and trackable blockchain-based token that can be linked to non-blockchain asset. So, people can verify the authenticity of an NFT and track its value over time.

So, why are NFTs so popular? First, they provide a new way for artists and other creatives to monetize their work and earn royalties, even after selling it. For example, an artist can sell an NFT of their digital artwork and still earn a percentage of every subsequent sale, thanks to smart contract technology built into the blockchain.

Benefits of using NFTs for digital media

The ability to verify the legitimacy and provenance of a product is a significant advantage of NFTs. However, it can be challenging to determine digital media's dependability in terms of origin and authenticity. This problem is solved by blockchain technology, notably NFTs, which generates an immutable digital audit record of ownership and provenance. This allows producers to establish a verifiable record of ownership for their digital creations, which can increase the value and appeal of such products.

NFTs can also provide users more control over what they can and cannot access online. Creators have sometimes struggled to reclaim ownership of their work after making their digital creations available to the public. Because NFTs allow them to specify terms for the usage and distribution of their creations, creators have more power over how and where their content is utilized. This offers the twin benefit of lowering the risk of theft and unauthorized dissemination of an author's work while also allowing them to profit from it.

NFTs may provide intriguing new channels for digital monetization and the possibility of increased digital monetization. For example, producers can enter the expanding market for digital collectibles by creating unusual and one-of-a-kind digital goods. Because of NFTs, digital content can now be offered as one-of-a-kind digital works rather than mass-produced digital items. This could increase the market value of digital work, allowing artists to monetize their labor more effectively.

Additionally, NFTs can be traded and sold via novel transactional methods. For example, the NFT marketplace platform, myNFT, enables users to auction their NFTs via a traditional or GBM auction. However, GBM auctions are different from regular auctions because there are different outcomes for people who bid.

The first outcome is that the highest bidder wins the auction (the same as traditional auctions), and the second outcome is the remaining bidder's profit from the transaction. The second highest bidder's profit acts as a reward for participating in the auction process.

GBM auctions take the placed bids and calculate the potential profit users can earn when placing a higher offer. Auction participants who get outbid receive their money back (like regular auctions) and a small profit. The user auctioning off the item receives the remaining funds after the rewards are distributed between the bidders.

Furthermore, NFTs provide new avenues for online collaboration and creativity. By trading and exchanging, NFTs enable artists to collaborate on projects and build on each other's ideas. With the use of NFTs, new forms of digital media, such as interactive art and immersive experiences, can be created. This can be a useful catalyst for the emergence of new digital media.

For example, The Quest of Evolution is a platform where artists collaborate on a piece of media and share the earnings. One of the pieces of media that creators can work on is known as Crypto-Novels, which consist of art pieces combined with music and some text to build a literary NFT multimedia piece.

Users can contribute to these NFTs by purchasing them and adding their content (i.e., text). Then, to enable additional users to contribute, the previous user can sell the NFT piece. Once users contribute to these NFT media pieces, they can get a share of a 10% royalty pool for every sale on the platform. 

Contributors also earn royalties if the rights to the Crypto Novel are sold or licensed to another user organization. Users who contribute also gain access to a closed-off Discord channel for contributors of the Crypto-Novel, enabling more open collaboration between users. The Moonbeam Network (GLMR) powered the platform, so contributors receive their royalties in the native GLMR token.

NFTs offer numerous benefits for digital media. By establishing authenticity and provenance, enabling greater control over digital content, providing new monetization opportunities, and enabling new forms of collaboration and creativity, NFTs provide a powerful new tool for digital creators to monetize their work and create new forms of digital media.

Types of digital media that can be tokenized with NFTs

NFTs may significantly alter digital content distribution, ownership, and exchange. Almost every form of digital content, from artwork and music to films and virtual real estate, can be tokenized using NFTs. Unique digital assets that users can own, exchange, and collect are possible thanks to NFTs.

Tokenizing artwork is a good use of NFTs. Owners can convert unique works of art digital artists create into collectible NFTs. In addition, digital creators can raise the value and appeal of their works by using NFTs to prove ownership and authenticity.

People use NFTs to tokenize digital music files. NFTs can be derived from musicians' original digital assets like albums and songs. It's a win-win situation because the musicians get complete control of their work and can generate income innovatively.

Users can use NFTs to tokenize videos and other forms of digital media. For example, artists can make original videos, such as short films or web series, that users can convert into NFTs. This has the dual benefit of establishing your rightful ownership of the work and validating its originality while opening fresh avenues for making money.

Furthermore, NFTs can be used to tokenize virtual real estate, another digital material. We use "virtual real estate" to describe digital possessions in online environments like Decentraland and The Sandbox. Like real estate, these digital assets can be converted into NFTs and exchanged on the market.

NFTs can be used to tokenize digital assets, including media files, collectibles, and in-game goods. It is expected that more and more forms of digital media will be tokenized in the years to come as the applications for NFTs grow.


Non-Fungible Tokens (NFTs) provide digital producers with a novel and powerful method of monetizing and maintaining ownership of their work. The ways digital media is bought, sold, and owned are evolving due to NFTs' ability to demonstrate authenticity and provenance, enable greater control over digital information, provide new monetization opportunities, and enable new kinds of collaboration and creativity. 

As the applications for NFTs grow, we may anticipate that more and more forms of digital media will be tokenized using NFTs, opening up exciting new possibilities and introducing novel approaches to the digital media industry.