Maryna Barysheva

Maryna Barysheva is an award-winning Web3 marketing executive trusted to drive growth by the world’s largest institutions and Fortune 500 companies. She is the CEO of LKI Consulting, a veteran crypto growth firm scaling blockchain and technology businesses since 2016. Under Maryna’s leadership, LKI has partnered with tier-1 industry players including Bybit, Multibank, KuCoin, Mantle, Transak, and Cardano Group, supporting high-stakes token launches, global go-to-market strategies, and community-led growth at scale. Before founding LKI Consulting, Maryna led marketing at Baltics SaaS leader Interactio, scaling the company from seed to a $100M valuation. She has also delivered strategic solutions for NATO, the U.S. Department of State, the European Parliament, the European Commission, Google, and Mastercard, giving her rare cross-sector insight across enterprise, government, and Web3. A sought-after international speaker, Maryna regularly takes the stage at leading Web3 conferences, sh