Abhik Shome

B2B startup marketing consultant. Founder - The Starting Idea. Abhik Shome is a B2B startup marketing consultant and online entrepreneur who has built multiple businesses in the digital marketing space. He is the founder of The Starting Idea, a blog where he shares practical, tech-driven growth strategies for early-stage startups. His primary expertise lies in transforming content into a long-term growth asset, helping B2B companies establish thought leadership and become the go-to voice in their respective niche, without relying solely on paid acquisition. Abhik has contributed to and been published in Inc.com, Business Insider, YourStory, Thrive Global, Search Engine Land, Indiana University Northwest, GTM Dialogues, and more than 15 other platforms. Through his writing, consulting, and entrepreneurial work, he focuses on showing startups how to use content not just for visibility but to build credibility, authority, and compounding traffic over time.