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Biometric facial recognition during payment procedures (Face Pay, selfie biometrics) makes it super comfortable to shop offline: no bank card, smartphone, or any other device is required. Once a user approaches the purchase area, the system recognizes them by their face and will charge the card a certain payment. There is no need to worry if you've left your smartphone or card at home. To buy something online, it is enough to bring the device with a camera closer to your face. To make a payment, you need to tell the cashier or enter your phone number, then look at the camera of the payment device and smile.