Too Long; Didn't Read
The Four Key Drivers to Accelerate Our SaaS Business: Build a solid rich content marketing strategy. Content strategy is building, managing, and curating media that you build (of course own it) Good SEO practice will help you drive traffic to your website that otherwise is very difficult to receive. A rockstar SEO/Web Analytics team for growth is a must, helps you in tool adoption. Customer retention & customer engagement should be a priority #1 to stay relevant and make sure they are happy.