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Open data platforms enable non-technical business users to develop data-driven applications, without help from IT. Citizen IT is grounded in the understanding that data must be democratized across an organization so that business users can create the applications and services they need to be successful – quickly. McKinsey found those that do score 33% higher on innovation measures than those that don’t. The concept of Citizen IT provides a competitive advantage to organizations that adopt it, according to McKinsey.