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Naples italy is a city with a rich history of entrepreneurship dating back to the ancient greeks the citys location on the mediterranean sea has made it a hub for trade and commerce attracting merchants and innovators from around the world with a population of over 28 million people naples is the thirdlargest city in italy and boasts a diverse and talented workforce in recent years naples has seen a surge in technological innovation with startups in fields such as biotech fintech and ecommerce emerging as key players in the local economy companies such as cibando a restaurant discovery platform and beintoo a mobile advertising company have been founded in naples and have gone on to achieve global success naples is also home to several universities including the university of naples federico ii which has a strong reputation for research and innovation the citys living wage is around 1200 per month and the unemployment rate is currently around 20 despite these challenges naples has a thriving startup scene with new companies starting up at a steady rate the citys gdp is around 50 billion and its strategic location and talented workforce make it an attractive destination for entrepreneurs and investors alike overall while naples faces significant economic challenges its entrepreneurial spirit and innovative culture make it a promising location for startups looking to make their mark in italy and beyond with the right support and investment naples has the potential to become a major player in the global startup ecosystem
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