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Campania located in southern italy has a rich history of entrepreneurship dating back to ancient times the region is home to over 58 million people and boasts a diverse geography including the stunning amalfi coast and the bustling city of naples despite its historical roots the startup scene in campania has struggled in recent years due to high unemployment rates and a lack of government support however there have been some notable technological innovations in the area including the development of a new type of solar panel by the company 3sun and the creation of a mobile app for waste management by the startup ecolight additionally there are several companies headquartered in campania such as the fashion brand kiton and the food company pastificio di martino local universities such as the university of naples federico ii have also played a role in fostering entrepreneurship in the area however the living wage in campania is relatively low with an average monthly salary of 1200 the unemployment rate is also high at 205 and the city level gdp is lower than the national average despite these challenges there has been a recent uptick in the rate of new companies starting in campania this can be attributed to the growing interest in sustainable and ecofriendly businesses as well as the emergence of coworking spaces and startup accelerators in the area with continued support from the government and private sector the startup scene in campania has the potential to thrive and contribute to the regions economic growth
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