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Marrakesh located in the marrakeshsafi region of morocco has a burgeoning startup scene that is gaining momentum the city has a rich history of entrepreneurship with many locals starting their own businesses and trading in the bustling markets the geography of the area is diverse with the atlas mountains to the south and the sahara desert to the east providing a unique backdrop for innovation the population of marrakesh is around 1 million with a mix of locals and expats contributing to the startup scene technological innovations in the area include the use of solar power and sustainable agriculture practices which are gaining traction in the region companies founded in marrakesh include hmizate a daily deals website and m2m solution a provider of iot solutions the city is also home to the headquarters of the moroccan agency for sustainable energy key historical events in marrakesh include the founding of the city in the 11th century and its role as a center of trade and culture in north africa local universities include cadi ayyad university which has a strong focus on science and technology the living wage in marrakesh is around 2500 mad per month or 275 usd the unemployment rate is around 10 which is relatively high compared to other cities in morocco the city level gdp is around 8 billion usd the rate of new companies starting and ending in marrakesh is difficult to quantify but there is a sense of optimism and energy in the startup community the city is attracting more investment and attention from international organizations which bodes well for its future overall the startup scene in marrakesh is thriving thanks to a combination of local entrepreneurship technological innovation and international interest while there are challenges to overcome such as high unemployment and a lack of infrastructure the city has a bright future as a hub of innovation in north africa
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