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Revenue Operations (also known as RevOps) is the business practice of driving revenue across teams. Marketing, Sales, and Customer Success departments have a significant influence on revenue. Each department has its own set of KPIs and targets to achieve. Revenue operations help align teams and departments with the company’s goals and strategy, drive top-line growth and increase profitability. It is important to adopt revenue operations as it enables you to unite your team under a single vision and offer them a single goal to achieve.