Predict Customer Churn With Machine Learning, Data Science and Survival Analysis
Too Long; Didn't ReadChurn is the process of customers leaving their service provider for a competitor. It can be due to many reasons, such as financial constraints, poor customer experience, or dissatisfaction with the company. The Tesseract Academy recently worked on a customer churn prediction problem with a large insurance company based in London and San Francisco. In this article we will examine some of the methods that we used in order to make the project successful. We will dive into some of these techniques we used to predict which customers will churn and better understand their behavior.