The no 1 most subscribed youtuber, Pewdiepie, announces that he will exclusively stream on Dlive, a video streaming site running on blockchain. On April 9th, both he and Dlive announced via youtube and twitter that the partnership will commence with the first stream set for April 14th. Youtube is starting to realise they aren’t the only person in the room anymore. For many years they have had the monopoly on the video sharing industry online. In November 2006, youtube became a further consolidating the stronghold of the internet giants. We have seen time and time again, anyone who becomes successful and could be seen as a competitor is either shut down or bought out by groups like google and amazon. No longer will this occur with such a crippling effect. subsidiary of google With the introduction of blockchain, video streaming sites like have developed, pushing against all that these internet giants stand for. They are decentralized, transparent and fair. Content cannot be moderated or pushed with corporate agendas. Cuts as big as 50% going to the man in the middle are a thing of the past. And it looks like the world is starting to notice. Dlive Who is Pewdiepie Pewdiepie started his youtube career in 2010 focusing on becoming a figure in the gaming industry. He is best known for his Let’s Play commentaries. Over the years he has grown to become the on youtube and the in 2016 with $15 million as mentioned in . number 1 most subscribed channel highest youtube earner Forbes Right now he has almost and a he posted only 11 days ago has already received over 70 million views. That is on average, over 4,400 views every minute for 11 days straight. And now this man is not only supporting blockchain, but he is on blockchain. 94 Million subscribers popular video In the recent past, Pewdiepie has been openly critical of youtube’s algorithms stating that poor quality and even inappropriate content is being promoted above genuine creators’ original content. He has also been involved in many controversial conflicts, the latest being a with India’s leading music distributor. subscriber battle Who is Dlive DLive is changing the whole game by putting platform ownership in the hands of the users through blockchain technology powered by Lino. The users of DLive are rewarded for their contributions as the platform grows. Both content creators and viewers are valued. Unlike traditional platforms, DLive takes absolutely zero platform cuts from users’ donations and subscriptions. Instead, the economic system has been designed to revolutionize revenue distribution by rewarding the community for their contributions rather than a corporation. The Announcement In a youtube video titled ‘ ’ published on April 9th, Pewdiepie started the video by dropping the announcement of him joining Dlive. It was easy to miss and could be seen as a fairly quite announcement, except this video has already received 5.4 million views already. Here’s the mf tea <a href="https://medium.com/media/271e1d47404fdc3781ec0b0b8b83d572/href">https://medium.com/media/271e1d47404fdc3781ec0b0b8b83d572/href</a> On the same day, Dlive also announced the partnership on , which was shortly commented on by Pewdiepie, confirming the partnership openly. twitter What does this mean for blockchain For anyone who is involved in the blockchain industry, it is common to see big named corporations named as partners in blockchain exploration and research. But adoption is still a work in progress. Over the last 24 months, following the recent boom in cryptocurrencies, there has been a strong push transferring Distributed Ledger Technology (DLT), or blockchain tech, into real use cases around the world. There have been a number of challenges hindering this task, most notably, as well as the . As a result many people in the mainstream industries are generally reserved when it comes to openly showing support for this new industry. lack of clear regulations blockchain trilemma But when the biggest creator of youtube, turns his back on the giant to openly support blockchain, it is safe to say things are changing. Fear of the unknown is being replaced with the excitement of joining a pioneering movement. It is no longer the public’s view of , but rather ‘blockchain: the cryptocurrency scam’ . ‘blockchain: the technology that will change the world’ It is common now, to hear of in some manner; to hear of to transfer their applications onto the DLT. It is normal to see governments working with throughout the world. banks employing blockchain tech large technology companies partnering with blockchain firms organisations to enhance the use case of blockchain And now, it is normal to see some of the biggest names online to openly support blockchain and adopt it. People have been asking me, are we in a new era with blockchain. And I would say yes! We are moving into the Era of Blockchain Adoption. So get ready world, we are here to stay and together we will make a positive difference. Be sure to follow me on here and on twitter for more exciting blockchain news!

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Pewdiepie leaves Youtube to Stream Exclusively on Blockchain

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