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Passion Economy Shall Be The Disruptor of 2021 and Beyond, says Li Jin. Li Jin is a founder and Managing Partner at Atelier, an early-stage VC firm. Clayton Christensen’s disruption theory and what it means for the Passion Economy. The Passion Economy is a model of internet-powered entrepreneurship in the digital age of entrepreneurship. Christensen: Disruptive innovations are not breakthrough innovations that make good products better. Instead, they are innovations that either enter at the bottom of the market and serve a lower-profit segment, or target consumers who previously could not access or afford a product/service.
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