Neuromarketing: Understanding Consumer Behavior Through Technologyby@devinpartida

Neuromarketing: Understanding Consumer Behavior Through Technology

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Neuromarketing uses a blend of neuroscience and marketing research to understand how consumers react to marketing campaigns. It can give you insights into a campaign’s performance that even traditional marketing metrics can't measure. To understand the subconscious behavior of consumers, you must use different technologies to monitor their cognitive responses.
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Devin Partida

Devin is the Editor-in-Chief of ReHack. She covers cybersecurity, business technology and more.


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by Devin Partida @devinpartida.Devin is the Editor-in-Chief of ReHack. She covers cybersecurity, business technology and more.
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