Master Data Management – Strategy or Technology?by@sembrown
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Master Data Management – Strategy or Technology?

by Sem Brown6mNovember 4th, 2020
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As companies transform many of their core systems we feel it’s important to speak to our experiences with big master data management technologies that make vast claims. As a result of these silos of data, it is common to find an increasing number of data duplications and variations. The cost of change is very real in opportunity loss, but for how long is acceptable? Is it possible to measure a rolling ROI of the processes needing improvement in order to justify the effort before a transformation begins and again after changes are in place?

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Sem Brown

Sem Brown

@sembrown

Digital Strategist and Brand Consultant with 10+ years of experience.

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Sem Brown@sembrown
Digital Strategist and Brand Consultant with 10+ years of experience.

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