What's the difference between average product teams and exceptional ones? Is it talent, tools, or both? Well, it's rarely either of them; rather, it's how quickly decisions are made, clarity is created, and how fast the team can make moves without unnecessary dependency.
This is where the role of product managers becomes critical. When product leaders try to own everything, they unintentionally create friction and slow teams down. Good product leaders don't do this; rather, they enable their teams to move faster even without them in the meeting by removing bottlenecks. This is why, in this article, we will be looking at how PMs fast-track delivery and how PMs can become the actual delivery bottlenecks.
How Great PMs Remove Bottlenecks
Step into the many product team meetings, and you will likely find this scenario, where the product manager pushes every decision to the edges by trying to answer every question. In contrast, what great PMs do is
When project sub-teams own decision-making for their units, less time is required, and work is fast-tracked because these teams would take greater ownership of the output. Some other ways great PMs remove bottlenecks are:
They Replace Rigid Specs With Clear Intent
Another way product managers remove bottlenecks is by replacing rigid specs with intent. For example, instead of focusing on steel covers because of durability, they simply communicate the need for durability to the teams. This method leaves room for the team to look for solutions if the constraints of using steel get too demanding. How do PMs achieve this?
They clearly articulate the problems that need to be solved, what success looks like, and the constraints and assumptions. Then they allow teams to come up with experiments, prototypes, and incremental learning. Generally, this reduces wasted effort on features built around untested assumptions.
They Set Clear Priorities
Thirdly, they create ruthless clarity on priorities. In product management, you have to define what you are doing and what you are not doing. That's because high-performing teams are not doing more; they focus on doing less in a better way. Great PMs create ruthless clarity by defining one primary goal per cycle, sequencing work rather than stacking competing priorities, and maintaining clearly defined lists. This way, there won't be constant context-switching and endless debates about what matters most.
They Enable Direct Collaborations Between Sub-Teams
Sometimes, the PM has to eject themselves from certain conversations to accelerate product development. Imagine acting as a middleman for every conversation between teams. Engineers have to go through the PM before interacting with the users, and designers have to wait for the PMs’ mediation before validating ideas. This eventually creates unnecessary delays rather than eliminating them. In accelerated environments, the PMs’ role is to facilitate and align collaborations, not to translate every message.
They Prioritize Momentum Over Perfection
When teams talk about speed, it doesn't necessarily mean recklessness. Although great PMs optimize workflows for momentum rather than perfection, they're on the lookout to identify which decisions are reversible or not. Why is this important? If the decisions are reversible, they can be made quickly. This way, they can learn and make adjustments on the go rather than in planning, which takes more time.
How Do Product Managers Become Bottlenecks?
The paragraphs above show how product managers can carry on their duties in ways that optimize speed and product delivery, but sometimes, even good-meaning PMs can create friction in the process. Let's discuss how this happens in the next section.
They Hoard Decision Making
Decisions are a major part of product development. When PMs position themselves as the single point of approval for every decision, even the minute ones, teams automatically stop moving independently. This usually happens when PMs are afraid of losing control or when they want to be solely accountable for everything. This results in a bottleneck because simple decisions will pile up, and designers will have to wait for answers.
There’s a Lack of Clear Prioritization
A lack of clear prioritization from the PM is another problem worth discussing. Usually, this happens when PMs find it difficult to make hard trade-offs or engage in stakeholder conflicts. As a result, teams spend too much time debating about direction instead of building.
They Focus On Over-Specification Before Validation
We also have to talk about the issue of
The Way Forward
Speed in product delivery is a leadership outcome. Great PMs move fast, not because they do everything themselves, but because they design systems where others can move without independently without being excessively reliant on them.