TLDR
Companies are projected to spend over $79 billion on SEO this year, while 75% of people say that paid search ads make it easier for them to find the information they are looking for on a website or search engine. While both may look drastically different from each other, they can be found to have incredibly similar objectives and aims. The purpose of both SEO and SEM is to market your website or make people aware of or familiar with your offerings. There is no doubt that together, SEO. and SEM can improve your chances of getting high-quality traffic as well as improve your conversion rates.via the TL;DR App
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Written by chrismcdonald | Chris Mcdonald is a founder of CompleteConnection blog.
