TLDR
The sales and marketing teams need to be on the same page to attract the right prospects, and to convert more prospects into buyers. The sales team gets to hear from buyers day in and day out. The marketing team can create compelling content to engage effectively with buyers. It's important to know which content worked best for the business and which works best for business. The two teams should meet once a week to discuss the quality of leads generated by the marketing team. The main agenda of such a meeting should be: "Help Each Other"via the TL;DR App
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