Last Updated - August 06,2023
Wondering on how to launch your own branded OTT TV apps?
Here are the best 9 TV app development companies from top TV app developers to create Apple TV, Android TV, Amazon Fire TV, Roku TV, Smart TV, Samsung Tizen, LG Web OS, and many others.
Did you know that more than 51% of households in the U.S watches content over OTT TV apps for at least 100 minutes everyday.
Before getting started with the typical process to create your own OTT TV app and get streaming on multiple TV devices and mobile devices, let's get clear what an OTT TV app should look like and it’s supporting platforms.
Understanding a Typical OTT TV App
Over-the-top apps deliver video content to various devices such as smartphones, Web applications, Tablet and more. Notably, OTT TV apps are more like streaming content on TV than the traditional distribution of satellite or cable broadcasting.
The TV-enabled OTT apps stream movies, TV shows, Web series and much more content over the internet across all Smart TVs like Android TVs, Apple TV and others.
So if you’re in the race of progressing your OTT business model, an OTT TV app is one such lucrative business to grow your OTT market value and generate profitable revenue with OTT TV platforms.
Your OTT TV app must be capable of streaming a wide range of content across multiple TVs to improve your potential market size value.
Specific Range of TV Platforms That Your OTT TV Apps Must Support:
- Apple TV
One of the most significant providers of TVs in the market holding 21 million active monthly users with 53 million media players and TVs globally. They have sold around 26 million devices in the U.S and counts 1,600+ apps and games integrated along with the Apple TV+.
With the upgrade of Apple TV+, the company has experienced notable growth in the last 12 months which is calculated at a rate of 13% increase compared to every year's growth rate.
- Roku TV
Roku is the second-largest TV streaming platform in the world with more than 36.9 million active accounts. The Roku company has sold over 41 million smart TV, Streaming Sticks and Players in the U.S market alone. As of March 2020, Roku claimed around 5,000 channels and record-breaking 40.3 billion hours of content streamed.
- Amazon Fire TV
As the Leader in the TV streaming market, Amazon Fire TV reported 40 million active users in the 4th quarter of 2019 and the estimation of users crossed 45 million as of Feb 2020. Amazon has sold almost 30 million streaming devices in the U.S and the devices are available over 100+ countries.
- Android TV
Android TV has a huge market across the world where it claims that tens of millions of consumers use Android TV as their standard device. After the introduction of Android TV in 2014 by Google, it has partnered with 140+ technology companies like Sony, TCL, Xiaomi and more.
- Samsung Tizen TV
In the year 2018, around 157 million Smart TVs were sold where Samsung smart TV captured 21% share of the entire market. Samsung's Tizen OS is one such massive market followed by Roku and Amazon Prime.
With these points, it's clear that your OTT TV apps must constrain these TV platforms to deliver OTT content across every corner of the world. Additionally, there are quite a lot of features that make your OTT TV apps more effective and improves the business origin coming to consumers.
Features That Every OTT TV Provider Must Look Into Before Developing an OTT TV App:
- Search Options
- Add to favourites
- Watch History
- Watch Offline
- Multilingual Content
- User Profile
- Social features
- In-app Purchase
- 100% Customization
- Video CMS platform
- HLS Player
- Whitelabel Platforms
- Digital Rights Management
- Monetization Models
- Video Marketing
- Tracking Insights
So You Want To Build Your Own OTT TV App to Stream Content Across Smart TVs and Grow this Lucrative OTT Business?
No worries, we’ve got you covered with all the details to succeed your OTT business. To reduce the burden of your efforts in searching top OTT TV app providers in the market,
We’ve sorted out some top 9 OTT TV App Development companies to build your brand new OTT TV app that supports all the Smart TVs in the world.
Top 9 OTT TV App Development Companies in the Global Market:
1. VPlayed - Enterprise OTT TV App Solution
VPlayed is one of the prime providers of OTT TV solutions in the market with enterprise technology and features that helps to build your own OTT TV apps on Smart TVs. Their solution is completely customizable where you can customize the design, themes, monetization features, user experience, hosting options and more.
VPlayed’s OTT TV platform comes with scalable CMS, CDN to distribute the OTT content across all Smart TVs, streaming sticks, players and regions at any time. Their solution comes with multiple monetization opportunities for creators and distributors to generate revenue through subscription, Ads, PPV and more.
2. CONTUS VPlay - OTT TV Apps for Smart TVs and Streaming Sticks
CONTUS VPlay is one among the leading OTT TV app providers in the market where its features, monetization models, functionalities support 40+ use cases. Their platform is 100% customizable, and provides hosting flexibilities like on-premises and on-cloud.
Their platform comes with a solution to build your own OTT TV application to stream on multiple devices and Smart TVs and more. To protect every streaming OTT content, their platform is in-built with DRMs and security protocols.
3. Zype - Platform Built for OTT Distribution
Zype platform helps content creators and distributors to distribute OTT content across Smart TVs through OTT TV apps. Their platform helps to launch your own OTT app that supports major endpoints like Apple TV, Roku TV, Amazon Fire TV, Chromecast and more.
Their technology completely supports subscription video networks, Ad-supported content or to sell films or anything.
4. Uscreen - Distribute Content Anywhere With OTT Apps
Uscreen, one of the prominent OTT apps providers in the market for distributors, content creators to launch their own streaming app for mobile and TVs. Their platform is accessible from any device and Smart TVs such as Apple TV, Android TV, Amazon Fire TV and more.
It’s a SaaS-based OTT platform to distribute OTT content across TVs and generate revenue through multiple monetization models.
5. Muvi - Take Your OTT Content Everywhere
Muvi, SaaS platform helps content creators to launch fully-featured OTT apps for multiple devices such as Roku, Apple TV, Android TV and more. Their platform is completely 100% Native Code that is compiled to run on both iOS and Android.
It comes with significant features like Offline Viewing, Analytics to take the OTT TV business to next-level. Muvi provides monetization models such as AVOD, PPV, SVOD and more to generate revenue with your OTT content.
6. Daffodil - Comprehensive OTT App Development
Daffodil provides an omnichannel OTT app development experience to content creators and distributors. Their service helps to validate your OTT TV apps with different frame workshops before developing it.
Daffodil’s OTT app development services support multiple Smart TVs like Fire TV app development, Apple TV, Roku TV App development and more.
7. TOTHENEW - Smart TV App Development
ToTheNew is a new age Smart TV application development that helps to increase viewership, reach and leverage your brand and do more. They offer various stages of development right from designing, development, testing and maintenance.
Their platform supports devices like Apple TV, Android TV, Smart TV, Roku TV and more. ToTheNew supports multiple use cases like e-Commerce, e-Learning, live streaming and more.
8. Builder.ai - Build Different Kinds of OTT Apps
Builder.ai provides platforms to build next-generation OTT platforms for smartphones, Smart TV apps to stream movies, series and much more content. Their builder studio helps content distributors and creators to build OTT TV apps that support Android TV, Apple TV and more.
Their platform comes with enriched features like search box, Watch Offline, Multilingual, USer profile, Category list and more.
9. Maz Systems - World-class Video Apps
Maz system helps to build beautiful OTT streaming for every major platform. Maz is a SaaS platform built for content creators to develop, deploy and distribute content that supports Apple TV, Roku TV, Android TV, Amazon Fire TV and more.
Their platform comes with models such as Advertisement, Pay-per-view and paywall subscriptions. Their business tool helps to integrate analytics, Google Ad Manager, Sponsorship and more to leverage your OTT TV business for better revenue.
Wrapping Up
The Global OTT TV streaming market is growing vigorously like anything where the market of Smart TV manufacturing is increasing every year. Moreover the growth of the market, it's essential to stay ahead in the market to acquire users and generate revenue in this competitive OTT market.
This is the right time for content creators and distributors to build their own OTT TV app with help of OTT TV app builders.
Choosing the right solution provider by comparing the features, monetization models, and functionalities are the ideal strategy to build your OTT TV app and succeed in the OTT business.
This article was originally published here.