The Impact of COVID-19 on Apple Search Ads

Written by Anastasia Sidorik | Published 2020/04/08
Tech Story Tags: covid-19 | coronavirus | apple | user-acquisition | app-store | app-store-optimization | iphone | mobile

TLDR The impact of COVID-19 on Apple Search Ads on Apple search ads is based on three phases of the coronavirus spread. The 2nd phase countries affected: South Korea (KR), Japan (JP) and Italy (IT) The 3rd phase. affected: the US, the United Kingdom (UK), France (FR) and Germany (DE) The countries most affected are the bigger game downloaders. While being under quarantine, people seek ways to stay entertained and connected, games appeared to be one of the key ways to pass time.via the TL;DR App

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Written by Anastasia Sidorik | Marketing Manager @SplitMetrics & SearchAdsHQ. Content creator with 6+ years of experience in IT
Published by HackerNoon on 2020/04/08