TLDR
A good product with great marketing will usually win over an amazing product with decent marketing. Building the best product imaginable is futile if you don’t have a list of early adopters willing to try it out. Building a mailing list of potential customers as you are developing your product is important. You can do this by writing about the topic in blog posts and engaging in online discussions. You should also be known as the go-to-top expert in media relations and startup marketing for your startup.via the TL;DR App
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Written by leia-ruseva | Co-founder @ EllisX, the easiest way to get media coverage and speaking gigs for your startup.
